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Latest Mobile advertising Stories

2014-03-18 08:29:21

Acquisition solidifies Lotame as the global leader in delivering unified audience relationship management anywhere anytime NEW YORK, March 18, 2014 /PRNewswire/ -- Lotame, the world's leading independent data management platform (DMP), today announced it has acquired AdMobius, the industry's first mobile audience management platform. This strong combination will give marketers and publishers the power to engage with relevant audiences, at scale, across devices and marketing...

2014-03-18 08:29:17

Enabled over $1B in mobile ad spend in 2013, 17% of mobile advertising revenue globally SAN MATEO, Calif., March 18, 2014 /PRNewswire/ -- Opera Mediaworks, the world's largest mobile ad platform, today announced a new, unified end-to-end platform, servicing the entire advertising value chain. This includes advertisers, agencies, ad networks, DSPs (demand-side platforms), rich-media and video providers, SSPs (supply-side platforms) and publishers. This new single platform also aligns under a...

2014-03-17 08:34:02

Top Agencies, Brands to Discuss Mobile's Impact on Auto and Entertainment Marketing LOS ANGELES, March 17, 2014 /PRNewswire/ -- Mobile Media Summit, the largest mobile media and advertising conference in North America, returns to Los Angeles April 1 for the city's biggest mobile-industry gathering, taking place at the SLS Hotel Beverly Hills. http://photos.prnewswire.com/prnvar/20130828/LA69825LOGO The focus at the third-annual show will be on mobile marketing in the automotive and...

2014-03-15 23:01:02

The Mobile Applications Market research report majorly focuses on market trends, opportunities. The report also focuses on factors influencing the growth of the mobile applications market. (http://www.marketsandmarkets.com/Market-Reports/mobile-applications-228.html) (PRWEB) March 15, 2014 According to a new market research report, ‘World Mobile Applications Market (2010 – 2015)’, the total global mobile applications market is expected to be worth US$25.0 billion by 2015, out of...

2014-03-12 08:28:40

Custom-designed managed IaaS solution and worldwide data center footprint enables Mocean Mobile to flexibly scale operations around the world DULLES, Va., March 12, 2014 /PRNewswire/ -- Carpathia, a trusted cloud operator and leading provider of cloud services and managed hosting for government agencies and enterprises, today announced that Mocean Mobile, a leading mobile technology ad-serving platform company, turned to Carpathia to custom-design, deploy and manage the...

2014-03-11 20:23:46

DUBLIN, March 12, 2014 /PRNewswire/ -- Research and Markets ( http://www.researchandmarkets.com/research/52szs4/global_mobile_ad) has announced the addition of the "Global Mobile Ad Spending Market - Forecasts to 2016" [http://www.researchandmarkets.com/research/52szs4/global_mobile_ad ] report to their offering. (Logo: http://photos.prnewswire.com/prnh/20130307/600769 ) One of the main trends witnessed in the Global Mobile Ad Spending market is Increasing...

2014-03-11 16:23:59

ReportsnReports.com offers The Mobile & Tablet Advertising Market: 2013 - 2020 research report in its store. The 2014 study has 430 pages, 236 tables and figures. The report says tablet segment of the market is expected to overtake smartphone based advertising revenues. DALLAS, March 11, 2014 /PRNewswire-iReach/ -- Mobile advertising refers to a form of advertising via mobile phones or other mobile devices such as tablets. Although many view mobile advertising as sub-segment of online...

2014-03-10 08:26:24

Data-Driven Mobile Solutions Company provides targeted reach to more than 50MM US Healthcare Professionals and Consumers Monthly via Mobile Advertising to Meet Growing Demand from Healthcare Marketers READING, Mass. and NEW YORK, March 10, 2014 /PRNewswire/ -- Physicians Interactive Inc. (PI), the leading provider of online and mobile clinical resources and solutions for healthcare professionals, today announced the acquisition of NYC-based Tomorrow Networks LLC, the innovative...

2014-03-06 16:25:02

DUBLIN, March 6, 2014 /PRNewswire/ -- Research and Markets ( http://www.researchandmarkets.com/research/5qz8tc/crossplatform) has announced the addition of the "Cross-Platform & Mobile Advertising Market by Solutions & Advertising - Forecasts to 2018" [http://www.researchandmarkets.com/research/5qz8tc/crossplatform ] report to their offering. (Logo: http://photos.prnewswire.com/prnh/20130307/600769 ) This report forecasts the global cross-platform and...

2014-03-05 23:28:49

Significant interest from DSP businesses at MWC, 2014. Barcelona, Spain (PRWEB) March 05, 2014 Bidstalk, a leading mobile advertising solutions provider, who launched their innovative white-label mobile DSP solution for advertisers, agencies & ad networks and an intelligent Ad-Server for mobile app publishers, at Mobile World Congress 2014, have signed up over 20 new companies to their service. The Bidstalk solution cuts time to market by 80%, which allows agencies, media buyers, ad...


Word of the Day
cacodemon
  • An evil spirit; a devil.
  • A nightmare.
  • In astrology, the twelfth house of a scheme or figure of the heavens: so called from its signifying dreadful things, such as secret enemies, great losses, imprisonment, etc.
'Cacodemon' comes from a Greek term meaning 'evil genius.'
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