Latest Nielsen Online Stories
Next-Gen, Audience Insights Solution to be Led by Experienced Analytics Executive LOS ANGELES, April 15, 2015 /PRNewswire/ -- Instantly,
Enhances programmatic video and display campaign performance metrics NEW YORK, Dec.
Newly Created Measure of Magazine Media Vitality Captures Consumer Demand Across All Print, Digital and Mobile Platforms - a First for Any Industry NEW YORK, Sept.
Integrated audience measurement data enhances end-to-end campaign workflow; enables advertisers to maximize in-target delivery and validate performance at no cost SAN FRANCISCO and NEW YORK,
Former Nielsen Executive Takes Role on April 1 ARLINGTON HEIGHTS, Ill., March 3, 2014 /PRNewswire-USNewswire/ -- The Alliance for Audited Media has named Tom Drouillard as its CEO,
- Introduces bi-directional cross-screen TV and video planning, buying, audience optimization and reporting within a single platform NEW YORK, March 3, 2014 /PRNewswire/ -- Videology--one of
Bhatia's Digital and Television Expertise to Enhance comScore's Cross-Media Momentum RESTON, Va., Feb. 12, 2014 /PRNewswire/ -- comScore, Inc.
- A person in a secondary role, specifically the second most important character (after the protagonist).