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Last updated on April 23, 2014 at 17:36 EDT

Latest Online advertising Stories

2014-01-24 08:20:39

DMEautomotive survey reveals that online search is the #1 way first-time consumers select dealership service departments - trumping 'drive-bys' and personal recommendations NEW ORLEANS, Jan. 24, 2014 /PRNewswire/ -- -- Internet/mobile search is the #1 way a dealership's first-time customer finds/selects them (29%). -- Dealers are locked in a competitive battle with the aftermarket: 82% of service consumers report they typically use the same service center, but...

2014-01-23 08:26:11

Global Retargeting Leader's Second Acquisition Adds Marketing Automation Expertise and Talent SAN FRANCISCO, Jan. 23, 2014 /PRNewswire/ -- AdRoll, the most widely adopted retargeting platform, today announced the acquisition of userfox, a Y Combinator-backed startup offering user-retention-as-a-service for brands of all sizes. This is AdRoll's second acquisition, following the company's purchase of data analytics startup Bitdeli in June 2013. (Logo:...

2014-01-22 08:27:29

Mobile Scanner's functionality is a major step in the prevention of mobile redirects, which negatively impact the user experience, revenue streams and the overall credibility of the mobile ad ecosystem MCLEAN, Va., Jan. 22, 2014 /PRNewswire/ -- The Media Trust, the global leader in monitoring and protecting the online and mobile advertising ecosystem, today announced the release of Mobile Scanner, a subscription-based service that immediately detects and stops mobile redirects...

2014-01-22 08:25:14

Funds will be used to accelerate development of its modern ad exchange and publisher software tools SAN FRANCISCO, Jan. 22, 2014 /PRNewswire/ -- Sharethrough, the largest in-feed advertising exchange, today announced that it has raised $17 million in debt and equity financing. The funds will be used to accelerate Sharethrough's growth through continued development of the Sharethrough Advertising Exchange (STX), the world's first in-feed advertising exchange, expanded software tools...

2014-01-21 08:29:14

Fueled by Brand's Strong Demand for Content Advertising, OneSpot Experiences Rapid Revenue Growth While Adding New Customers, Executives, Financing, Technology and Industry Recognition AUSTIN, Texas, Jan. 21, 2014 /PRNewswire/ -- OneSpot, the content advertising company that marries content marketing with the power, data intelligence, and scale of online advertising, announced today that demand for its Content Advertising solutions rapidly increased throughout the year, resulting in...

2014-01-20 23:02:12

Haystak® Digital Marketing, the leading provider of digital marketing services to the automotive industry, was awarded the Google AdWords™ Premier SMB Partner Award for Highest Customer Satisfaction for the second consecutive year. The Highest Customer Satisfaction Award was based on the feedback of their small business customers across the U.S. and Canada. Fort Myers, FL (PRWEB) January 20, 2014 Haystak® Digital Marketing, the leading provider of digital marketing services to...

2014-01-16 23:21:51

Helix House, a leader in online advertising and Internet marketing is proud to announce the introduction of one of its newest and most effective systems of online advertising. Phoenix, AZ (PRWEB) January 16, 2014 Helix House, a leader in online advertising and Internet marketing is proud to announce the introduction of one of its newest and most effective systems of online advertising. This latest cutting edge technology, known as helixConnect, is unique in that it is all-inclusive and is...

2014-01-16 08:24:19

During the holiday shopping season, 36% of all global retail paid search clicks came from mobile devices and retailers increased spending revenue on Product Listing Ads by 138% YoY SAN FRANCISCO, January 16, 2014 /PRNewswire/ -- Kenshoo [http://www.Kenshoo.com ], the global leader in premium digital marketing technology, this week released Global Search Trends infographics [http://www.kenshoo.com/globalsearchtrends ] and a 2013 Global Online Retail Seasonal Shopping Report:...

2014-01-15 20:21:29

Online advertising to grow at a CAGR of 12% and account for 41% of the total ad market by 2018 SYDNEY, Jan. 15, 2014 /PRNewswire/ -- The Australian online advertising market grew 16% in 2013, reaching $3.74 billion to account for 27% of total advertising expenditure in 2013. Online was the strongest performing across overall advertising expenditure in all media which was $13.9 billion, but grew by only 1.4% during the same period. Advertising revenue continues to move away from...

2014-01-15 16:23:12

The Internet marketing experts at Cyberset don't want to change the essence of a company's messaging, just the way web browsers absorb it LOS ANGELES, Jan. 15, 2014 /PRNewswire/ -- For small businesses, online marketing services from an outside agency can seem daunting. These companies worry that Internet marketing might misrepresent their brand to industry peers and local customers, while not providing the desired results. Nonetheless, the team at Cyberset knows that its local...