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Latest Nielsen Stories

2014-11-12 23:09:52

TruView Enables Precise Measurement of Mobile Ad Campaign Sales Results Using Credit/Debit Transaction Data to Determine Sales Lift San Mateo, Calif.

2014-07-29 12:29:41

WALTHAM, Mass., July 29, 2014 /PRNewswire/ -- Affectiva, the global leader in emotion analytics and insights, today announced that Tom Butler will be joining the company as its chief revenue

Privacy Advocates Leery Of New Facebook-Nielsen Partnership
2014-07-15 12:22:12

In an ever more connected age, one could not be faulted for thinking that one of the last bastions of privacy would be in their television viewing. The announcement today of a new partnership between Nielsen and Facebook, however, is just another example of how our privacy is being systematically sacrificed in favor of continued user commoditization.

2012-08-08 23:00:03

DG Customers will have the ability to plan, analyze and act on video campaign performance from a single dashboard New York City, NY (PRWEB) August 08, 2012


Word of the Day
donative
  • A gift; a largess; a gratuity; a present; a dole.
The word 'donative' comes from a Latin word meaning 'to give'.
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