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Latest Positioning Stories

2014-03-10 12:24:55

Positioning Ideas In the Public Arena - Through Words, Image and Strategic Development LOS ANGELES, March 10, 2014 /PRNewswire/ -- Today High Lantern Group announced the addition of Nazanin "Naz" Arandi as Creative Director, based in the Los Angeles office. Arandi will lead the firm's creative design practice, bringing client issues and priorities to life through visual mediums. "As a firm that specializes in positioning ideas, issues and reputation in the public arena, we know...

2014-03-05 12:21:17

HOUSTON, March 5, 2014 /PRNewswire-iReach/ -- HeadlightsQuick, a leading provider of car parts and accessories, today announced that it has successfully released two new lines of concept headlight styles, which includes Bi?Xenon HID products and HID Projectors for use on show cars and for modifying various off?road vehicles. The new TeXenon product line, which includes H1 and D2S projectors, features virtually universal application. Photo -...

2014-03-04 23:28:46

Frozen Fire releases new service offering to help companies develop a clear vision of competitors’ online presence and social engagement. Dallas, Texas (PRWEB) March 04, 2014 Dallas digital business development firm, Frozen Fire, now offers a Digital Business Development Competitive Analysis. In today’s business climate, competitive analysis is no longer limited to just a “price and feature” analysis. To be most effective, a competitive analysis must also include the efficacy of...

2014-03-04 16:24:41

FLEMINGTON, N.J., March 4, 2014 /PRNewswire/ -- HCD Research is unveiling a new application of its trusted integrated communications research, designed specifically for early-stage creative and message testing. http://photos.prnewswire.com/prnvar/20071204/NYTU133LOGO The HCD Research approach integrates the most highly sensitive psychophysiological tools with eye-tracking and in-depth qualitative and quantitative research. The result is a complete view of the conscious and...

2014-02-27 12:31:16

Paper Explores Changes Marketers Should Make in Order to Be Mobile-Friendly PHOENIX, Feb. 27, 2014 /PRNewswire-iReach/ -- Leading B2B marketing agency, KEO Marketing (http://www.keomarketing.com/), wants marketers to realize that in today's mobile world they must ensure their messaging can be accessed and read by people on the go. (Photo: http://photos.prnewswire.com/prnh/20140227/MN72619) This means evaluating each communication method and making sure it is optimized for mobile,...

2014-02-20 04:21:09

LONDON, February 20, 2014 /PRNewswire/ -- Brandworkz, the specialist provider of brand and marketing management technology has today confirmed it will be exhibiting at Technology for Marketing & Advertising 2014 (TFM&A) at London's Earls Court 2 on Tuesday 25 and Wednesday 26 February. At TFM&A, Brandworkz will be showcasing the latest version of its marketing management platform [http://www.brandworkz.com/features ], offering one-to-one marketing...

2014-02-19 12:27:39

Ranking serves as useful resource for selecting top consultants; to be published in "2014 Book of Lists" PHOENIX, Feb. 19, 2014 /PRNewswire-iReach/ -- Business-to-business (B2B) inbound marketing agency KEO Marketing Inc. today announced it has been named as one of the Top Social Media Marketing Firms by the Phoenix Business Journal for the second year running. The publication also recently honored KEO Marketing CEO and President Sheila Kloefkorn as one of the "Top 25 Dynamic Women...

2014-02-14 04:22:44

A free resource for marketing and communications strategists, and researchers WASHINGTON, Feb. 14, 2014 /PRNewswire-iReach/ -- Artemis Strategy Group announced today the release of Don't Just Talk to Your Audience; Persuade Them: Research for Effective Brand Positioning, a free, 14-page eBook that can be downloaded from the company's website. (Photo: http://photos.prnewswire.com/prnh/20140214/MN64528) The eBook is written for corporate marketing and communication strategists, and...

2014-02-11 08:34:40

BOSTON, Feb. 11, 2014 /PRNewswire/ -- Shoebuy.com, a leading global online retailer of shoes and clothing for shoppers seeking the best variety and brands, today announced the appointment of Anabela Perozek as the company's new Chief Marketing Officer (CMO). Perozek joins Shoebuy's senior management team and will report to Chief Executive Officer Mike Sorabella. (Logo: http://photos.prnewswire.com/prnh/20140211/NE62212LOGO ) "With nearly two decades of exceptional online and retail...

2014-02-06 12:25:33

Los Angeles freelance website copywriter, brand marketing consultant and company naming agency owner Scott Silverman eagerly anticipates the next two decades of small business marketing & advertising, drawing upon twenty years' brand and business-building experience. LOS ANGELES, Feb. 6, 2014 /PRNewswire-iReach/ -- When businesses want to grow, most are aware the right choice of words and the power of language prove critical in arresting target attention and generating leads. But...


Word of the Day
endocarp
  • The hard inner (usually woody) layer of the pericarp of some fruits (as peaches or plums or cherries or olives) that contains the seed.
This word comes from the Greek 'endon,' in, within, plus the Greek 'karpos', fruit.
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