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Last updated on April 17, 2014 at 13:47 EDT

Latest Nestlé Purina PetCare Stories

2012-11-15 12:24:25

LOS ANGELES, Nov. 15, 2012 /PRNewswire/ -- The finalists' videos ranged from simple stories of cats' playtime antics to complex stories about cats' creative imaginations, but in the end, "The Friskies" $15,000 Grand Prize for "Best Video" went to a story about a very happy blind cat, who enthusiastically uses his senses of hearing and touch to play like every cat. To view the multimedia assets associated with this release, please click:...

2012-10-24 11:24:04

ST. LOUIS, Oct. 24, 2012 /PRNewswire/ -- They certainly defy explanation. They sometimes even defy gravity. But these cats need the public's vote if they are to become the next great Internet star and take home the coveted Catuette for "Best Video" at "The Friskies," the major award for best new Internet cat videos of 2012. (Logo: http://photos.prnewswire.com/prnh/20121024/AQ98811LOGO-a) (Photo: http://photos.prnewswire.com/prnh/20121024/AQ98811-b) Friskies® cat food brand launched...

2012-09-12 06:27:49

ST. LOUIS, Sept. 12, 2012 /PRNewswire/ -- Many great art forms have awards for the best new work created each year. Films have the Oscars®. TV shows have the Emmys®. And now, finally, Internet cat videos have "The Friskies." To view the multimedia assets associated with this release, please click: http://www.multivu.com/mnr/58077-friskies-cat-food-next-great-original-internet-cat-video The Friskies® cat food brand is proud to announce "The Friskies," a national contest to...

2012-06-20 10:21:53

ST. LOUIS, June 20, 2012 /PRNewswire/ -- Purina® Dog Chow® Brand Dog Food believes dogs make a deep, lasting impact on their families, in a number of unique ways. According to a national survey* commissioned by Purina® Dog Chow® Brand Dog Food, dogs teach their owners responsibility, are regarded as good listeners, and provide unconditional love. The survey revealed that people have many positive perceptions about our canine companions, and that they affect families in many...

2012-05-16 02:26:10

ST. LOUIS, May 16, 2012 /PRNewswire/ -- Cat Boredom: it's not a disease; it's way more boring than that. To view the multimedia assets associated with this release, please click: http://www.multivu.com/mnr/56266-friskies-takes-a-stand-to-end-cat-boredom-epidemic-survey-stats (Photo: http://photos.prnewswire.com/prnh/20120516/MM07702 ) More than 40 percent of cat owners say their cats are bored some or most of the time, and 25 percent agree their cats are bored regularly.[1] These alarming...

2012-05-15 02:29:57

GUELPH, Ontario, May 15, 2012 /PRNewswire/ -- LifeLearn, Inc. announced that it has received three Communicator Awards of Distinction for multimedia educational programs that the company developed for Bayer Animal Health (Bayer), Nestle Purina, and Novartis Animal Health (Novartis) during 2011. These programs used multimedia games, activities, and simulations to teach scientific principles to healthcare staff. For example, Bayer's Parasite Scene Investigation online accredited continuing...

2012-05-10 02:27:01

ST. LOUIS, May 10, 2012 /PRNewswire/ -- After more than 150,000 game plays of Friskies® "You vs. Cat," cats reign supreme over their human counterparts. Friskies introduced the first "duel-species" tablet game last month, and cats have been winning ever since. Now, Friskies has expanded the game's availability. Previously offered for iPad and iPad 2 tablet devices, the game is now available on the Android platform and iPad 3. To view the multimedia assets associated with this release,...

2012-05-04 02:25:00

HOFFMAN ESTATES, Ill., May 4, 2012 /PRNewswire/ -- To the delight of shoppers and pet lovers everywhere, Kmart announces a new pet medication program that provides customers convenient access and savings for prescription brand name and generic pet medications that help ensure the health of their pets. More than 60 percent of American households own a pet(i) and together they spent more than $50 billion on their pets in 2011 alone(ii), according to the American Pet Products Association...

2012-05-01 02:26:53

NEW YORK, May 1, 2012 /PRNewswire/ -- Fun. Carefree. Playful. These are not words typically used to describe the daily commute for millions of Americans. However, during the month of May, an unusual occurrence is going to happen in five major cities across the country. Stressed-out commuters will take a break from their daily routines and start playing on their way to and from work . . . thanks to some unexpected four-legged friends. (Photo:...

2012-04-19 14:21:39

ST. LOUIS, April 19, 2012 /PRNewswire/ -- Nestle Purina PetCare Company's subsidiary, PurinaCare® Insurance Services Inc. and IDEXX Laboratories, Inc. announce a collaborative agreement to provide an effective tool for veterinary practices to help improve patient care, increase client value and drive profitability. Developed and supported by PurinaCare, Partners in Wellness is a turnkey system that enables vet practitioners to offer their own customized preventive-care plans,...