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2014-07-02 08:25:18

SHANGHAI, July 2, 2014 /PRNewswire/ -- SmartMad, Madhouse's most intelligent mobile web and in-app ad network is pleased to announce the launch of China's first weather-based mobile ad service today. Weather-based mobile ad offers a new targeting feature that allows advertisers to serve their mobile ads only to the users who are living in the place where certain weather conditions are met or to serve different creatives based on different weather. As a result, the advertisements can...

2014-06-26 20:21:36

SANTA CLARA, Calif., June 26, 2014 /PRNewswire/ -- InfoObjects of Santa Clara, California, announced a major performance milestone for location-based advertising (LBA) technology. In a recent customer engagement campaign conducted for Hipcricket, a mobile marketing and advertising technology company located in Bellevue, Washington, over 100 million geofence assessments were processed in a daylong campaign conducted across two U.S. time zones. The campaign involved 300 geofences and...

2014-06-26 12:31:35

Jessica Rich, Director of the Federal Trade Commission's Bureau of Consumer Protection, headlines packed agenda at DAA's second annual meeting SAN FRANCISCO, June 26, 2014 /PRNewswire-USNewswire/ -- The Digital Advertising Alliance kicks off its second annual summit today with an exclusive preview of two highly anticipated mobile choice tools set to be released in the fall. http://photos.prnewswire.com/prnvar/20130418/DC97037LOGO The preview of both the DAA mobile choice app and...

2014-06-26 12:26:04

New format offers minimal intrusion for consumers and guaranteed views for advertisers NEW YORK, June 26, 2014 /PRNewswire/ -- Ebuzzing announced today the launch of inRead Mobile, following the success of its inRead desktop advertising format. http://photos.prnewswire.com/prnvar/20140626/121972 inRead Mobile is the first outstream format allowing brands to target mobile users with video advertising. It dramatically increases the amount of premium mobile video inventory available to...

2014-06-19 16:24:51

New update of CM Security app also removes pre-installed Star N9500 smartphone spyware SAN FRANCISCO, June 19, 2014 /PRNewswire/ -- Cheetah Mobile Inc. (NYSE: CMCM), the world's leading mobile applications provider, today released an updated version of its CM Security app to address two current mobile security threats: The Simplelocker ransomeware designed to encrypt and take hostage smartphone data, as well as the pre-installed spyware on Star N9500 smartphones. CM Security is a...

2014-06-18 16:24:03

SAN FRANCISCO, June 18, 2014 /PRNewswire/ -- With summer travel quickly approaching, Cheetah Mobile Inc. (NYSE: CMCM), the world's leading mobile applications provider and the innovative makers of the free Clean Master utility app for Android, announces the Top 10 Travel Apps that are least likely to slow device performance, and tips to keep phones running smoothly all summer long. Cheetah Mobile surveyed the most popular travel apps and ranked them based on the amount of junk or cache files...

2014-06-16 12:33:40

SAN FRANCISCO, June 16, 2014 /PRNewswire/ -- Cheetah Mobile, Inc. (NYSE: CMCM), a leading mobile Internet company with more than 360 million active users worldwide, today announced that the company's flagship security apps - Clean Master and CM Security - were once again awarded the top spot in AV-Test's latest assessment of Android security. Clean Master and CM Security, both available for free, are the top performing apps in Google Play. AV-Test.org rated Android security...

2014-06-05 16:20:34

LONDON, June 5, 2014 /PRNewswire/ -- Leading mobile marketing company Incentivated is pleased to announce the launch of the Virgin Holidays mobile website, allowing consumers to browse, book and pay for holidays through their smartphone devices. The mobile site (virginholidays.co.uk) contains all holiday destinations and offers available via the desktop site but presented in a way that specifically caters to consumer mobile demands. This follows an earlier piece of...

Emotions May Drive People To Buy Smartphones With Bigger Screens
2014-06-04 14:04:40

Brett Smith for redOrbit.com - Your Universe Online While there may be numerous practical reasons for wanting a smartphone with a bigger screen, a new study has found that many people are more motivated by an emotional need to own a bigger device. "There are basically two different reasons that 'bigger is better' for screen size: utilitarian reasons and affective, or emotional, reasons," said S. Shyam Sundar, a communications professor at Penn State and author of the new study, which...

2014-06-03 23:11:11

Mobile advertising leaders come together to promote location-based marketing tools for large agencies, merchants and publishers in Australia and New Zealand. San Francisco, CA (PRWEB) June 03, 2014 Moasis Global, creators of the Intelligent Location Engine marketing platform, today announced a partnership with Snakk Media Ltd (NZAX: SNK), one of the fastest growing mobile advertising technology companies in Australia and New Zealand. Snakk has also made an investment in Moasis in support...


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  • Color; hue; complexion.
This word is Middle English in origin.
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