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Latest Mobile marketing Stories

2014-05-06 08:30:52

SMS Connectivity Solution Provides Direct Connections to Major Carriers for Brands with High-volume, Mission-critical SMS traffic NEW YORK and CHICAGO, May 6, 2014 /PRNewswire/ -- At the 2014 Mobile Marketing Association Forum in New York, Vibes, a mobile marketing technology leader, today announced a new division - Vibes Connect - to address the increase in demand for its SMS short code and traffic management services. SMS veteran and expert John Glennon has joined as vice president...

2014-05-05 20:29:06

NFC-Enabled Omni-channel Advertising Plays Leading Role to Engage Consumers for Brands and Retailers NEW YORK, May 5, 2014 /PRNewswire/ -- By incorporating mobile engagement into the marketing mix for Unilever's flagship brand, Good Humor, and it's 2013 "Share the Love" Omni-channel campaign, Thinaire captured a 2014 Contactless & Mobile award for overall marketing. Thinaire helped sweeten the brand's first mobile marketing initiative - delivering mobile content and engagement...

2014-05-01 23:13:07

Qfuse launches user-friendly mobile site platform with features to help boost reservations for hotels, destination resorts, and cruise lines Boston, MA (PRWEB) May 01, 2014 Quick Fuse Media (Qfuse), LLC, a Boston area mobile marketing company, launched a new feature-rich mobile website platform specifically geared to meet the needs of the travel industry. The customizable platform includes a booking engine that can integrate web-based reservation capabilities from third party providers...

2014-04-30 23:18:05

SlickText.com, a well respected brand in the text marketing industry has just announced the release of a new automated birthday rewards feature. Jamestown, NY (PRWEB) April 30, 2014 SlickText.com, a well respected brand in the text marketing industry has just announced the release of a new automated birthday rewards feature. Text marketing, also known as text message marketing, or SMS marketing is one of the newer forms of mobile marketing that allows businesses and organizations to...

2014-04-29 08:45:56

Google and HERE Well Placed to Benefit BOSTON, April 29, 2014 /PRNewswire/ -- Falling barriers to the adoption of location-based services (LBS) in emerging markets, combined with momentum behind indoor LBS and mobile advertising, are set to fuel future growth in mobile LBS according to Strategy Analytics' Wireless Media Strategies (WMS) report "Emerging Markets, Indoor Location & Mobile Advertising to Drive Future Mobile LBS Market Growth."...

2014-04-28 23:09:28

In partnership with Fire Starter Videos, MOBIT unveils its cutting-edge mobile marketing software, officially debuting in April at #ICON14. This animated video shows business owners how MOBIT leverages the power of email marketing intelligence while increasing message open rates to 97%. Hollywood, California (PRWEB) April 28, 2014 According to recent data compiled by Advertising Age Magazine, the average open rate in email marketing continues to hover around 19.7%. With the lack of...

2014-04-28 08:39:41

Jibe RCS Hub & Global IP Communications Cloud Shortlisted for Best RCS Package MOUNTAIN VIEW, Calif., April 28, 2014 /PRNewswire/ -- Jibe Mobile www.jibemobile.com, the global communications cloud company, today announced that it has been selected as an IMS Industry Awards finalist for Best RCS Package. The winners of this award will be announced at the IMS World Forum 2014 in Barcelona on Wednesday, April 30. This nomination follows recent recognition honoring Jibe's RCS Hub and...

2014-04-24 08:29:10

Details Click-Through Rates for Mobile Video Ads, Time Of Day Usage, and Mobile Video Engagement for Use As Industry Benchmarks NEW YORK, April 24, 2014 /PRNewswire/ -- The Mobile Marketing Association (MMA), the leading global trade association for the mobile industry, today announced the revealing results of the first-ever Mobile Video Benchmark Study. The study, commissioned by the Mobile Marketing Association (MMA) and its Mobile Video Committee, sought to provide mobile video...

2014-04-22 12:29:00

NEW YORK, April 22, 2014 /PRNewswire/ -- Dobleas / FreakOut International, the leading mobile Demand Side Platform (DSP), is pleased to announce that the cross-device capability of its proprietary Data Management Platform (DMP) came out of stealth and is now officially available for clients to use in the platform. Dobleas' DMP enables advertisers to build actionable audience segments based on a Desktop (PC) website and buy programmatically against these segments via Mobile Real-time...

2014-04-16 08:29:17

SAN FRANCISCO, MUMBAI and BRASILIA, April 16, 2014 /PRNewswire/ -- Launches innovative new ad format that leverages deep linking to combine the power of search and mobile ads Vserv.mobi [http://www.vserv.mobi ], an award winning mobile advertising exchange, today announced the launch of Search Intent Ads, a new advertising format that integrates the power of search into mobile ads. This format is designed to help marketers attain...


Word of the Day
mundungus
  • A stinking tobacco.
  • Offal; waste animal product; organic matter unfit for consumption.
This word comes from the Spanish 'mondongo,' tripe, entrails.