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Latest MGA Entertainment Stories

2014-08-06 08:27:42

Poopsy Pets(TM) App Now Available In iTunes App Store VAN NUYS, Calif., Aug. 6, 2014 /PRNewswire/ -- Glitter and rainbows and jewels, oh my! Poopsy Pets(TM), a new app featuring a unicorn that poops rainbows, a koala that poops jewels and a pink bunny that poops glitter is now available for free download in the iTunes App Store. The app is based on the popular Moxie Girlz(TM) Poopsy Pets line of dolls, some of which have sold out at retailers nationwide and are now showing up on eBay...

2014-06-16 08:25:40

Company Known For Innovative Toy Franchises Unveils Holistic Entertainment & Licensing Strategy At Licensing Expo VAN NUYS, Calif., June 16, 2014 /PRNewswire/ -- MGA Entertainment, the world's largest private toy company, today revealed its new strategy to attract more licensing partners. The company, which has been shifting its focus over the past few years from creating toy brands to developing family entertainment franchises, has invested in new talent to focus exclusively on licensing....

2014-06-05 16:24:58

Lalaloopsy(TM), #1 Collector Brand For Girls, Spawns New Content Deals VAN NUYS, Calif., June 5, 2014 /PRNewswire/ -- MGA Entertainment, the world's largest private toy company, today announced several agreements that highlight the growth of its Lalaloopsy(TM) franchise. The company has just signed a two-year deal with Viacom to air the first two seasons of the Lalaloopsy television program internationally on its Nickelodeon and Nick Jr. networks. The 52 episodes will air...

2014-02-19 12:27:25

Little Tikes® and Lalaloopsy® Stand Out Across Major Sales Category NEW YORK, Feb. 19, 2014 /PRNewswire/ -- MGA Entertainment announced today that the company's leading brands were top ranking in 2013 according to The NPD Group, a global market research company and industry authority for market size and trends. Based on 2013 point-of-sale data, products from the Little Tikes and Lalaloopsy families dominated some of the biggest toy categories in the U.S. industry last year. "While we always...

2014-02-11 08:27:50

Industry Giant Continues to Redefine Playtime With New Creative, Innovative and Whimsical Toys NEW YORK, Feb. 11, 2014 /PRNewswire/ -- MGA Entertainment, the country's largest, independently owned toy company, is introducing new additions to its family of leading, fun-creating brands at the 2014 American International Toy Fair. The company will shine the spotlight on its spring line-up for the Lalaloopsy(TM), Mooshka(TM), Moxie Girlz(TM), and Little Tikes® families. Lalaloopsy(TM), one of...


Word of the Day
cock-a-hoop
  • Exultant; jubilant; triumphant; on the high horse.
  • Tipsy; slightly intoxicated.
This word may come from the phrase 'to set cock on hoop,' or 'to drink festively.' Its origin otherwise is unclear. A theory, according to the Word Detective, is that it's a 'transliteration of the French phrase 'coq a huppe,' meaning a rooster displaying its crest ('huppe') in a pose of proud defiance.' Therefore, 'cock-a-hoop' would 'liken a drunken man to a boastful and aggressive rooster.'
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