Quantcast

Latest Mobile Marketing Association Stories

2011-06-10 06:00:00

MOUNTAIN VIEW, Calif., NEW YORK, LONDON, SINGAPORE and SAO PAULO, June 10, 2011 /PRNewswire/ -- The MMA (Mobile Marketing Association) (www.mmaglobal.com) and Google will be presenting key findings from a new global research study designed to provide insights into how people are using their mobile devices and the readiness of businesses to engage consumers via mobile. Two separate surveys informed this study: a consumer-facing survey, which included interviews with thousands of smartphone...

2011-06-07 15:39:00

RESTON, Va., June 7, 2011 /PRNewswire/ -- comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released results of a U.S. study on mobile advertising, which found that the number of advertisers using mobile display ad campaigns has more than doubled in the past two years, with mobile content and publishing accounting for half of all products advertised on mobile devices. These findings and others will be presented in conjunction with the Mobile Marketing...

2011-06-07 08:00:00

NEW YORK, LONDON, SINGAPORE and SAO PAULO, June 7, 2011 /PRNewswire/ -- The MMA (Mobile Marketing Association) has announced that the upcoming MMA Forum NY, held June 15-17 at the Waldorf=Astoria hotel in New York City. The forum will feature more than 115 speakers from every segment of the mobile marketing ecosystem, including brands, agencies, wireless carriers, publishers and developers. The event will provide unprecedented opportunities for attendees to gain firsthand access to the...

2011-06-01 08:00:00

NEW YORK, June 1, 2011 /PRNewswire/ -- As the world's largest mobile marketing event, this year's MMA Forum offers two distinct session tracks, a pair of pre-event workshops, a Mobile Experience Lab, The Pitch, two special Roundtables for brands and publishers and more than 115 speakers. Eddy Hartenstein, President and CEO, the Tribune Company and Publisher and CEO, Los Angeles Times will be headlining...

2011-06-01 08:00:00

NEW YORK, LONDON, SINGAPORE and SAO PAULO, June 1, 2011 /PRNewswire/ -- The MMA (Mobile Marketing Association) (www.mmaglobal.com) today announced the call for nominations for its Annual Global Awards Program. It's time to recognize the industry's exceptional campaigns, companies and people who have made mobile a successful media channel. (Logo: http://photos.prnewswire.com/prnh/20090715/LA46363LOGO) Now in its seventh edition, the MMA presents its annual industry awards to recognize...

2011-05-17 08:00:00

NEW YORK, May 17, 2011 /PRNewswire/ -- The Mobile Marketing Association (MMA), the premier global non-profit trade association established to lead the growth of mobile marketing, is sponsoring a Mobile Marketer webinar on mobile commerce that focuses on how to effectively implement mobile coupons to drive sales and the importance of mobile CRM. The webinar will be moderated by Mobile...

2011-05-11 08:00:00

NEW YORK, May 11, 2011 /PRNewswire/ -- The 2011 MMA Forum New York, the largest and most comprehensive networking conference focused on mobile marketing, will feature a distinguished line-up of speakers according to today's announcement made by the Mobile Marketing Association (MMA). The MMA Forum New York will take place at the Waldorf Astoria on June 16 and 17, 2011, with pre-conference workshops and roundtables on June 15. The conference also debuts its new event "The Pitch" and...

2011-05-10 08:00:00

NEW YORK, LONDON, SINGAPORE and SAO PAULO, May 10, 2011 /PRNewswire/ -- The MMA (Mobile Marketing Association) (www.mmaglobal.com) today announced that it has elected a new Global Board Executive Committee with Melis Ertem, Head of Turkcell's Product & Service Management; Media & Entertainment & Carrier Services Division as its new Global Chair. Ertem who has lead the mobile marketing business within Turkcell to become a $USD 100 million dollar business in five years, has been...

2011-05-10 08:00:00

NEW YORK, May 10, 2011 /PRNewswire/ -- Who: The Mobile Marketing Association (MMA), the premier global non-profit trade association established to lead the growth of mobile marketing, is hosting a webinar that focuses on how automobile companies can incorporate mobile into their overall marketing strategy. Sponsored by Microsoft, the MMA Webinar will delve into successful mobile marketing campaigns in the automotive industry, and will include insights from automobile manufacturer,...

2011-05-05 07:00:00

NEW YORK, LONDON, SINGAPORE and SAO PAULO, May 5, 2011 /PRNewswire/ -- The MMA (Mobile Marketing Association) (www.mmaglobal.com) released for public consumption the Winter 2010 issue (Vol. 5. No. 2) of the award-winning International Journal of Mobile Marketing (IJMM). This issue marks the fifth year the Journal has been out, with the new issue covering topics such as consumer decision making, mobile service adoption optimization, practices on building consumer trust and acceptance, and...


Word of the Day
cruet
  • A vial or small glass bottle, especially one for holding vinegar, oil, etc.; a caster for liquids.
This word is Middle English in origin, and ultimately comes from the Old French, diminutive of 'crue,' flask.
Related