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Last updated on April 16, 2014 at 12:31 EDT

Latest Opera Software Stories

2014-03-18 08:29:17

Enabled over $1B in mobile ad spend in 2013, 17% of mobile advertising revenue globally SAN MATEO, Calif., March 18, 2014 /PRNewswire/ -- Opera Mediaworks, the world's largest mobile ad platform, today announced a new, unified end-to-end platform, servicing the entire advertising value chain. This includes advertisers, agencies, ad networks, DSPs (demand-side platforms), rich-media and video providers, SSPs (supply-side platforms) and publishers. This new single platform also aligns under a...

2014-03-17 23:24:21

The partnership offers a fully-integrated HD content protection solution for streaming OTT content on a TV-optimized HTML5 browser platform. Netanya, Israel (PRWEB) March 17, 2014 Discretix and Opera Software today announced a partnership to bring secure OTT HD content and services to connected TVs. The integrated Opera - Discretix solution utilizes HTML5 to dramatically reduce the effort needed to support services across multiple home entertainment devices. The fully-tested solution will...

2014-02-24 08:26:31

SAN MATEO, Calif. and BARCELONA, Spain, Feb. 24, 2014 /PRNewswire/ -- Opera Mediaworks, the world's largest mobile advertising platform, today announced OMAX (Opera Mediaworks Ad Exchange) 2.0, a real-time marketplace for efficient, automated buying and selling of mobile media. The only comprehensive platform to serve both advertisers and publishers, Opera Mediaworks adds innovative new features, delivering additional value to the supply and demand sides of mobile advertising. Mobile...

2014-02-24 08:26:30

SAN MATEO, Calif. and BARCELONA, Spain, Feb. 24, 2014 /PRNewswire/ -- Opera Mediaworks, the world's largest mobile ad platform, today announced the launch of its latest mobile ad-serving and monetization product, AdMarvel for Ad Networks. Built exclusively for mobile phone, tablet and connected TV, AdMarvel for Ad Networks provides the sales, technology and back-office services necessary for online and mobile advertising companies to build and scale their own ad networks. The driving force...

2014-02-23 12:22:44

BARCELONA, Spain, and MOUNTAIN VIEW, Calif., Feb. 23, 2014 /PRNewswire/ -- Following its legacy of championing compression on mobile, Opera Software today launched Opera Max, a free and easy-to-use data savings app that compresses data across applications on your mobile device - including video, text and images - so you can get the most out your data plan and more control over your data usage. http://photos.prnewswire.com/prnvar/20140223/LA70031 From today, the Opera Max beta will...

2014-02-20 08:27:49

SAN MATEO, Calif., Feb. 20, 2014 /PRNewswire/ -- Opera Mediaworks, the world's largest mobile advertising platform, is set to make waves on its trip to Barcelona for Mobile World Congress taking place February 24 to 27. The company will be celebrating its one-year anniversary since the official launch of the Opera Mediaworks subsidiary and brand. A fully-owned subsidiary of Opera Software, Opera Mediaworks has reached multiple milestones in the last year including: -- Revenue Growth...

2014-01-28 08:28:37

Cross-platform mobile app store now offers 200,000 apps SAN MATEO, Calif., Jan. 28, 2014 /PRNewswire/ -- The Opera Mobile Store, the fifth-largest mobile app store in the world, today announced that it has reached a new milestone of 105 million monthly visitors at the end of Q4 2013. As the world's largest cross-platform app store, the Opera Mobile Store saw exponential growth in its user base over the 12 last months, increasing by 172% since the close of 2012. The Opera Mobile Store...

2014-01-02 08:22:27

SAN MATEO, Calif., Jan. 2, 2014 /PRNewswire/ -- Opera Mediaworks, the world's largest mobile advertising platform, today announced a substantial expansion of its presence in Latin America with the addition of a team spanning multiple countries to service the regional needs of advertisers and publishers. The team now joining Opera Mediaworks has formerly operated independently as Hunt Mobile Ads. This expansion will allow Opera Mediaworks, a fully-owned subsidiary of Opera Software,...

2013-12-11 08:26:03

Android emerged as global leader in smartphone ad impressions, mobile publishing exploded, and brands took big leaps with rich media SAN MATEO, Calif., Dec. 11, 2013 /PRNewswire/ -- In a special year-in-review report, Opera Mediaworks has selected the top 6 trends in mobile advertising witnessed on its mobile ad platform, the world's largest, reaching 400 million consumers a month via 60 billion ad impressions. Among the trends: -- We began to see the slow decline of the traditional...

2013-10-18 08:23:50

Opera Mediaworks' Q3 report dives deep into sports and mobile patterns among baseball, football and hockey fans SAN MATEO, Calif., Oct. 18, 2013 /PRNewswire/ -- Opera Mediaworks, the world's largest mobile ad platform, today released its Q3 State of Mobile Advertising report, sharing insights based on data from its platform, which serves 60 billion ad impressions per month and reaches 400 million consumers. (Logo: http://photos.prnewswire.com/prnh/20131018/LA99917LOGO) This quarter's special...