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Latest Nielsen Online Stories

2008-10-21 09:00:31

Specific Media, the largest independent online advertising network, today announced the launch of Offline Sales Impact(TM), the industry's most comprehensive and accurate offline sales reporting product for online advertising clients across a variety of vertical markets including the automotive, retail and travel sectors. Specific Media's proprietary Offline Sales Impact reports reveal the direct correlation between online advertising campaigns and consumers' offline purchase behavior....

2008-10-15 12:00:16

Nielsen Online, a service of The Nielsen Company, today reported that women online ages 25-54 with at least one child are nearly twice as likely as the average Web user to provide frequent advice about Parenting/Family, Non-food Household Products and Beauty/Cosmetics (see Table 1). Other topics these women frequently provide advice about include: Clothes/Fashion, Food & Beverages, Home Decorating/Interior Design, and Health/Dieting/Exercising. Table 1: Topics about which "Power...

2008-10-10 09:00:26

Nielsen Online, a service of The Nielsen Company, and Beijing Zhongqian Wangrun Information Technology Co., Ltd., the operator of ChinaRank, the only Internet firm authorized to create and publish Web site rankings in China, announced the formation of a joint venture that will develop and deliver robust Internet measurement and analysis services in China, one of the world's largest and fastest growing online markets. The new venture, CR-Nielsen, has been officially licensed to operate in...

2008-10-07 12:00:28

WASHINGTON, Oct. 7 /PRNewswire/ -- Director of National Drug Control Policy, John P. Walters, today released a startling data compilation indicating the extent to which Internet sites -- particularly those that post user-generated content -- can spread misinformation and facilitate dangerous behaviors among teens, tweens, and younger children. These behaviors can include drug and alcohol use, self-mutilation, extreme violence, and anorexia and other eating disorders. While many parents are...

2008-10-02 18:00:11

Nielsen Online, a service of The Nielsen Company, today reported a 26 percent year-over-year increase in unique visitors at work to online sports destinations, growing from 33.4 million unique visitors in August 2007 to 42.3 million unique visitors in August 2008, driven in large part by the 2008 Beijing Olympics and the kick-off of football season. The custom Web property, NBC Olympics attracted significant traffic at work during the month, reaching 20 percent of the active at work Web...

2008-09-30 13:00:00

REDMOND, Wash., Sept. 30, 2008 (GLOBE NEWSWIRE) -- Msnbc.com, named the number one Current Events and Global News site for three consecutive months, launched its exclusive "debate video player" on the day of the first debate between the Democratic and Republican presidential candidates. The introduction of this latest video player underscores msnbc.com's commitment to provide consumers with the best political news, insight, and analysis as well as exclusive features during this historic...

2008-09-30 03:00:15

By McCormick, Andrew With a record number of websites signed up to ABCe auditing, a single trading currency for online is becoming a reality. Andrew McCormick reports ABC Electronic (ABCe), the industry-owned auditor, established to bring some rigour to internet measurement, has achieved a series of coups this year. Almost every major national newspaper (with the notable exception of the Daily Mirror) has started making its monthly performance figures public. National newspapers now hold...

2008-09-22 15:00:23

Nielsen Online reports August 2008 data for the Top U.S. Search Providers. Top search providers, ranked by total searches. Searches represent the total number of queries conducted at the provider. Table 1: Top 10 Search Providers for August 2008, Ranked by Searches (U.S.) Provider Searches (000) YOY Growth Share of Searches -------- -------------- ---------- ----------------- All Search Providers 7,222,826 -7.7%...

2008-09-17 15:00:16

Nielsen Online, a service of the Nielsen Company, today reported that between Sept. 1 and Sept. 7, 2008, more than 1.9 million unique visitors in the U.S., 73 percent of them male, visited the "Thank You" page associated with Google Chrome, Google's new Web browser. Nearly 1.4 percent of all U.S. users who went online during the week from home or work visited the page, which typically indicates a download. In addition, consumers immediately -- and in great numbers -- took to the blogosphere...

2008-08-19 18:00:19

Nielsen Online reports July 2008 data for the Top U.S. Search Providers. Top search providers, ranked by total searches. Searches represent the total number of queries conducted at the provider. Table 1: Top 10 Search Providers for July 2008, Ranked by Searches (U.S.) Searches Share of Provider (000) YOY Growth Searches ------------- ------------ ------------...


Word of the Day
mundungus
  • A stinking tobacco.
  • Offal; waste animal product; organic matter unfit for consumption.
This word comes from the Spanish 'mondongo,' tripe, entrails.