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Latest Mediacom Stories

2014-09-11 12:24:26

Industry veteran becomes managing partner and group account director NEW YORK, Sept. 11, 2014 /PRNewswire/ -- MediaCom USA announced today that it has hired Thomas Rocco to lead Subway, one of its most iconic accounts. Rocco joins MediaCom during a time of prodigious growth, represented by the recent addition of eBay and DSW to its client roster and the onboarding of several world-class executives, including Archana Kumar (chief strategy officer), Steve Carbone (chief digital and...

2014-09-05 23:08:30

Worldwide sponsorship spending on amateur and professional tennis tournaments, leagues and sanctioning bodies is expected to total $739 million in 2014, up 4.4 percent from 2013, according to the latest IEG projections Chicago, Ill (PRWEB) September 05, 2014 Worldwide sponsorship spending on amateur and professional tennis tournaments, leagues and sanctioning bodies is expected to total $739 million in 2014, up 4.4 percent from 2013, according to the latest IEG projections The increase is...

2014-09-02 16:24:04

NEW YORK, Sept. 2, 2014 /PRNewswire/ -- Mindshare North America, a WPP company, announced today the launch of its Action Partner Program. Action Partners drive the real-time content, curation and distribution for THE LOOP, Mindshare's Adaptive Marketing system. The roster of partners allows Mindshare teams and clients to identify the right combination of products and services for brands to leverage and interact with in paid media. Applied in real-time, brands are fused into culturally...

2014-08-25 23:11:50

Estimated sponsorship revenue for the National Basketball Association and its 30 teams totaled $679 million in the 2013-2014 season, up 5.7 percent from the previous year, according to IEG Research. Chicago, Ill. (PRWEB) August 25, 2014 Estimated sponsorship revenue for the National Basketball Association and its 30 teams totaled $679 million in the 2013-2014 season, up 5.7 percent from the previous year, according to IEG Research. The increase in revenue was fueled in part by four new...

2014-07-23 23:19:00

adMarketplace, the first programmatic marketplace for search advertising, recently announced that John Tolson will join its sales and services team as executive director of client relations and development. New York, NY (PRWEB) July 22, 2014 adMarketplace, the first programmatic marketplace for search advertising, recently announced that John Tolson will join its sales and services team as executive director of client relations and development. With 20 years in digital media and...

2014-06-09 16:24:14

Top Agencies, Brands Discuss How Mobile is Reshaping Marketing and Media Across Europe LOS ANGELES, June 9, 2014 /PRNewswire/ -- Mobile Media Summit, the largest mobile media and advertising conference in North America and Europe is headed to London for its first event on Tuesday, July 1(st). The mobile media and advertising industry gathering, taking place at the Rosewood Hotel, will bring together the most powerful media, digital, agency, brand and mobile executives who are moving the...

2014-05-19 16:22:47

Agency Options Rights to Create TV, Film, Digital Project with Author Steven Kotler NEW YORK, May 19, 2014 /PRNewswire/ -- Mindshare Entertainment announced today it has optioned The New York Times best-selling book The Rise of Superman from its author Steven Kotler. The team of Mindshare's chief content officer David Lang, filmmaker Dirk Collins, business manager Johnny Alamo and Kotler will be developing RISE into a multimedia series that includes television, a feature documentary...

2014-04-28 08:39:48

Intraway to provide innovative solution to ensure rapid and automated delivery of new services. FORT LAUDERDALE, Fla., April 28, 2014 /PRNewswire/ -- Intraway Corporation, the leading provider of advanced Network Control and OSS / BSS solutions, announced today that Mediacom Communications Corporation, a cable operator with one million broadband subscribers, has chosen Intraway's solution to automate the update process of its cable modem network in a combined effort to ensure optimal...

2014-04-28 08:26:15

Leading Brands and Agencies Will Gather to Plan for the Year Ahead in Mobile LOS ANGELES, April 28, 2014 /PRNewswire/ -- Mobile Media Summit & Upfront, the largest mobile media and advertising event series in North America and Europe, will host more than 1,500 senior agency, media and marketing executives at the fifth-annual Mobile Media Upfront, May 19th at New York City's New World Stages. http://photos.prnewswire.com/prnvar/20130828/LA69825LOGO Frank Cooper III, Global Chief Marketing...

2014-04-21 12:25:28

Mediacom Communications Executive Italia Commisso Weinand Named Honorary Chair LOS ANGELES, April 21, 2014 /PRNewswire/ -- The National Association for Multi-ethnicity in Communications (NAMIC) today announced Ilia Calderon, co-anchor, "Noticiero Univision Edicion Nocturna," and Leon Krauze, anchor of Fusion's "Open Source with Leon Krauze" as host of the NAMIC Annual Awards Breakfast. Additionally, Italia Commisso Weinand, executive vice president of Programming and Human...


Word of the Day
grass-comber
  • A landsman who is making his first voyage at sea; a novice who enters naval service from rural life.
According to the OED, a grass-comber is also 'a sailor's term for one who has been a farm-labourer.'