Latest Nielsen Stories
NEW YORK, March 4, 2015 /PRNewswire/ -- Nielsen today announced that it has completed its acquisition of eXelate, a leading provider of data and technology to facilitate the buying and selling
Initial investments made in RetailNext and Zollo; Nielsen serves as a strategic limited partner NEW YORK, Feb.
TruView Enables Precise Measurement of Mobile Ad Campaign Sales Results Using Credit/Debit Transaction Data to Determine Sales Lift San Mateo, Calif.
NEW YORK, Oct.
WALTHAM, Mass., July 29, 2014 /PRNewswire/ -- Affectiva, the global leader in emotion analytics and insights, today announced that Tom Butler will be joining the company as its chief revenue
In an ever more connected age, one could not be faulted for thinking that one of the last bastions of privacy would be in their television viewing. The announcement today of a new partnership between Nielsen and Facebook, however, is just another example of how our privacy is being systematically sacrificed in favor of continued user commoditization.
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