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Last updated on April 23, 2014 at 12:08 EDT

Latest PepsiCo Stories

2013-04-25 08:32:42

SoBe Teams Up with Renowned 3D Street Artist to Create Unique Landscapes in Five U.S. Markets PURCHASE, N.Y., April 25, 2013 /PRNewswire/ -- SoBe® invites fans to explore its latest campaign, "SoBe 3D Worlds of Flavor," with internationally renowned 3D street artist, Tracy Lee Stum. Starting today in Phoenix, Ariz. in the Legends Entertainment District at Chase Field, Stum will create a series of interactive 3D street art installations inspired by the places that SoBe drink...

2013-04-25 08:32:17

Pepsi Announces its Latest Music Collaboration with Music Trio and Reinforces Brand's Commitment to Promote Rising Stars PURCHASE, N.Y., April 25, 2013 /PRNewswire/ -- Pepsi introduces its newest member of the Pepsi music family, Latin inspired tribal house music DJs, 3Ball Monterey (3BallMTY), with a year-long, multi-faceted partnership. The partnership marks the first time Pepsi has launched a campaign across the Americas, a part of its new global strategy, which kicked-off this...

2013-04-24 08:27:20

Pure Leaf(TM) Iced Tea Launches 'Not Too Sweet' Line, a Perfect Pairing for Any Dish or Occasion PURCHASE, N.Y., April 24, 2013 /PRNewswire/ -- Pure Leaf(TM) Iced Tea, a product of The Pepsi Lipton Tea Partnership, today unveils its new 'Perfect Pairings' campaign with Food Network's Chopped and host Ted Allen, to help consumers find the perfect food and beverage pairings for any meal or event. The campaign also features the brand's latest flavor innovation, a Not Too Sweet line of...

2013-04-23 12:26:39

"The Cap'n Crunch Show" Debuts on YouTube CHICAGO, April 23, 2013 /PRNewswire/ -- Cap'n Crunch is dropping anchor after years at sea in order to explore new horizons - specifically, the launch of an all new, late-night talk show online. "The Cap'n Crunch Show," an animated series of webisodes aimed at adults, debuted its teaser today (click here to view) with nine future episodes set to air every other Tuesday throughout the spring and summer on YouTube at 11:35 p.m. EDT. (Photo:...

2013-04-22 12:23:53

Industry Highlights Leadership On Environmental Sustainability WASHINGTON, April 22, 2013 /PRNewswire-USNewswire/ -- On Earth Day, and every day, the American Beverage Association (ABA) and its member companies demonstrate their longstanding commitment to our environment through ongoing efforts to further reduce their environmental impact. "The beverage industry's leadership in environmental sustainability has never been stronger than it is today," said Susan Neely, ABA president...

2013-04-22 08:26:20

SIX SMOOTH-TALKING LEVYS WILL MAKE YOU THIRST FOR REAL COLA TASTE, 60% LESS SUGAR PURCHASE, N.Y., April 22, 2013 /PRNewswire/ -- What works up a thirst more than one William Levy? Try six! The seduction begins today as Pepsi NEXT®, the only cola to deliver real cola taste with 60% less sugar, and Levy debut the "Wheel of Levy," the brand's latest mission to get America to Drink it to Believe it. The actor flexes his acting muscles to showcase six versatile personas in hot...

2013-04-11 12:26:48

Shopper Marketing Effie Awards honors the best in the industry CHICAGO, April 11, 2013 /PRNewswire/ -- For the third year in a row, Saatchi & Saatchi X received more awards than any other agency at the Shopper Marketing Effie Awards held Tuesday night in Chicago, picking up their tenth Effie Award since 2011. The Shopper Marketing Effie Awards are presented to the most effective integrated retail campaigns which solve shopper marketing challenges and lead to a retail purchase....

2013-03-28 08:22:47

Company Doubles Original Target, Will Aim to Provide Total of Six Million People with Access to Safe Water by 2015 PURCHASE, N.Y., March 28, 2013 /PRNewswire/ -- PepsiCo, Inc. (NYSE: PEP) today announced that the company has achieved its previously stated goal of partnering to provide access to safe water to three million people in developing countries by the end of 2015. Given the company's strong progress to date, PepsiCo also announced a new commitment to provide access to safe...

2013-03-15 08:23:07

Doritos Brand surprises #BoldStage champion with one more career-changing opportunity: Seth Sentry will get to perform on "Jimmy Kimmel Live!" in April AUSTIN, Texas, March 15, 2013 /PRNewswire/ -- Last night at the South by Southwest (SXSW) Music Conference and Festival in Austin, Tex., thousands of Instagram and Twitter posts using the hashtag #BoldStage received from around the world, shaped one of the most interactive and digital concert experiences fans have ever seen....

2013-03-06 12:25:23

- Winner to also score life-changing opportunity to join LL COOL J on his upcoming "Authentic" tour PLANO, Texas, March 6, 2013 /PRNewswire/ -- Doritos, one of the marquee brands from PepsiCo's Frito-Lay division, today announced its return to the South by Southwest (SXSW) Music Conference and Festival in Austin, Tex., complete with its signature vending machine stage, which will now stand at 62-feet tall and have a bigger and bolder presence than ever before. From Thursday, March...