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2014-07-09 12:29:19

Categories for 2014 Smarties Expanded to Include Wearables, Cross-Screen & Native Advertising NEW YORK, July 9 2014 /PRNewswire/ -- The Mobile Marketing Association (MMA), the leading global trade association for the mobile industry, today announced that Daniel Bonner, Global Chief Creative Officer of Razorfish will serves as the jury chair for the 10(th) annual Smarties awards program. A recognized creative mover and innovator, Bonner will lead a formidable jury of over 20 agency and brand...

2014-06-25 08:28:08

Leading Brand Marketers Show their Commitment to Mobile as Core to their Business and Marketing Strategies NEW YORK, June 25, 2014 /PRNewswire/ -- The Mobile Marketing Association (MMA), the leading global trade association for the mobile industry, announced today the addition of seven new industry leaders to its Global Board of Directors as well as renewals of a number of members for another term. http://photos.prnewswire.com/prnvar/20140505/84530 The addition of the high caliber...

2014-06-16 04:20:36

Analysis of 450 award winning and leading brand mobile campaigns uncovers five crucial creative insights CANNES, France, June 16, 2014 /PRNewswire/ -- From the MMA's Mobile Center of Innovation at the Cannes Lions Festival, the MMA www.mmaglobal.com today released an Interactive Creative Framework on how to build and execute the most effective mobile campaigns. The insights included are the result of an in-depth analysis of over 450 global mobile campaigns, including the winners in...

2014-05-13 08:28:15

HashAtIt.com to sponsor MMA fighter Tito Ortiz along with Punishment Athletics in Bellator's first Pay-Per-View fight against Alexander Shlemenko LOS ANGELES, May 13, 2014 /PRNewswire/ -- HashAtIt.com is set to sponsor former UFC Light Heavyweight Champion Tito Ortiz in his first fight since July 2012, in the inaugural Bellator pay-per-view, scheduled for May 17, 2014. Officially launching last week, HashAtIt.com is the first social media search engine that gives users a way to...

2014-05-07 23:11:11

Shaolin Institute & Kungfu Sanda Federation (KSF) present US Open Challenge & K. Superstar, searching for the next Sanda/MMA superstar around the world. This double header held on June 14th at Mobile Civic Center in Alabama is sponsored by Shaolin Institute, co-hosted & sanctioned by KSF. Mobile, AL (PRWEB) May 07, 2014 In search for the next K. Superstar around the globe, KSF under Shaolin Chan Foundation in cooperation with the Shaolin Institute...

2014-05-06 08:43:31

MMA announces marketer first and innovation focused mission and a rebranding overhaul with responsive design website and new logo NEW YORK, May 6, 2014 /PRNewswire/ -- Today the Mobile Marketing Association (MMA) announced the appointment of John Costello, President, Global Marketing and Innovation, Dunkin' Brands, as the new Chairman of its Global Board of Directors at the opening of the association's New York Education Forum in New York City....

2014-04-30 23:10:30

A large number of MMA Fighters who have partnered with The MemoryTag LLC have seen big wins this past week. MemoryTag continues to benefit from its outside-the-box marketing strategies. Woodbridge, CA (PRWEB) April 30, 2014 MemoryTag Video Cards are definitely not your average greeting card. That point is clearly driven home in MemoryTag’s unorthodox approach to building brand awareness. Few would consider the world of Mixed Martial Arts as a target demographic for greeting cards, yet...

2014-04-24 08:29:10

Details Click-Through Rates for Mobile Video Ads, Time Of Day Usage, and Mobile Video Engagement for Use As Industry Benchmarks NEW YORK, April 24, 2014 /PRNewswire/ -- The Mobile Marketing Association (MMA), the leading global trade association for the mobile industry, today announced the revealing results of the first-ever Mobile Video Benchmark Study. The study, commissioned by the Mobile Marketing Association (MMA) and its Mobile Video Committee, sought to provide mobile video...

2014-04-09 23:04:21

Hand and Wrist TV’s Launch Includes Legendary MMA Fighter Georges St. Pierre Los Angeles, CA (PRWEB) April 09, 2014 Hand and Wrist University is delighted to announce that Dr. John T. Knight has launched the first ever online Hand and Wrist TV show. This endeavor is dedicated to providing news associated with common hand and wrist injuries and conditions affecting sports athletes and the general public. For the launch of the Hand and Wrist TV show, George St. Pierre, retiring MMA...

2014-04-09 12:26:29

Significant investments in talent, "big, smart data" infrastructure and integrated predictive analytic solutions drive growth by delivering measurable incremental value to Fortune 500 marketing, finance, operations and executive teams. NORWALK, Conn., April 9, 2014 /PRNewswire/ -- Marketing Management Analytics, (MMA), a leader for the past 25 years in helping companies plan, execute, forecast and optimize their brand portfolios, drive more effective marketing and media programming,...


Word of the Day
attercop
  • A spider.
  • Figuratively, a peevish, testy, ill-natured person.
'Attercop' comes from the Old English 'atorcoppe,' where 'atter' means 'poison, venom' and‎ 'cop' means 'spider.' 'Coppa' is a derivative of 'cop,' top, summit, round head, or 'copp,' cup, vessel, which refers to 'the supposed venomous properties of spiders,' says the OED. 'Copp' is still found in the word 'cobweb.'
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