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Latest National brand Stories

2014-07-18 23:03:08

Former HTSA President and 40 year HiFi House Executive, Jon Robbins, Joins Netsertive to Grow Their Digital Channel Marketing Platform Raleigh, North Carolina (PRWEB) July 18, 2014 Netsertive (http://www.netsertive.com), a digital channel marketing technology platform automating unified Brand-to-Retailer local marketing, announces the addition of veteran integrator Jon Robbins to their organization. Jon will join Netsertive as an Enterprise Sales Manager tasked with consulting Brands and...

2014-04-30 23:24:32

Christopher Durham to Appear May 15th in Boston to Discuss His Book “Fifty2: The My Private Brand Project” Which Highlights Top Retailer-Owned Brands Charlotte, NC (PRWEB) April 30, 2014 Retail marketing and shopper experience agency Theory House announced today that Christopher Durham, vice president of retail brands at the agency, has been invited to present at the upcoming How Design Live Conference in Boston on May 15, 2014. Durham will discuss his recently released book...

2011-05-17 08:54:00

WATERTOWN, Mass., May 17, 2011 /PRNewswire/ -- For the second consecutive year, the Exergen temporal artery thermometer outsold all other brands at retailers nationwide which stock the product, according to Nielsen and Information Resources Inc. (IRI) data. Sales of all types of thermometers, including national brands and private label products, were compared. Along with outselling other brands, the Exergen TemporalScanner(TM) market share has risen to 20 percent of all thermometers for the...

2011-04-13 00:00:29

Walmart's Great Value private-label brand was the most recognizable among consumers in panel research study Louisville, CO (PRWEB) April 12, 2011 Consumers prefer certain private-label products over others, and some do not even know they are purchasing private-label brands, according to a new study by Market Force Information, the world's leading customer intelligence solutions company. The panel research study, conducted in March with 6,100 participants, was designed to uncover which...

2010-09-23 08:31:00

NEW YORK, Sept. 23 /PRNewswire/ -- As American consumers continue to add private label products to their shopping carts, consumer packaged goods (CPG) and retail executives recently surveyed by Deloitte agree: this is a trend that is here to stay. In Deloitte's new "The Battle for Brands in a World of Private Labels" study, when asked how market share of store brands will change in the United States by 2012, 77 percent of CPG executives and 90 percent of retail executives surveyed...

2010-08-11 08:36:00

NEW YORK, Aug. 11 /PRNewswire-USNewswire/ -- While temperatures sizzle and the economy fizzles, families can still find a way to budget more fun time in their summer. Whether they're packing provisions for a weekend excursion or stocking the pantry for a "stay-cation" at home, a new survey of supermarket prices on thirty summertime essentials found that shoppers can save over 30% by choosing the retailer's brand instead of the national brand. The research, conducted by the Private Label...

2009-02-09 12:02:00

NEW YORK, Feb. 9 /PRNewswire/ -- American Airlines recently named Brand Connections as its new in-flight advertising provider, allowing national brands to reach consumers in-flight. Beginning April 1, ads will be featured prominently alongside American's in-flight programming, "NBC Universal on American Airlines." All content -- including "TODAY," "On the Money," "The Office," "30 Rock" and more -- will be available complimentary to every traveler aboard American Airlines flights. Brands...


Word of the Day
holluschickie
  • A 'bachelor seal'; a young male seal which is prevented from mating by its herd's older males (mated bulls defending their territory).
This comes from the Russian word for 'bachelors.'
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