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Latest Mobile Marketing Association Stories

2011-06-14 07:40:00

REDWOOD SHORES, Calif., SINGAPORE and HAMBURG, Germany, June 14, 2011 /PRNewswire/ -- Smaato Inc., the leading mobile ad optimizer and mobile advertising company, today announces the results of the latest research released by mobileSQUARED and published by Smaato.

2011-06-10 06:00:00

MOUNTAIN VIEW, Calif., NEW YORK, LONDON, SINGAPORE and SAO PAULO, June 10, 2011 /PRNewswire/ -- The MMA (Mobile Marketing Association) (www.mmaglobal.com) and Google will be presenting key findings from a new global research study designed to provide insights into how people are using their mobile devices and the readiness of businesses to engage consumers via mobile.

2011-06-07 15:39:00

RESTON, Va., June 7, 2011 /PRNewswire/ -- comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released results of a U.S.

2011-06-07 08:00:00

NEW YORK, LONDON, SINGAPORE and SAO PAULO, June 7, 2011 /PRNewswire/ -- The MMA (Mobile Marketing Association) has announced that the upcoming MMA Forum NY, held June 15-17 at the Waldorf=Astoria hotel in New York City.

2011-06-01 08:00:00

NEW YORK, June 1, 2011 /PRNewswire/ -- As the world's largest mobile marketing event, this year's MMA Forum offers two distinct session tracks, a pair of pre-event workshops, a Mobile Experience Lab, The Pitch, two special Roundtables for brands and publishers and more than 115 speakers.

2011-06-01 08:00:00

NEW YORK, LONDON, SINGAPORE and SAO PAULO, June 1, 2011 /PRNewswire/ -- The MMA (Mobile Marketing Association) (www.mmaglobal.com) today announced the call for nominations for its Annual Global Awards Program.

2011-05-17 08:00:00

NEW YORK, May 17, 2011 /PRNewswire/ -- The Mobile Marketing Association (MMA), the premier global non-profit trade association established to lead the growth of mobile marketing, is sponsoring a Mobile Marketer webinar on mobile commerce that focuses on how to effectively implement mobile coupons to drive sales and the importance of mobile CRM.

2011-05-11 08:00:00

NEW YORK, May 11, 2011 /PRNewswire/ -- The 2011 MMA Forum New York, the largest and most comprehensive networking conference focused on mobile marketing, will feature a distinguished line-up of speakers according to today's announcement made by the Mobile Marketing Association (MMA).

2011-05-10 08:00:00

NEW YORK, LONDON, SINGAPORE and SAO PAULO, May 10, 2011 /PRNewswire/ -- The MMA (Mobile Marketing Association) (www.mmaglobal.com) today announced that it has elected a new Global Board Executive Committee with Melis Ertem, Head of Turkcell's Product & Service Management; Media & Entertainment & Carrier Services Division as its new Global Chair.

2011-05-10 08:00:00

NEW YORK, May 10, 2011 /PRNewswire/ -- Who: The Mobile Marketing Association (MMA), the premier global non-profit trade association established to lead the growth of mobile marketing, is hosting a webinar that focuses on how automobile companies can incorporate mobile into their overall marketing strategy.


Word of the Day
deuteragonist
  • A person in a secondary role, specifically the second most important character (after the protagonist).
The word 'deuteragonist' comes from a Greek word meaning 'an actor of second-class parts'.
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