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Latest Out-of-home advertising Stories

2013-10-29 23:26:39

Converged Media Offering Bridges the Gap between Mobile and the Physical World New York (PRWEB) October 29, 2013 Combining out-of-home and hyper-local mobile targeting, xAd today announced a first-of-its-kind converged media offering, co-developed with out-of-home (OOH) communications agency Posterscope. The cooperative solution leverages consumers’ real-world movement and in-market visitation patterns to determine the optimal time and place where brand communications are most likely to...

2013-10-28 23:27:14

In response to an article published by Advertising Age, JMR Graphics confirms that BitTorrent can gain credibility through their billboard campaign. Bohemia, NY (PRWEB) October 28, 2013 Nationwide vehicle wraps manufacturer, JMR Graphics responds to an article published by Advertising Age on October 8th, which details BitTorrent’s newest outdoor ad campaign. According to the Advertising Age article titled, “BitTorrent Seeks to Dispel Piracy Myth with Outdoor Campaign,” BitTorrent is...

2013-10-26 23:03:16

JMR Graphics, a nationwide truck wraps manufacturer discusses MOMA!, a UK breakfast brand, and their new advertising campaign that targets hungry morning commuters. Central Islip, NY (PRWEB) October 26, 2013 JMR Graphics discusses UK breakfast company MOMA!’s strategic advertising strategy to reach their target demographic—hungry London commuters. According to an October 24, 2013 published by The Drum titled “MOMA! Targets London commuters with first outdoor advertising campaign,”...

2013-10-25 23:24:50

JMR Graphics, a nationwide vehicle wraps manufacturer, comments on Indiana University’s new billboard designed to increase visibility. Central Islip, NY (PRWEB) October 25, 2013 JMR Graphics comments on Indiana University’s new billboard strategically placed to increase visibility. According to a September 26, 2013 article published by the IUS Horizon, titled, “IU Southeast Improves Visibility with Ad Campaign,” Indiana University – Southeast has installed a new billboard,...

2013-10-21 23:30:29

JMR Graphics, a nationwide car wraps manufacturer, comments on an outdoor advertising campaign that focused on the recent government shutdown. Central Islip, NY (PRWEB) October 21, 2013 JMR Graphics, a nationwide car wraps manufacturer, comments on an outdoor advertising campaign that was designed to bring attention to the recent government shutdown. According to the October 14, 2013 article published by TheExaminer.com titled “Outdoor ad campaign launched to end government shutdown,”...

2013-10-19 23:03:23

In response to an article published by TheDrum.com, JMR Graphics, a nationwide vehicle wraps manufacturer, discusses the proper utilization of location to target desired markets. Central Islip, NY (PRWEB) October 19, 2013 JMR Graphics, a nationwide vehicle wraps manufacturer, comments on an article discussing the importance of proper location of outdoor advertisements when targeting a key market. According to the October 8, 2013 article published by TheDrum.com titled “Levi’s targets...

2013-10-14 23:25:00

JMR Graphics, a nationwide car wraps manufacturer, discusses UK study that suggests the best environments for outdoor advertisements depending on the industry. Central Islip, NY (PRWEB) October 14, 2013 JMR Graphics, a nationwide car wraps manufacturer, discusses a study performed in the UK that looks into the best places for outdoor advertisements depending on the industry. According to an October 1, 2013 article published by The Drum titled “Tube and Rail are the best-performing...

2013-10-09 23:04:41

JMR Graphics, a nationwide truck wraps manufacturer, discusses Long Island’s MacArthur Airport’s new partnership with an agency that specializes in airport advertising that will revitalize their indoor and outdoor advertising efforts. Central Islip, NY (PRWEB) October 09, 2013 Nationwide truck wraps manufacturer, JMR Graphics, comments on MacArthur Airport’s efforts to revitalize their indoor and advertising efforts. According to an October 7th, 2013 article published by Aviation...


Word of the Day
Cthulhu
  • A gigantic fictional humanoid alien god being described with a head resembling an octopus and dragon wings and claws, around whom an insane cult developed.
  • Pertaining to the mythos of Cthulhu and additional otherworldly beings created by H. P. Lovecraft or inspired by his writings and imitators.
This word was invented in 1926 by H.P. Lovecraft for his short story, 'The Call of Cthulhu.' 'Cthulhu' may be based on the word 'chthonic,' which in Greek mythology refers to the underworld.
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