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Latest Mobile advertising Stories

2014-03-25 23:03:38

4INFO Introduces AdHaven® Bullseye™ MultiScreen — A Single Product to Integrate Ad Campaigns Across Smartphones, Tablets, PCs and Laptops and Measure Results San Mateo, California (PRWEB) March 25, 2014 4INFO — a mobile advertising technology company that makes mobile measureable — today announced immediate availability of AdHaven® Bullseye MultiScreen™, a new product that simplifies advertising targeting and delivery to consumers across screens – smartphones,...

2014-03-25 08:38:35

PadSquad's 2014 Q1 Results Upstage Several of Moat's 2013 Q4 Benchmarks, Positioning PadSquad as a Premier Partner Within the Mobile Ad Industry NEW YORK, March 25, 2014 /PRNewswire/ -- PadSquad (www.padsquad.com), an advertising technology firm creating a better tablet and smartphone experience through cutting-edge mobile publishing and advertising solutions, today announced a partnership with Moat (www.moat.com), an MRC accredited brand intelligence and analytics company focused on...

2014-03-24 12:25:12

Zero Personally Identifiable Information and its founder, Edison Nica, offer users a new, low-risk way to engage with mobile advertisements CARY, N.C., March 24, 2014 /PRNewswire/ -- The innovative mobile advertising platform design firm Zero Personally Identifiable Information (0PII) and its founder, Edison Nica, today announced that the company is seeking $500,000 in start-up funds through an 8-week campaign on Indiegogo, one of the premier crowd-sourcing sites on the Internet. These funds...

2014-03-20 12:28:06

NEW YORK, March 20, 2014 /PRNewswire/ -- World Assurance Group Inc. (www.worldassurancegroup.com) (OTC Pink: WDAS) today announces that World Global Group Inc. (WGG), a WDAS wholly owned subsidiary based in Miami, Florida, has acquired the license for AdKash, which now has over 162,000 downloads and that its other wholly owned subsidiary, CellAd Inc. will be exhibiting at the ad:tech digital marketing conference being held on March 26(th) and 27(th), 2014. WGG has now completed its...

2014-03-20 00:21:31

MUMBAI, SINGAPORE, JOHANNESBURG and DUBAI, March 20, 2014 /PRNewswire/ -- Delivering 100+ apps across key growth markets, Partnerships with more than 30+ Print Publishers Vserv.mobi, an award-winning mobile advertising exchange, today announced its successful strategy in helping more than 30 leading print publishers "App"ify their content across emerging markets. The "App"ification initiative, a key Vserv.mobi offering, has seen print publishers such as the...

2014-03-18 08:29:21

Acquisition solidifies Lotame as the global leader in delivering unified audience relationship management anywhere anytime NEW YORK, March 18, 2014 /PRNewswire/ -- Lotame, the world's leading independent data management platform (DMP), today announced it has acquired AdMobius, the industry's first mobile audience management platform. This strong combination will give marketers and publishers the power to engage with relevant audiences, at scale, across devices and marketing...

2014-03-18 08:29:17

Enabled over $1B in mobile ad spend in 2013, 17% of mobile advertising revenue globally SAN MATEO, Calif., March 18, 2014 /PRNewswire/ -- Opera Mediaworks, the world's largest mobile ad platform, today announced a new, unified end-to-end platform, servicing the entire advertising value chain. This includes advertisers, agencies, ad networks, DSPs (demand-side platforms), rich-media and video providers, SSPs (supply-side platforms) and publishers. This new single platform also aligns under a...

2014-03-17 08:34:02

Top Agencies, Brands to Discuss Mobile's Impact on Auto and Entertainment Marketing LOS ANGELES, March 17, 2014 /PRNewswire/ -- Mobile Media Summit, the largest mobile media and advertising conference in North America, returns to Los Angeles April 1 for the city's biggest mobile-industry gathering, taking place at the SLS Hotel Beverly Hills. http://photos.prnewswire.com/prnvar/20130828/LA69825LOGO The focus at the third-annual show will be on mobile marketing in the automotive and...

2014-03-15 23:01:02

The Mobile Applications Market research report majorly focuses on market trends, opportunities. The report also focuses on factors influencing the growth of the mobile applications market. (http://www.marketsandmarkets.com/Market-Reports/mobile-applications-228.html) (PRWEB) March 15, 2014 According to a new market research report, ‘World Mobile Applications Market (2010 – 2015)’, the total global mobile applications market is expected to be worth US$25.0 billion by 2015, out of...

2014-03-12 08:28:40

Custom-designed managed IaaS solution and worldwide data center footprint enables Mocean Mobile to flexibly scale operations around the world DULLES, Va., March 12, 2014 /PRNewswire/ -- Carpathia, a trusted cloud operator and leading provider of cloud services and managed hosting for government agencies and enterprises, today announced that Mocean Mobile, a leading mobile technology ad-serving platform company, turned to Carpathia to custom-design, deploy and manage the...


Word of the Day
cock-a-hoop
  • Exultant; jubilant; triumphant; on the high horse.
  • Tipsy; slightly intoxicated.
This word may come from the phrase 'to set cock on hoop,' or 'to drink festively.' Its origin otherwise is unclear. A theory, according to the Word Detective, is that it's a 'transliteration of the French phrase 'coq a huppe,' meaning a rooster displaying its crest ('huppe') in a pose of proud defiance.' Therefore, 'cock-a-hoop' would 'liken a drunken man to a boastful and aggressive rooster.'
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