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Last updated on April 17, 2014 at 8:50 EDT

Latest Nabisco brands Stories

2014-04-08 12:36:36

EAST HANOVER, N.J., April 8, 2014 /PRNewswire/ -- Today, OREO launches a new Snack Hacks video series which embodies the trend of remixing that is currently driving food culture. By-the-book recipes have been replaced with simple, but inventive new ways to be creative with food, whether it's combining unexpected ingredients or dishes, or actually creating a new way to eat a classic. OREO is at the forefront of this movement, using remixing to drive innovation with the launch of Snack Hacks,...

2013-10-09 12:23:37

Leading Snack Brands Announce Deals with U.S. Soccer, Chivas Guadalajara and Some of the Sport's Brightest Stars EAST HANOVER, N.J., Oct. 9, 2013 /PRNewswire/ -- Fans throughout North America are hungrier than ever for soccer, and now several of the world's leading snack brands are getting into the game like never before. Mondelez International, the makers of OREO, RITZ, TRIDENT and SOUR PATCH KIDS, is making a major play with soccer to excite and engage consumers through a series of...

2013-05-22 08:24:36

New 1D VIP Tour Correspondent and Integrated Campaign Will Bring Fans an "Exclusive Look" at This Summer's Sold-Out Tour EAST HANOVER, N.J., May 22, 2013 /PRNewswire/ -- Getting in on the action of this summer's hottest, sold-out concert isn't as impossible as one might think; thanks to the makers of OREO, RITZ and TRIDENT. The title sponsor of the 2013 One Direction North American Tour and its show-stopping cookie, cracker and gum brands will be giving fans a chance to...

2013-03-27 08:28:03

America's Beloved Snack Brands to Provide One-of-a-Kind Experience on One Direction's First-Ever North American Tour EAST HANOVER, N.J., March 27, 2013 /PRNewswire/ -- Sold out shows aside, Directioners everywhere will get a fan's-eye-view of this summer's hottest concert thanks to newly-announced One Direction North American tour title sponsor, Nabisco. The snack company's beloved brands like OREO, CHIPS AHOY!, RITZ and HONEY MAID, along with popular Mondelez International gum...

2013-01-25 08:22:05

EAST HANOVER, N.J., Jan. 25, 2013 /PRNewswire/ -- Wheat Thins, the snack known for its complex taste and satisfying crunch, today announced the launch of its new "Must. Have. Wheat Thins." campaign with a new television ad debuting in the Super Bowl pre-game. The television spot, which airs between 5:30 p.m. EST and the start of the 6 p.m. broadcast on Sunday, Feb. 3, was inspired by Wheat Thins' most passionate fans and depicts the intense relationship they have with the brand by showcasing...

2013-01-03 08:24:18

DEERFIELD, Ill., Jan. 3, 2013 /PRNewswire/ -- Mondelez International, Inc. (NASDAQ: MDLZ), the world's pre-eminent maker of chocolate, biscuits, gum and candy, today announced the nine selected start-ups to participate in the company's Mobile Futures program. A first of its kind program, Mobile Futures is shaping the future of mobile by teaming power brands with some the brightest minds in the space: start-up entrepreneurs. (Photo:...

2012-12-26 12:20:33

NORTHFIELD, Ill., Dec. 26, 2012 /PRNewswire/ -- On December 29, the Navy Midshipmen and the Arizona State Sun Devils will be taking the field for a lot more than just a bowl title. They'll be taking the field in the Kraft Fight Hunger Bowl, the only bowl game dedicated to raising awareness about hunger in the United States. The game, which will be broadcast LIVE on ESPN this Saturday, is in its third year. "Kraft Foods Group and Mondelez International (the global snacking and...

2012-08-20 02:27:56

EAST HANOVER, N.J., Aug. 20, 2012 /PRNewswire/ -- A slice of roasted turkey. Hummus. Jam. Cheese. For decades, people have enjoyed Triscuit crackers adorned with a host of sweet and savory toppings. In fact, through years of tantalizing recipes and imagery depicting delicious pairings, Triscuit has earned the esteemed title of "most topped cracker in America." But a new campaign from Triscuit seeks to make amends with "angry satisfied" customers who have discovered that delicious moment...

2012-08-13 06:22:56

EAST HANOVER, N.J., Aug. 13, 2012 /PRNewswire/ -- History in the making? The World's Favorite Cookie has captivated the nation with the OREO "Daily Twist," a ground-breaking campaign which illustrates the moments that are making history today through the eyes of OREO. Today marks the halfway point of the 100-day OREO Daily Twist campaign, which creates a new digital advertisement in real-time every day that reflects the latest happenings, pop culture news, milestones or celebrations taking...

2012-07-30 02:28:01

GLENVIEW, Ill., July 30, 2012 /PRNewswire/ -- Millions of women across America often dream of having a new kitchen to better connect with family and friends over meals. Now one of the nation's leading interior designers is helping make that dream a reality for one lucky person through a unique partnership with Kraft PHILADELPHIA Cream Cheese. With the desire to support its consumer with an open forum to share cooking tips, recipes and culinary dreams, PHILADELPHIA Cream Cheese created an...