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Latest Pop Secret Stories

2010-01-20 08:00:00

LOS ANGELES, Jan. 20 /PRNewswire/ -- Capitalizing on the biggest advancement in microwave cooking technology in decades, Microwave Science JV LLC has partnered with Diamond Foods Inc. (Nasdaq: DMND) regarding its Pop Secret line of popcorn. The partnership involves Microwave Science's patented microwave oven technology, TrueCookPlus®, available in a variety of Pop Secret products. TrueCookPlus® (www.TrueCookPlus.com) is the microwave oven software that...

2008-11-04 18:00:10

Diamond Foods, Inc. (NASDAQ:DMND), announced today that it has begun running national television advertisements for Pop Secret microwaveable popcorn, the latest addition to its snack portfolio. In October and November 2008, over 400 spots will run on 13 different national television networks. "When we acquired Pop Secret in September we committed to supporting the brand and bringing excitement to the microwave popcorn category," said Andrew Burke, Senior Vice President of Marketing. "Winter...

2008-09-16 09:00:35

Diamond Foods, which is engaged in processing, marketing and distributing culinary nuts and snack products under the Diamond and Emerald brands, has completed the acquisition of the Pop Secret popcorn business from General Mills, for approximately $190 million in cash. Both the companies are based in the US. The purchase was funded, in part, by a new five-year $250 million unsecured credit facility. The facility, led by Bank of America, replaces the company's previous credit facilities and...

2008-09-15 18:00:26

Diamond Foods, Inc. (NASDAQ:DMND), a leading branded food company specializing in processing, marketing and distributing culinary nuts and snack products under the Diamond(R) and Emerald(R) brands, today announced that it completed the acquisition of the Pop Secret(R) popcorn business from General Mills, Inc. (NYSE: GIS) for approximately $190 million in cash. The purchase was funded, in part, by a new five year $250 million unsecured credit facility. The facility, led by Bank of America,...

2008-08-13 18:00:31

Diamond Foods, Inc. (NASDAQ:DMND), a leading branded food company specializing in processing, marketing and distributing culinary nuts and snack products under the Diamond(R) and Emerald(R) brands, today announced that it has entered into a definitive agreement to acquire the Pop Secret(R) popcorn business from General Mills, Inc. (NYSE: GIS) for approximately $190 million in cash. Michael J. Mendes, President and CEO of Diamond Foods, stated, "We are very excited about the addition of...


Word of the Day
drawcansir
  • A blustering, bullying fellow; a pot-valiant braggart; a bully.
This word is named for Draw-Can-Sir, a character in George Villiers' 17th century play The Rehearsal.
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