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Latest Mobile advertising Stories

2014-06-26 08:32:42

-- Collaboration will include jointly developed intellectual property TORONTO and SAN FRANCISCO, June 26, 2014 /PRNewswire/ - Sprylogics International Corp. ("Sprylogics") (TSXV: SPY), a technology provider of local mobile search and messaging solutions for consumers and businesses announces that it has signed an agreement with San-Francisco-based Frankly Chat ("Frankly") to collaborate on an Ephemeral Coupon Ad Unit ("ECAU") and integrate the Frankly Chat messaging client into the...

2014-06-24 12:25:25

Combined platforms to reach more than 700 million consumers globally SAN MATEO, Calif., June 24, 2014 /PRNewswire/ -- Opera today announced that it has acquired AdColony, a leading mobile video advertising platform, to deliver best-in-class mobile video advertising to publishers and advertisers with a combined reach of more than 700 million global consumers. http://photos.prnewswire.com/prnvar/20140624/121013 "Opera is growing rapidly and we are constantly looking for opportunities...

2014-06-24 08:26:19

World's Largest Mobile Advertising Platform Brings on MWW for UK PR LONDON, June 24, 2014 /PRNewswire/ -- Global mobile advertising platform Opera Mediaworks has appointed MWW to handle its trade, corporate and thought leadership communications in the United Kingdom. The campaign will see MWW launch a significant PR push for Opera Mediaworks as it attempts to reconsolidate its global leadership position following a spate of acquisitions in the UK and worldwide. Opera Mediaworks,...

2014-06-24 04:20:51

-Android tablets and smartphones account for 66 percent of total e-commerce sales globally NEW YORK and PARIS, June 24, 2014 /PRNewswire/ -- Criteo (NASDAQ: CRTO), a leading global technology company that specializes in digital performance advertising, today revealed new consumer e-commerce insights in its Q1 2014 Mobile Flash report that demonstrates how mobile plays an increasingly critical role in effectively reaching consumers. The report represents the Internet browsing and shopping...

2014-06-23 16:23:19

CHICAGO, June 23, 2014 /PRNewswire-USNewswire/ -- With global spending on mobile advertising expected to reach $36 billion by 2016, an increasingly important goal for marketers is to know when mobile ads will work for their brands. According to new research published in the June 2014 issue of the American Marketing Association's Journal of Marketing Research, mobile ads are only suited to certain types of products: those that are both functional (or utilitarian) and "high...

2014-06-20 23:02:32

Market Publishers Ltd and Socientel360 signed a partnership agreement for quality market research promotion on Internet. MarketPublishers.com is now authorised to distribute and sell research studies worked out by Socientel360. London, UK (PRWEB) June 20, 2014 Market Publishers Ltd and Socientel360 signed a partnership agreement for quality market research promotion on Internet. MarketPublishers.com is now authorised to distribute and sell research studies worked out by Socientel360....

2014-06-20 12:21:39

Company invites Main Street and Wall Street investors to attend interactive virtual conference BEIJING, June 20, 2014 /PRNewswire/ -- Phoenix New Media Limited (NYSE: FENG) , a leading new media company in China ("Phoenix New Media", "PNM" or the "Company") today announced that Matthew Zhao, Director of IR will present at the dbVIC - Deutsche Bank ADR Virtual Investor Conference. This is the fifth virtual investor conference aimed exclusively at introducing Global companies with...

2014-06-19 23:08:03

Apsalar is committed to putting all resources into providing mobile marketers with the most intelligent tools to help drive successful mobile marketing campaigns. San Francisco, CA (PRWEB) June 19, 2014 Apsalar, a leading mobile measurement & intelligence platform and certified Facebook Mobile Measurement Partner (MMP), announced today that it will exit the programmatic media business to focus all development resources on its analytics and audience management platform. According to...

2014-06-19 04:22:12

High demand for wireless application services expected from the financial services, retail, and media and entertainment sectors CAPE TOWN, South Africa, June 19, 2014 /PRNewswire/ -- A growing number of large corporates, public sector companies, and small and medium enterprises in various sectors across South Africa are making extensive use of wireless application services. As these services have become more affordable than other mediums, the user base will continue to expand, opening up...

2014-06-18 23:11:53

Collaboration of Bidstalk with Avocarrot, the native advertising virtuoso, will drive innovation and impact for native ads in the mobile advertising industry. Singapore/United Kingdom (PRWEB) June 18, 2014 Native Ad advertising is the means of coalescing content and design of a given product and service so as to appear less invasive and more engaging method of communication for brand building. This style of advertorial ad format is more informative and is able to captivate consumers for a...


Word of the Day
abrosia
  • Wasting away as a result of abstinence from food.
The word 'abrosia' comes from a Greek roots meaning 'not' and 'eating'.