Latest Positioning Stories

CORALVILLE, Iowa, Oct. 24, 2012 /PRNewswire/ -- CIVCO Medical Solutions, the leading provider of motion management solutions, will showcase a new SRS/SRT system and other disease site solutions at ASTRO booth #10003. Attendees are invited to visit disease site-specific locations throughout the booth to learn how CIVCO's comprehensive motion management solutions are clearly connected for every disease site. (Logo: http://photos.prnewswire.com/prnh/20110419/AQ85801LOGO) Head...

DUBLIN, Ireland and CAMBRIDGE, Mass., Oct. 17, 2012 /PRNewswire/ -- Dharmesh Shah, CTO and co-Founder of all-in-one marketing software company HubSpot, Inc. announced today that Lean Startups guru Eric Ries to has joined HubSpot's Advisory Board. (Logo: http://photos.prnewswire.com/prnh/20110817/NE53515LOGO) Eric Ries is behind the New York Times bestselling The Lean Startup and resulting Lean Startup movement. Just as HubSpot transforms the way businesses market themselves with...

ViewBug, where photographers can participate in photo contests with the coolest brands and awesome judges, has named Fiona Miller and Erik Bjornard to its' Board of Advisors. As advisors, they will help ViewBug in providing photographers one of the top communities for photo contests on the web. San Diego, Ca (PRWEB) October 08, 2012 ViewBug, where photographers can participate in photo contests with the coolest brands and awesome judges, has named Fiona Miller and Erik Bjornard to...

LONG ISLAND CITY, N.Y., Oct. 2, 2012 /PRNewswire/ -- TFI Envision, Inc. was thrilled to be chosen to develop the positioning and integrated brand campaign for Standard Motor Products® TechSmart® brand. TechSmart is a unique line of products developed specifically to deliver innovative solutions for today's technicians in the automotive aftermarket industry. (Photo: http://photos.prnewswire.com/prnh/20121002/NY85531 ) The Challenge was to create a campaign that would resonate with...

CHICAGO, Sept. 25, 2012 /PRNewswire/ -- Over the past year, four seasoned executives with significant experience in the corporate, entrepreneurial, and family office sectors have been refining and implementing a bold, new way of addressing the unique needs of highly successful families, owners of closely-held businesses, and their advisors. Their unique approach has resulted in a new type of management consulting firm called Momentum Strategic Advisors, whose tagline and website...

LAWRENCEVILLE, N.J., Sept. 20, 2012 /PRNewswire/ -- Special Olympics New Jersey announced today that it is partnering with leading digital and direct interactive agency Rosetta to develop and implement a new marketing strategy and brand positioning to raise awareness for the organization's regular events held across the state of New Jersey and generate excitement for Team New Jersey going into the 2014 Special Olympics USA National Games, which will be held in New Jersey. (Logo:...

CHICAGO, Sept. 18, 2012 /PRNewswire/ -- SourceLink, a premier multichannel marketing services agency, recently partnered with hawkeye for the rebranding and development of their new website in 2011. On September 12, 2012 the Web Marketing Association announced that hawkeye has been awarded the Marketing Standard of Excellence Award for the rebranding and website redesign of SourceLink.com. (Logo: http://photos.prnewswire.com/prnh/20110711/CL33332LOGO ) The Web Marketing...

CHAPEL HILL, N.C., Sept. 14, 2012 /PRNewswire/ -- Many leading bio-pharmaceutical organizations have had to overcome the challenge of managing multiple brands for the same indication. While a new product can increase a company's footprint in a therapeutic area, it also can erode the market share of an organization's legacy product. The most common problem associated with marketing multiple brands for the same indication is creating product confusion among internal and external...

NEW YORK, Sept. 12, 2012 /PRNewswire/ -- McGraw-Hill Construction (http://www.construction.com/), part of The McGraw-Hill Companies, today announced it is expanding its construction coverage to global markets through its proprietary Dodge Network. The expansion will provide Dodge customers with access to projects valued in the trillions of dollars around the globe. In addition, the company has expanded its coverage of Canadian construction projects by adding the availability of...

Arizona Technology Council’s “Council Connect” Session to be Held September 19, 2012 Phoenix, AZ (PRWEB) September 06, 2012 KEO Marketing Inc., announces President Sheila Kloefkorn will present at the upcoming “Council Connect” event hosted by the Arizona Technology Council on September 19, 2012. Ms. Kloefkorn will conduct an inbound Business-to-Business Marketing session to highlight how buyers have changed and how companies can get prospects to seek them out. The event will...