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Latest Mobile advertising Stories

2013-10-02 23:26:12

Mobile Location Advertising Platform Named Global Enabling Technology Company of the Year in Mobile New York (PRWEB) October 02, 2013 Lauded by peers in the mobile advertising community, xAd, a mobile-location based advertising platform achieved top honors at MMA’s 2013 Global Smarties™ Gala by winning the Global Enabling Technology Company of the Year award. This award was presented to xAd based on its innovative technology that has changed the landscape of the mobile marketing...

2013-10-01 23:29:09

StartMeApp team of mobile advertising specialists to showcase benefits of programmatic media buying with StartMeApp's RTB mobile platform to brands and agencies during U.S. coast-to-coast road show presentations. New York, NY (PRWEB) October 01, 2013 StartMeApp (http://www.StartMeApp.com), the global mobile ad network and Latin America’s leader in mobile advertising, today announced the schedule for its upcoming StartMeApp Fall 2013 U.S. Road Show, a tour of four U.S. east- and...

2013-10-01 23:20:34

Recognized for creating new opportunities in mobile technology San Francisco (PRWEB) October 01, 2013 Smaato, the leading global mobile Real Time Bidding (RTB) ad exchange and mobile Supply Side Platform (SSP), today announced that it has been chosen by AlwaysOn as one of the OnMobile Top 100 winners. Inclusion in the OnMobile 100 signifies leadership amongst its peers and game-changing approaches and technologies that are likely to disrupt existing markets and entrenched players. Smaato...

2013-10-01 16:27:43

Taxi Passengers Went Behind-the-Scenes with Exclusive Mobile Content from Vogue's September Issue; New Ad Campaigns Set to Roll-Out on Taxi Media Screens this Fall NEW YORK, Oct. 1, 2013 /PRNewswire-iReach/ -- New York City taxis will feature a first of its kind media-mobile technology this Fall when Blue Bite, the mobile standard in Out-of-Home(TM), and Creative Mobile Technologies, LLC (CMT), one of the nation's largest Out-of-Home digital networks and premier technology and...

2013-09-30 08:24:32

BEIJING, Sept. 30, 2013 /PRNewswire/ -- Phoenix New Media Limited ("Phoenix New Media", "ifeng" or the "Company") (NYSE: FENG), a leading new media company in China, today announced that it entered into a strategic partnership with China Unicom, China's second largest mobile operator, to offer a "Wo+ifeng" mobile video data package to China Unicom 3G subscribers through ifeng's mobile video application. (Logo: http://photos.prnewswire.com/prnh/20130930/CN88522LOGO ) This partnership...

2013-09-25 12:25:22

Platform powers JetBlue's "Air on the Side of Humanity" campaign voice ad units SAN MATEO, Calif., Sept. 25, 2013 /PRNewswire/ -- Opera Mediaworks, the world's largest mobile advertising platform, today announced a new suite of mobile advertising products that will help brands, advertisers and marketers reach out to and engage a vast smartphone and tablet audience. This will be enabled using video and voice - two of the most used features on mobile devices. (Logo:...

2013-09-25 08:24:32

Collaborative Wine & Chocolate Pairing Event with VIP Access for Locket Users to be Held September 28 at Napa Valley's Beringer Vineyards NEW YORK, Sept. 25, 2013 /PRNewswire/ -- Following its successful launch of an Android application that delivers beautiful ads to users' smartphone lock screens, NYC-based mobile advertising company Locket announces its partnership with Scharffen Berger Chocolate Maker, one of America's leading artisan chocolate manufacturers, to bring digital...

2013-09-23 12:23:16

BEIJING, Sept. 23, 2013 /PRNewswire/ -- The China Internet Conference 2013, which closed on August 15, pointed out that presenting useful information to a target audience is the most important aspect of the advertising ecosystem of the future. The core mission is to build an advertising ecosystem which not only enables interaction between outdoor media, television, computers and mobile phones through professional technologies such as audio/video, barcodes - including 2D barcodes - and...

2013-09-23 08:24:45

BEIJING, Sept. 23, 2013 /PRNewswire/ -- Phoenix New Media Limited ("Phoenix New Media", "ifeng" or the "Company") (NYSE: FENG), a leading new media company in China, today announced the promotion of Ms. Ling Jin from Vice President of Advertising Sales to Executive Vice President of the Company, effective immediately. "We're pleased to recognize Ling's exceptional execution capability, leadership and important contributions to our Company's growth through this promotion," said Mr....

2013-09-23 08:24:40

Mobile Media Summit Named Official Mobile Marketing and Advertising Event Partner for mPowered Industries Programme at Mobile World Congress 2014 LOS ANGELES, Sept. 23, 2013 /PRNewswire/ -- Mobile Media Summit, the largest mobile media and advertising conference in North America, has partnered with the GSMA to produce Mobile Media Summit @ Mobile World Congress 2014, a focused conference designed for mobile marketing and advertising industry executives at Mobile World Congress....