Latest Omnicom Group Stories

NEW YORK, Feb. 5, 2013 /PRNewswire/ -- Omnicom Group Inc. (NYSE: OMC) will publish its fourth quarter 2012 results on Tuesday, February 12, 2013. The company will host a conference call to review fourth quarter results on Tuesday, February 12, at 8:30 AM (ET). The dial-in numbers for the conference call are (800) 553-0351 (domestic) and (612) 332-0819 (international). In addition, the conference call will be simulcast and archived on the Internet at...

FORT LAUDERDALE, Fla., Feb. 5, 2013 /PRNewswire/ -- The Ravens may have won the game, but it was the movies that scored the biggest in Zimmerman Advertising's first-ever Z Super Poll. Disney's Lone Ranger and Oz, The Great and Powerful, along with Universal's The Fast the Furious 6 all had the greatest change in purchase intent, while brands such as Samsung, Calvin Klein and GoDaddy.com were sidelined by ineffective advertising. (Logo:...

NEW YORK, Feb. 4, 2013 /PRNewswire/ -- In the latest edition of the Network Diagnostics report from the Research Company Evaluating the Media Agency Industry (RECMA), Omnicom Media Group agency OMD Worldwide has been named the number one ranked global media network. This latest ranking marks the third time in as many years that OMD has topped the Network Diagnostics report, which RECMA added to its portfolio of measurement indices in 2010. Additionally, in its July 2012 Global...

DALLAS, Jan. 31, 2013 /PRNewswire/ -- Fans will be watching to see who scores in Sunday's Super Bowl, but marketers are interested in who will score with consumers. Who are the most marketable personalities in this year's Super Bowl? "At this point, the Harbaugh brothers and Colin Kaepernick," says Matt Delzell, a senior director at The Marketing Arm who specializes in celebrity endorsements. "The Harbaughs make for a good storyline and Kaepernick is a dynamic player with a warm...

NEW YORK, Jan. 31, 2013 /PRNewswire/ -- Nissan Motor Company and TBWA Worldwide have announced that TBWA is appointed the global marketing agency for Datsun. This appointment follows the announcement on the return of Datsun by Nissan Motor Company's CEO, Carlos Ghosn, in March 2012. Global creative and strategic direction will be led by a combination of resources from TBWA\HAKUHODO and TBWA\London, supported by individual markets. The agency was appointed on the strength of the...

NEW YORK, Jan. 31, 2013 /PRNewswire/ -- Omnicom Group (NYSE: OMC), a leading global marketing and communications company, finished with two of the top five honors in The Gunn Report 2012 Most Awarded Network and Most Awarded Digital Agencies in the World. For the seventh straight year, BBDO was named the Most Awarded Network in the World. DDB was ranked the second Most Awarded Network for the fourth year running. Since 1999, Omnicom Networks, DDB, BBDO, and TBWA continue to be the...

NEW YORK, Jan. 31, 2013 /PRNewswire/ -- The Gunn Report, an annual compilation of winners' lists from the most important advertising industry award shows around the world, has released its 2012 findings. For an unprecedented seventh consecutive year, and the tenth time in the 14-year history of this report, BBDO was named the most creative agency network in the world. No other agency network has won more than twice. BBDO was also named the most awarded agency network in...

NEW YORK, Jan. 30, 2013 /PRNewswire/ -- Global public relations leader Porter Novelli announced that Diana Valencia has joined the company as senior vice president, multicultural marketing. In leading this practice, Valencia will oversee client programming designed to reach all demographic segments under the multicultural umbrella. "Diana's career-long focus on multicultural markets, coupled with her extensive experience in mobile and digital, will be of tremendous value for clients...

MILWAUKEE, Jan. 28, 2013 /PRNewswire/ -- GMR Marketing, the global sports, entertainment, and lifestyle marketing agency, has begun a merger with global sports marketing, event management, and corporate hospitality agency SportsMark Management Group. The worldwide merger will harness the agencies' collective B2B and B2C proficiencies, bringing together GMR's strategic digital and consumer engagement capabilities with SportsMark's global event operation and hospitality experience....

NEW YORK, Jan. 28, 2013 /PRNewswire/ -- Advertising Age today released its closely watched, annual Agency A List ranking along with its editors' picks for special honors, the 2013 Agency Executive of the Year, the 2013 Standouts, and the top 10 Agencies to Watch. (Photo: http://photos.prnewswire.com/prnh/20130128/DE49085 ) Southern Calif.-based 72andSunny gets the top spot after taking big risks that produced substantial payoffs for clients including Samsung, Google, Activision,...