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Latest Mobile Marketing Association Stories

2011-07-19 08:00:00

NEW YORK, SINGAPORE, LONDON and SAO PAULO, July 19, 2011 /PRNewswire/ -- The Mobile Marketing Association (MMA) (www.mmaglobal.com) today announced that Mojiva Inc. (www.mojivainc.com), parent company to Mojiva (www.mojiva.com), the leading mobile ad network, and Mocean Mobile (www.moceanmobile.com), the mobile ad serving standard, has joined the MMA as a Global Premium Member. (Logo: http://photos.prnewswire.com/prnh/20090715/LA46363LOGO) Core to its membership, the leading mobile ad...

2011-07-12 08:00:00

NEW YORK, July 12, 2011 /PRNewswire/ -- The Mobile Marketing Association (MMA) (www.mmaglobal.com) is hosting a full-day workshop on The Fundamentals of Mobile Marketing Success. Designed for beginner to intermediate mobile marketers, the workshop offers tactical takeaways and best practices for increased customer engagement and bottom-line What:...

2011-07-11 08:00:00

NEW YORK, SINGAPORE, LONDON and SAO PAULO, July 11, 2011 /PRNewswire/ -- The Mobile Marketing Association (MMA) (www.mmaglobal.com) today announced that Motricity (www.motricity.com)has joined the MMA as a Global Premium Member. Through the delivery of relevance-driven merchandising, marketing and advertising solutions, Motricity empowers mobile operators, brands and agencies to maximize their reach with customers. Membership with the MMA will allow Motricity to reinforce the benefits and...

2011-06-30 08:00:00

NEW YORK, LONDON, SINGAPORE and SAO PAULO, June 30, 2011 /PRNewswire/ -- To provide CEOs, CMOs, presidents and other senior-level executives with a rare opportunity to discuss the future of the mobile marketing industry, the MMA (Mobile Marketing Association) today announced its first annual MMA Mobile CEO and CMO Summit. Held July 24-26 at the Casa de Campo resort in the Dominican Republic, this exclusive, invitation-only event will feature leaders and top decision-makers from every...


Word of the Day
caparison
  • A cloth or covering, more or less ornamented, laid over the saddle or furniture of a horse, especially of a sumpter-horse or horse of state.
  • Clothing, especially sumptuous clothing; equipment; outfit.
  • To cover with a caparison, as a horse.
  • To dress sumptuously; adorn with rich dress.
This word ultimately comes from the Medieval Latin 'cappa,' cloak.
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