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Latest Personalization Stories

2014-02-20 16:25:16

CHICAGO, Feb. 20, 2014 /PRNewswire/ -- Evive Health, the leading provider of personalized health and wellness communications, is pleased to announce it has completed a SOC 2 Type 1 examination of its data-related security controls. The report, issued in September 2013 by BKD, LLP, a nationally recognized CPA and advisory firm, covered procedures pertaining to the AICPA Trust Services Principles of Security and Confidentiality regarding data used by Evive Health for its clients....

2014-02-17 23:22:44

In response to an article published by TechCrunch, online marketing company fishbat offers three ways the Chromebox can improve user experience. Bohemia, NY (PRWEB) February 17, 2014 fishbat, a leading online marketing company, points out three ways that Google and its new focus on their Chromebox can change the way you use this product for the better. According to a February 12th article from TechCrunch titled "With Chromebooks A Success, Google Adds Focus On Chromeboxes,"...

2014-02-13 08:29:28

With A/B testing and personalized messaging, BitMonster boosts time players spent engaged with hit title. SAN FRANCISCO, Feb. 13, 2014 /PRNewswire/ -- Swrve, the leader in relationship marketing for mobile apps, today announced working with mobile game developer BitMonster to improve player acquisition and retention. With their hit zombie apocalypse game Gunner Z, BitMonster wanted to ensure that great user experience kept players coming back. To do this, the company turned to Swrve...

2014-02-10 12:28:31

Offering greater options in conjunction with the Eloqua platform, the new integration allows marketers to capture data in real time, from any event and audience CHICAGO, Feb. 10, 2014 /PRNewswire-iReach/ -- INXPO, creators of the next generation webcasting platform, announces integration with marketing automation solutions company Eloqua. The new integration combines the innovation of the industry's most affordable and easy to use webcasting platform with one of the most respected...

2014-02-10 08:27:02

Popular personalized nutrition scoring app now gives retailers insight into their shoppers' behavior REDWOOD CITY, Calif., Feb. 10, 2014 /PRNewswire-iReach/ -- YottaMark Inc. today announces a partnership with Waconia, Minnesota-based Mackenthun's Supermarket to provide insight into shopper behavior through analyzing scans performed with the ShopWell nutrition personalization app. Shopper preferences and behaviors can now be segmented by gender, age, food allergies, or nutritional...

2014-02-06 16:23:09

New technology partnership enables marketers to deliver unique brand experiences to every visitor NEW YORK, February 6, 2014 /PRNewswire/ -- As brands strive to deliver more personalized customer experiences, it becomes increasingly difficult to manage the multiple third party systems that are integrated to today's eCommerce websites. SmartFocus [http://www.smartfocus.com ], a global leader in real-time, personalized marketing, today announced a technology partnership with...

2014-01-30 23:25:39

Gravy Mobile App Learns Events You Like and Makes Results Fit You; Works for Users Everywhere in the US; Spans Hundreds of Event Categories; Incorporates Social Feeds & Images, Maps, Details, Social Sharing, Invitations, Personal Pick Lists Leesburg, VA (PRWEB) January 30, 2014 Gravy, the largest social experience platform in the US, added powerful personalized recommendations capabilities to its popular mobile app for iPhone. Now the Gravy app learns what you like and gives you...

2014-01-30 08:27:32

Real-time analytics and A/B testing help optimize user experience and increase social shares by over 500% SAN FRANCISCO, Jan. 30, 2014 /PRNewswire/ -- Swrve, the leader in relationship marketing for mobile apps, today announced it is working with zeebox, to increase social sharing of content within their second-screen application. Social TV app zeebox is a content network delivering social community, story feeds, and live interactivity to TV fans worldwide. By integrating social...

2014-01-28 12:33:02

Personalization Leader Reimagines E-Commerce with Sleek, New Interface for Online Merchandising SAN JOSE, Calif., Jan. 28, 2014 /PRNewswire/ -- Baynote, a leading provider of big data solutions for retail, today announced the release of Baynote VUE, a self-service merchandising application purposely built to equip retail marketing teams with the tools needed to create engaging, revenue-generating online experiences. Existing merchandising applications typically require extensive training or...

2014-01-27 20:21:45

DUBLIN, January 28, 2014 /PRNewswire/ -- Research and Markets ( http://www.researchandmarkets.com/research/qkkf62/the_us_market_for) has announced the addition of the "The US Market for Multiscreen Services: 2014 Report" [http://www.researchandmarkets.com/research/qkkf62/the_us_market_for ] report to their offering. (Logo: http://photos.prnewswire.com/prnh/20130307/600769 ) The term multiscreen video typically refers to the viewing of video content on multiple...


Word of the Day
mallemaroking
  • Nautical, the visiting and carousing of sailors in the Greenland ships.
This word is apparently from a confusion of two similar Dutch words: 'mallemerok,' a foolish woman, and 'mallemok,' a name for some persons among the crew of a whaling vessel.