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Latest Nintendo Co. Stories

Nintendo Slashing Prices, Hopes To Boost Demand
2011-09-10 04:08:49

  Nintendo Co. has seen its shares drop 45 percent in 2011 in Osaka trading due to concerns that the flare may have run out on the company's video-game consoles. The company sold fewer than a fifth of the 16 million 3DS handheld game consoles it expected to sell in the last five months. Nintendo slashed its 3DS prices as much as 40 percent in July after initial sales fell short of estimates.  Some experts believe this will still not be enough to revive the company's stock...

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2011-01-10 11:00:00

The persinal gaming battle is heating up as Nintendo Co. has announced plans to ship 1.5 million of its 3D capable handheld game systems. "The company will work on preventing the shortages of products that happened earlier when DS versions were first released," Nintendo President Satoru Iwata said in an interview with the Nikkei business daily published on Monday "It's important that we ensure a continuous supply," Iwata was quoted as saying by the Nikkei. After an initial Japanese launch on...

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2010-10-28 09:10:00

Nintendo Co., the makers of the popular Nintendo Wii and DS video game systems, posted a $24.7 million (2.01 billion yen) first-half loss, marking the first time since 2003 that the gaming giant failed to turn a profit. According to AP Business Writer Yuri Kageyama, Nintendo saw sales drop by more than one-third during the period. The company, which produces such popular video game titles as Super Mario Galaxy and Pokemon Diamond and Pearl, did not post second quarter profit figures, but...

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2010-08-30 09:45:00

Move over, Sony, Microsoft, and Nintendo--it looks like a new player is about to enter the video game hardware market, as Chinese IT manufacturer Lenovo has announced plans to launch a new gaming console by the end of the year. According to AFP reports, the device, known as the eBox, will be a controller-free console that will be controlled solely through the use of gestures, not unlike Microsoft's soon-to-be-released Kinect attachment for the Xbox 360. A prototype unit, which will be...

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2010-05-17 13:36:03

Nintendo is teaming up with the American Heart Association to promote its popular Wii gaming console. The partnership came about Monday among growing concerns about obesity among kids who spend much of their time with television and video games. Nintendo's Wii console uses a motion-sensitive controller that helps promote an active way to play video games. The AHA says it is giving the Wii its iconic heart branding because it will help encourage Americans to take the first step towards...

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2010-05-04 14:25:00

Nintendo Co. is attempting to expand U.S. sales of its popular Wii console by packaging an extra game and its MotionPlus accessory, which makes its motion-sensing controller more precise, as a new bundle. The bundle will sell for $200, which is no different than what the current Wii already costs.  Nintendo said it would add "Wii Sports Resort" and the MotionPlus to the bundle.  Nintendo also announced on Monday that it will offer a black cased version of the system as an...

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2010-03-20 07:46:30

The man who helped create Nintendo said he is now working hard to turn the franchise's handheld consoles into educational aids and teaching tools. "That is maybe the area where I am devoting myself (the) most," Japanese video game guru Shigeru Miyamoto told The Associated Press (AP) in an interview. Miyamoto said that Nintendo Co.'s DS console was already being used in Japanese museums, galleries and aquariums, and that his company was starting to roll out the Nintendo DS system...

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2009-10-27 11:40:00

Just six months after its initial release, Nintendo's DSi may already be preparing for an improved facelift. According to the Nikkei business daily, Nintendo Co could be preparing to launch a new DSi model that will feature a larger screen for elderly users. The new model will cost about the same as its predecessor, 18,900 yen ($200), but it will feature a screen that is at least double the current size of 3.25 inches. The handheld console saw large demand after its initial introduction about...

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2009-05-15 07:15:00

Sony Corp. has forecast a second straight year of losses amidst a global recession that is lowering demand for consumer electronics.The back-to-back losses are the first for Sony since 1958.The company has fallen behind Apple Inc's iPod in portable music, Nintendo Co in videogames, and is losing money on flat screen TVs.  In addition, the strength of the yen has made Sony products less competitive overseas.On Thursday, Sony announced that it would lose nearly 14 percent of its 57...

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2009-04-09 10:10:00

Sales of the Nintendo Wii video game console have dropped in Japan as the economic crisis continues to throttle the video game industry, the AFP reported. But despite weathering its toughest time yet in the competitive Japanese market, Nintendo said it does not plan to cut the Wii's price. Nintendo Co. president Satoru Iwata said the Wii is in the unhealthiest condition since it hit the Japanese market. "The current condition in the Japanese market is not the one we want," he added. He said...