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Last updated on April 16, 2014 at 12:50 EDT

Latest PepsiCo Stories

2013-09-05 08:27:50

Former Google Executive Mark Marinacci Tapped as President of Shoplocal; Former Pepsico and Sears Holdings Brand Marketer Jeff Fagel Named CMO for G/O Digital CHICAGO, Sept. 5, 2013 /PRNewswire/ -- G/O Digital, the integrated digital marketing business for Gannett (NYSE: GCI) which is changing how advertisers drive local marketing at scale, announced the addition of two veteran digital executives to the management team. Mark Marinacci joins Shoplocal as president and will drive the Shoplocal...

2013-09-03 20:23:09

PURCHASE, N.Y. and PLANO, Texas, Sept. 3, 2013 /PRNewswire/ -- Mountain Dew® and Doritos® teamed up at PAX Prime 2013 in Seattle, Wash. to give gamers the chance to secure the hotly-anticipated Xbox One entertainment system. To view the multimedia assets associated with this release, please click: http://www.multivu.com/mnr/63067-mountain-dew-doritos-pax-announcement As part of their Xbox One "Every 2 Minutes" promotion, Mountain Dew and the Doritos brand hosted a Live Auction...

2013-08-30 08:26:36

DEW® and Doritos Announce Nightly Online Auctions, Starting November 5, Giving Fans Access to Thousands of Xbox One Entertainment Systems PURCHASE, N.Y. and PLANO, Tex., Aug. 30, 2013 /PRNewswire/ -- This Fall, the Mountain Dew and Doritos brands will give fans a chance to bid on thousands of Xbox One entertainment systems through the "Every 2 Minutes" online auction experience - one of the ONLY ways consumers can control their own destinies and ensure they get their hands on one. Here's...

2013-08-29 12:24:01

Ogilvy & Mather, Millward Brown, PepsiCo, Draftfcb and the 4A's come together to be founding members of the association NEW YORK, Aug. 29, 2013 /PRNewswire/ -- The Cross Cultural Marketing and Communications Association (The CCMCA), a new member-driven organization that makes the business case for the 'total market,' announced plans to launch during the first Total Market Industry Conference to be held September 9-10, 2013, in New York at Ogilvy & Mather Headquarters in the...

2013-08-26 23:17:55

Former Medialets Exec Joins to Lead Revenue Growth & Scale Sales Team New York, NY (PRWEB) August 26, 2013 PureWow announced today that Kevin Stetter has joined the company as senior vice president of sales & operations. Stetter will be responsible for continuing the growth of PureWow’s sales department as it produces custom campaigns for a variety of the world’s leading brands. “This is an exciting time for PureWow and we are thrilled to bring Kevin on board to help reach...

2013-08-22 12:27:00

BETHESDA, Md., Aug. 22, 2013 /PRNewswire/ -- Embracing its third year as the official hotel of the National Football League (NFL) Courtyard by Marriott gives fans of the favorite all-American sport plenty to cheer about. As excitement gathers in anticipation of that first game, Courtyard guests will encounter pleasant surprises throughout the season as they check in. (Logo: http://photos.prnewswire.com/prnh/20130822/PH68256LOGO ) "It's all about making a difference for our guests and...

2013-08-20 16:23:37

FANS TO DECIDE EARLY RELEASE OF NEW SONG FROM HER FORTHCOMING ALBUM PURCHASE, N.Y., Aug. 20, 2013 /PRNewswire/ -- Pepsi announced today that they are teaming up with MTV to support global pop superstar Katy Perry for an unforgettable performance at the 2013 "MTV Video Music Awards" live from Brooklyn on August 25, as well as a tweet-to-unlock and social voting program where fans can access information and audio samples of two songs from Perry's forthcoming album, PRISM, available...

2013-08-20 08:24:21

NEW YORK, Aug. 20, 2013 /PRNewswire/ -- CoreBrand, a leading full-service brand consultancy and creator of the Corporate Branding Index®, which provides continuous benchmarking data, insights and corporate brand valuation for over 1,000 companies, across 54 industries, today released its report on the most respected corporate brands. This latest report in its BrandPower Series, Brand Respect, identifies the top 10 most and least respected corporate brands based on the Company's proprietary...

2013-08-19 16:23:39

Ad Features Barry Sanders, Legendary Pro Football Hall of Famer and Cover Athlete of EA SPORTS Madden NFL 25 PURCHASE, N.Y., Aug. 19, 2013 /PRNewswire/ -- Today, Pepsi MAX will air the brand's new TV commercial to support its latest, and biggest, gaming campaign. Debuting just ahead of the official NFL season, the ad, titled "Disappearing Sanders", is the television expression of the current Pepsi MAX promotional campaign bringing excitement to fans by inviting them to unlock a...

2013-08-19 08:23:35

Experienced Executive to Strengthen Company's Execution of Profitable Growth Strategy ST. PAUL, Minn., Aug. 19, 2013 /PRNewswire/ -- H.B. Fuller Company (NYSE: FUL) today announced that Maria Teresa (Tessa) Hilado was elected as an independent member to its board of directors, effective October 1, 2013. Hilado's position expands the board to nine directors, eight of whom are independent. (Logo: http://photos.prnewswire.com/prnh/20110215/CG49203LOGO) Hilado is currently senior...