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Last updated on April 20, 2014 at 5:20 EDT

Latest Pepsi Stories

2013-01-04 08:21:28

PLANO, Texas, Jan. 4, 2013 /PRNewswire/ -- Iconic "Doritos Girl" Ali Landry, who rose to fame 15 years ago by starring in a Doritos Super Bowl ad, reunited with the Doritos brand once again last night when she announced the five finalists for this year's Doritos Crash the Super Bowl contest. Selected out of thousands of entrants, the five finalists will now compete for the chance to have their ads air during the Super Bowl XLVII broadcast on Feb. 3, 2013 on CBS. Two ads will air -- one...

2012-12-31 08:21:02

PURCHASE, N.Y., Dec. 31, 2012 /PRNewswire/ -- Pepsi has received thousands of fan photos as part of its latest promotion, which will feature hundreds of the crowd-sourced images in a unique, on-air video introduction welcoming Beyonce to the stage for the Pepsi Super Bowl XLVII Halftime Show. The program, which started on Saturday, encourages fans to submit photos of specific "poses" in hopes of being selected for a chance of a lifetime -- being included with hundreds of other fans in a...

2012-12-28 12:21:57

PURCHASE, N.Y., Dec. 28, 2012 /PRNewswire/ -- Pepsi and Beyonce are inviting fans to help make this year's Pepsi Super Bowl Halftime Show one of the most memorable and compelling shows ever. Beginning on Saturday, December 29th, fans are encouraged to submit photos of specific "poses" in hopes of being selected for a chance of a lifetime - to appear in an on-air introduction welcoming Beyonce to the stage for the Pepsi Super Bowl XLVII Halftime Show. (Photo:...

2012-12-21 08:22:25

CHICAGO, Dec. 21, 2012 /PRNewswire/ -- The Quaker Oats Company, a division of PepsiCo, announced today the debut of "Quaker Up," an integrated marketing campaign that showcases how Quaker provides the nourishment to fuel the epic adventures of everyday family life. The new campaign takes a master brand approach by highlighting the broad portfolio of delicious Quaker products made with oats from oatmeal to snack bars to cereal to cookies. It aims to contemporize the iconic and trusted brand...

2012-12-18 04:20:38

SAN FRANCISCO, California, LONDON, England and ISTANBUL, Turkey, December 18, 2012 /PRNewswire/ -- Marketing partnership sees Bubble Witch Saga logo appear on 50 million cans of Pepsi King.com [http://www.king.com ], the world's leading casual social games company, today announced the launch of a marketing partnership in Turkey with Pepsi. Over the next three months, the logo of Bubble Witch Saga, one of King.com's most popular games, will appear on 50 million...

2012-12-12 12:23:55

PURCHASE, N.Y., Dec. 12, 2012 /PRNewswire/ -- Aquafina and "Project Runway" announce today they have teamed up to launch the "Aquafina Pure Challenge," a competition that invites consumers, including aspiring designers, to celebrate the pure essence of who they are by submitting an original Aquafina-inspired design. PHOTO LINK: Aquafina Logo - http://multimedia.pepsico.com/public/asset_id/2243 PHOTO LINK: Project Runway Logo - http://multimedia.pepsico.com/public/asset_id/2246 "The...

2012-12-10 00:20:37

PURCHASE, N.Y., Dec. 10, 2012 /PRNewswire/ -- Pepsi is announcing a true creative and wide-ranging global collaboration with worldwide music icon, Beyonce. To view the multimedia assets associated with this release, please click http://www.prnewswire.com/news-releases/pepsi--beyonce--global-now-livefornow-182743911.html For more information on the Pepsi and Beyonce partnership, go here. SOURCE PepsiCo

2012-11-29 08:27:35

PURCHASE, N.Y., Nov. 29, 2012 /PRNewswire/ -- Tonight, THE X FACTOR® unveils this season's version of the "Pepsi Challenge," allowing the fans to influence the competition like never before. Viewers will be able to virtually join the judges in the role of mentoring the contestants, as they get the opportunity to choose one of two songs each contestant may perform LIVE on Wednesday, Dec. 5 (8:00-10:00 PM ET live/PT tape-delayed) on FOX. Fans will have until Saturday,...

2012-11-13 08:36:12

CHARLOTTESVILLE, Va., Nov. 13, 2012 /PRNewswire/ -- HemoShear LLC, a biotechnology research company and leading developer of human-relevant systems for discovery and assessment of new drug compounds, today announced that two successful pharmaceutical industry veterans have joined its Board of Managers. Mehmood Khan, M.D., Executive Vice President and Chief Scientific Officer, Global Research and Development for PepsiCo, Inc., and Frederick W. K. Brown, M.B.A., Chief Innovation and New...

2012-11-08 16:24:19

PURCHASE, N.Y., Nov. 8, 2012 /PRNewswire/ -- Pepsi will reveal a surprise ending to their current "Live For Now" television commercial featuring chart-topping pop stars One Direction and NFL Quarterback (Photo: http://photos.prnewswire.com/prnh/20121108/LA08619) Drew Brees. The new creative offers a twist-ending featuring the One Direction band members getting a taste for football. The spot begins airing tonight on FOX. The ad centers around a friendly showdown for the...