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Latest Online advertising Stories

2014-06-17 04:21:06

LONDON, June 17, 2014 /PRNewswire/ -- Facebook PMD and Twitter Marketing Platform Partner to support media agencies and advertisers in Germany Following the successful expansion into the APAC region, the London-based company with global presence announced its opening of a new office in Germany. Leading agencies and advertisers in Germany can thus not only use Upcast to manage Facebook and Twitter ad campaigns but also benefit from the expertise of the social adtech firm...

2014-06-13 23:00:38

Experience Advertising, Inc. is now offering a full suite of website remarketing services for their digital agency clients. Fort Lauderdale, FL (PRWEB) June 13, 2014 Experience Advertising, Inc., a leading digital marketing agency, has launched a new digital agency service for website visitor retargeting management utilizing retargeting platforms including: AdRoll, Google Adwords, Facebook Website Retargeting, Facebook Custom Audiences, Twitter Custom Audiences, and newer retargeting...

2014-06-13 04:20:38

Helps Consumers To Easily Manage Advertising Privacy Preferences And See More Relevant Ads SAN FRANCISCO, June 13, 2014 /PRNewswire/ -- Today, TRUSTe announces the launch of the TRUSTe App, an innovative way for consumers to control the ads they want to see. Now, for the first time, people can manage their ad privacy preferences and tell advertisers the type of ads they want to see all from a simple user-friendly app. The launch follows months of field testing in which 9 out of 10...

Facebook Giving Users Some Control Over Ads, Taking Some Away
2014-06-12 15:49:28

Peter Suciu for redOrbit.com - Your Universe Online Social media giant Facebook announced this week it would change the way it displays ads. They will now provide users with an option to see why a specific ad is being displayed, and will also allow users to adjust their interest profile and make changes to lessen irrelevant ads and increase the more appealing ones. The social network also announced it will strip away some of the control over ads and instead track a user's web and...

2014-06-12 12:25:16

Media Rating Council accreditation granted for Moat's viewable impression measurement of both online display and video ads after an Independent audit to determine compliance with Industry Standards NEW YORK, June 12, 2014 /PRNewswire/ -- Moat, Inc. (www.moat.com), an independent SaaS analytics firm focused on transforming online brand advertising through trusted measurement and insights, has become the first company to be accredited by the Media Rating Council (MRC) for its...

2014-06-12 08:25:29

Invites Advertising Agencies, Creatives, and Students to Develop New Educational Videos on the Issue of Viewability; Winners to be Announced at IAB MIXX Conference NEW YORK, June 12, 2014 /PRNewswire/ -- Continuing its campaign to educate the industry about the new digital advertising viewability standards, Making Measurement Make Sense (3MS) today launched a new PSA video contest, inviting advertising professionals and enthusiasts to develop videos that dramatize the issue of online...

2014-06-07 23:00:15

Experience Advertising, Inc. is now providing social media management services including Twitter's Promoted Accounts, Promoted Tweets, Website Cards, and Lead Generation Cards. Fort Lauderdale, FL (PRWEB) June 07, 2014 Experience Advertising, Inc., a leading digital marketing agency, has launched a new social media advertising agency service for Twitter advertising management utilizing Twitter’s promoted tweets, promoted accounts, lead generation cards, and the brand-new website...

2014-06-04 16:24:10

First Quarter Analysis Shows Vast Majority of Marketers Bought Video Ads Using Guaranteed CPM NEW YORK, June 4, 2014 /PRNewswire/ -- Videology - one of the world's largest video advertising platforms - today released its 1(st) quarter 2014 findings on the video advertising market in the United States, which shows the vast majority of advertisers are buying their online video ads the same way they do on TV - in a reserved fashion. Photo - http://photos.prnewswire.com/prnh/20140604/94340 "While...

2014-05-31 23:02:47

http://www.BloggingNIK.com publishes a compressive guide, which reveals how to properly target ads on YouTube. Denver, Colorado (PRWEB) May 31, 2014 The new option allows users to select the public to whom the video ads are addressed. Users interested in finding out more about this should know that there are three main possibilities to targeting, which can be accessed by anyone. For instance, demographic factors allow targeting while keeping under consideration factors such as gender and...

2014-05-30 23:15:04

Addressable online display advertising company helps agriculture companies increase online engagement and reduce 99.9% of wasteful ad impressions. St. Louis, MO (PRWEB) May 30, 2014 Lean Media is excited to announce their newest offering, Addressable Online Display Advertising for Agriculture. This unique solution was designed to help marketing agencies, advertisers and agriculture companies alike increase online engagement and drastically reduce wasteful ad impressions by leveraging...


Word of the Day
cruet
  • A vial or small glass bottle, especially one for holding vinegar, oil, etc.; a caster for liquids.
This word is Middle English in origin, and ultimately comes from the Old French, diminutive of 'crue,' flask.
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