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Last updated on April 17, 2014 at 11:16 EDT

Latest Mobile marketing Stories

2013-10-16 23:28:48

Furthering its advocacy for the use of mobile platforms in marketing research, Civicom Marketing Research Services launched its Qualitative Text Analytics service for clients in the UK and Europe at the European leg of the Marketing Research in the Mobile World (MRMW) Conference in London October 7-11. Civicom was a gold sponsor of the event. Greenwich, CT (PRWEB) October 16, 2013 Furthering its advocacy for the use of mobile platforms in marketing research, Civicom Marketing Research...

2013-10-16 16:23:53

Opening weekends and holidays represent an untapped opportunity to reach Hispanic movie goers on mobile. WASHINGTON, Oct. 16, 2013 /PRNewswire-iReach/ -- A new report released today, Hispanics Go to the Movies: Starring Mobile and Social found that Hispanics' movie-going habits far exceed that of the general US population, however discovery and purchasing habits were not as technology-driven as expected, given recent Hispanic mobile usage statistics. (Photo:...

2013-10-15 16:23:42

Newly-launched technology provider, Needle Movers, offers customized, affordable mobile technology for consumer engagement, mobile marketing, lead generation and more. Needle Movers works with businesses to customize its technology tools to drive results within the framework of each client's specific industry. SCOTTSDALE, Ariz., Oct. 15, 2013 /PRNewswire/ -- Needle Movers, a mobile marketing and consumer engagement technology company, officially announces its launch today. Needle...

2013-10-15 08:28:51

Mobile Carriers, Media Companies and Device Manufacturers are engaging their users on their start screen SAN FRANCISCO, Oct. 15, 2013 /PRNewswire/ -- Celltick, a global leader in mobile initiated commerce, today announced the launch of Start, a next-generation customizable Android interface. Start enables businesses to get presence and engage their users on the most prized real estate on the mobile device - the start screen. With Start, Celltick aims to democratize the smartphone...

2013-10-14 23:02:09

Speakers from Disney Mobile, Storm8, Capcom, Kiwi, GSN and Perfect World to join 120+ other industry leaders on opening day of GMIC Silicon Valley San Francisco, CA (PRWEB) October 14, 2013 The Mobile UA Fellowship (MUAF), the industry's largest network of mobile UA leaders, and the Global Mobile Internet Conference (GMIC) announced today that on October 22nd the Fellowship will host its Q4 meeting on “What’s Trending in Mobile User Acquisition.” The event helps kick off GMIC...

2013-10-13 23:01:08

New rules to the Telephone Consumer Protection Act will provide "challenges" to the industry, according to an analysis by mobile marketing consulting firm Engaging Results Communications. Madison, Wis. (PRWEB) October 13, 2013 Companies that run mobile (SMS) marketing campaigns will face a new hurdle on Wednesday when the FCC’s update to the Telephone Consumer Protection Act takes effect. The law will now require advertisers to obtain and hold unambiguous written consent from...

2013-10-10 08:21:49

Led by advertising veteran and creative innovator Chris Zobel, CreativeLab uses creative design and execution to energize the science behind the marketing; Zobel selected to speak at J.D. Power Automotive Marketing Roundtable in Las Vegas on October 17th DAYTONA BEACH, Fla., Oct. 10, 2013 /PRNewswire/ -- DMEautomotive today announced the formation of a new creative team: the DMEa CreativeLab. The CreativeLab accelerates the company's creative services to rival agency-level...

2013-10-10 04:20:32

To Combat Showrooming, Retailers Must Deploy Targeted Mobile Marketing Strategies as 89 Percent of Consumers Prefer Personalized Mobile Experiences CHICAGO, Oct.10, 2013 /PRNewswire/ -- Vibes, a mobile marketing technology leader, today published its second annual Mobile Consumer Report: Combat Showrooming with Personalization, revealing consumer attitudes and behaviors related to smartphone usage in retail stores, personalization and mobile messaging preferences. As the holiday shopping...

2013-10-09 23:04:49

Article analyzes success of two start-up mobile advertising firms. New York, NY (PRWEB) October 09, 2013 Video has become king when it comes to the mobile advertising industry. In the article AdColony – the Start-Up Aiming to Deliver the Best Mobile Video Advertising Experience on the Planet, MediaJobs.com spotlights start-up mobile advertising firm, AdColony, and how video has come a long way when it comes to mobile advertising. In the past, many of those with mobile marketing jobs...

2013-10-09 12:24:03

Acquisition Creates Global Data, Email and Digital Marketing Powerhouse. NEW YORK, Oct. 9, 2013 /PRNewswire/ -- XL Marketing Corp., a leader in the fast growing Big Data-Driven Marketing and CRM space, announced today that it has acquired the assets of Intela LLC., a leading international data and email services company. (Photo: http://photos.prnewswire.com/prnh/20131009/NY93857 ) XL Marketing will merge Intela's data and customer acquisition businesses with Virtuoso Advertising,...