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Latest Mintel Stories

2014-09-05 12:22:08

CHICAGO, Sept. 5, 2014 /PRNewswire/ -- As timely as a tweet and invaluable as a Facebook birthday reminder, Mintel is back again with the latest social media trends update from social media analysts Gabi Lieberman and Lizz Martinez. They have identified and highlighted three new trends in online consumer marketplace behavior this quarter that are helping shape the social media landscape. http://photos.prnewswire.com/prnvar/20140307/CG79328LOGO 1. User-generated content: "Marc...

2014-08-28 12:29:28

CHICAGO, Aug. 28, 2014 /PRNewswire/ -- Most Americans would agree that eating healthfully should be a priority in their daily life, but what truly drives consumers to choose healthy items over the potentially more enticing, yet unhealthy options? What would entice them to try something new, or are consumers still in the mind-set that restaurant visits don't warrant healthy eating? New Mintel research finds that more often than not, diners eat with their eyes, not their stomachs--as...

2014-08-05 16:25:39

CHICAGO, Aug. 5, 2014 /PRNewswire/ -- When it comes to social networking landscape, advertising is merely one piece of the social media puzzle, but it's a big one. Mintel predicts that the total advertising spend on social media in the US will surpass $11 billion by 2017--and it's apparently working. Nearly 40% of US social networkers said social media has some influence on them when conducting research for products and services. Men and women aged 18-34 are the most likely to use...

2014-07-28 04:21:13

LONDON, July 28, 2014 /PRNewswire/ -- With news that Unilever has launched a new global platform to support innovative start-up firms with new technologies and General Mills unveiling a new product line-up tapping into the latest consumer-driven food trends, the Fi Global Summit [http://fieurope.ubm-info.com/c/1dkgdsXuJ8aT1Vlj0XNvk53 ] welcomes key figures from these industry-leading companies to discuss their innovation plans, reveal where they are finding success and where...

2014-07-15 12:27:25

CHICAGO, July 15, 2014 /PRNewswire/ -- Maintaining their continued investment in global packaging expertise, Mintel is delighted to announce the appointment of new global packaging director, David Luttenberger. David has nearly 25 years of diverse packaging experience, and in his new role at Mintel, will be responsible for putting the business and innovations of packaging in context with the consumer, brand, retail, designer and converter landscapes....

2014-07-11 12:23:07

CHICAGO, July 11, 2014 /PRNewswire/ -- While warehouse clubs may be perceived to be the domain of those looking to stretch a tight budget - new research from Mintel reveals that it is not just those of lower incomes having to 'make do.' High income consumers think their products are on a par with leading brands. Indeed, 38% believe store brand or private label brands at warehouse clubs are comparable to name brand items in terms of quality--a number that increases to 44% of households...

2014-07-01 16:27:39

CHICAGO, July 1, 2014 /PRNewswire/ -- Few things are more American than baseball, blue jeans and apple pie, just so long as that apple pie isn't frozen. While total retail sales of prepared cakes and pies grew 24% from 2009-14 to reach $11.2 billion, frozen and refrigerated cakes and pies was the only segment to decline (2.4%), as consumers focus on fresh flavors and shift towards viewing pies and cakes as an indulgent snack. In fact, according to new Mintel research, some 41% of...

2014-06-25 12:28:01

CHICAGO, June 25, 2014 /PRNewswire/ -- While World Cup fever in the US usually doesn't amount to much more than a case of the sniffles, it finally seems to be heating up, with the US-Portugal match being the most watched soccer match in the US...ever. With this fervor comes a unique opportunity for bars and restaurants across the country to capitalize on this phenomenon, all in the name of patriotism, coupled with a healthy dose of good old fashioned American capitalism....

2014-06-24 23:07:21

Shampoo brand engages firm with retail, social, digital expertise to create their first integrated national campaign. Tampa, FL (PRWEB) June 24, 2014 After a competitive review with several New York agencies, shampoo brand OGX® has named Atlanta, Ga.-based independent advertising agency 22squared their first advertising agency of record. OGX is the agency’s first health and beauty client and they join 22squared’s roster of iconic retail and CPG brands, a group that includes...

2014-06-20 12:24:25

CHICAGO, June 20, 2014 /PRNewswire/ -- The rediscovery of ancient foods like quinoa has now opened the door for other forgotten plants to go global. The prickly pear cactus and chia seeds are two of the latest such examples, having both been used by the ancient Aztecs. According to Mintel, the use of chia seeds as an ingredient has continued to grow, with a tenfold increase in ingredient penetration globally between 2009 and 2014. North America saw the majority of chia seed food and...


Word of the Day
out-herod
  • In the phrase to out-herod Herod, to be more violent than Herod (as represented in the old mystery plays); hence, to exceed in any excess of evil.
Herod refers to 'Herod the Great,' a Roman client king and 'a madman who murdered his own family and a great many rabbis.' According to the OED, the term is 'chiefly with allusion to Shakespeare's use' in Hamlet.
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