Latest Mobile advertising Stories
LOS ANGELES, Feb. 27, 2013 /PRNewswire/ -- Webxu, Inc. (OTCBB: WBXU), a media company that owns and operates a network of consumer branded websites and businesses focused on Customer Acquisition, E-Commerce and Mobile Media, announced the issuance of a letter by CEO Keith Schaefer, to update shareholders on Company progress. Dear Shareholder, Since our last update to shareholders, we have a number of major milestones to report. I am pleased to say our management, employees,...
But January Was Not as Much of a Bargain As Mobile Marketers Usually Expect BARCELONA, Spain, Feb. 27, 2013 /PRNewswire/ -- Mobile World Congress, Fiksu Booth #8.1B1- Fiksu, Inc. (www.fiksu.com), developer of the award-winning Fiksu Mobile App Marketing Platform that combines advanced media optimization technology with the world's largest app media inventory, today released its January Indexes which recorded increased mobile app download volumes but decreased user acquisition costs....
AppsFuel to use Amobee PULSE platforms to monetize mobile inventory and advertise to end-users across the globe MILAN, and REDWOOD CITY, Calif., Feb. 27, 2013 /PRNewswire/ -- Amobee, the company defining mobile advertising, and AppsFuel, the mobile internet app store featuring top quality HTML5 apps, today announce their partnership to monetize worldwide AppsFuel app inventory with Amobee PULSE for Publishers. Amobee will also serve as AppsFuel's mobile advertising agency partner to...
InMobi study reveals that mobile web and apps are significantly changing consumer-buying behavior SINGAPORE, Feb. 27, 2013 /PRNewswire/ -- To better understand changing media consumption usage and behaviours across the world, InMobi, the largest independent mobile advertising network, has today released the findings of its Mobile Media Consumption Report, a study of over 15,000 mobile users in 14 markets across all continents through its global mobile ad network, and research...
BARCELONA, Spain, Feb. 26, 2013 /PRNewswire/ -- Leading Norwegian mobile marketing and mobile advertising company Boost Communications is opening a London office. Since 2000, Boost Communications has been mobile-first, successfully partnering with brands, publishers and agencies to deliver success with mobile marketing and advertising. The company already has several well known UK brands on its books, with leading Premier League club Manchester City its latest win. Man City relies...
Amobee providing big data mobile ad serving platform for Globe, Optus, SingTel and Telkomsel SINGAPORE and BARCELONA, Spain, Feb. 26, 2013 /PRNewswire/ -- Amobee, the company defining mobile advertising, today announces their exclusive partnership with four leading mobile operators: Globe, Optus, SingTel and Telkomsel. Amobee's publisher-side mobile advertising platform, PULSE for Publishers, is now fully operational in the region and gives these large operators the ability to lead...
StartMeApp’s Mobile Advertising Platform Shifts the Focus of Mobile Ad-Buying Onto Value-based Criteria, Guaranteeing ARPU and Maximizing ROI for Mobile Advertisers and Global Content Publishers BARCELONA (PRWEB) February 25, 2013 StartMeApp (http://StartMeApp.com), Latin America’s leader in global mobile advertising, today announced the Beta launch of its new world-class mobile advertising platform, leveraging advanced mobile traffic-targeting and a unique real-time-bidding (RTB)...
NEW YORK, Feb. 21, 2013 /PRNewswire/ -- Verve Mobile, the leader in location powered mobile advertising, announced today it has launched Place Insights(TM), the first mobile place-based audience targeting solution purpose-built to help brands reach their optimal audiences based on the characteristics of a user's location. "The big new data set mobile brings to the table is location - a data set that can be as important at inferring intent, demographics, audience profiles and other...
For the first time, brands can deliver interest graph-targeted social ads to audiences when they “check in” to locations or events San Francisco, CA (PRWEB) February 19, 2013 Social advertising company 140 Proof today announced the launch of Check-in Targeting for social ads, allowing brand advertisers to deliver relevant ads to targeted audiences based on their “check ins” at particular locations. 140 Proof is the first company to combine interest graph targeting with...
The Real Estate Marketing Insider spotlights its Mobile Marketing Story of the Week following a news release in RIS Media that commercial real estate is gradually beginning to integrate mobile marketing into its practice. Las Vegas, NV (PRWEB) February 16, 2013 The Real Estate Marketing Insider published its Mobile Marketing Story of the Week feature, which highlights breaking news in digital marketing for real estate. This week’s featured story is news in RIS Media that the commercial...
