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Latest Product placement Stories

2013-06-24 23:24:58

CelebrityBusinessAnalyst.com released its opinion on product placement in movies following a WhatCulture! article that reported on Sony’s product placement in Skyfall, the most recent James Bond movie. San Jose, CA (PRWEB) June 23, 2013 Celebrity Business Analyst announced its opinion today on product placement as a form of advertisement in movies. Commenting on the back of a June18 What Culture! piece on the use of Sony products in Skyfall, Sony’s own James Bond blockbuster,...

2013-06-19 23:17:41

Global digital & alternative (D&A) media revenues increased 13% to $226 billion in 2012, driven by strong growth in mobile, internet and other digital media channels in the BRICs, UK and Australia, according to new PQ Media research. PQ Media released the first of three reports in a new series analyzing the changing media ecosystem from three critical vantage points: media operator revenues, consumer media usage, and consumer spending on digital content and technology. Stamford, CT...

2013-05-28 15:34:23

An analysis of top box-office movies released in the United States indicated tobacco brand producer placements in movies have declined since implementation of the Master Settlement Agreement (MSA), but alcohol placements, which are subject only to industry self-regulation, have increased in movies rated acceptable for youth audiences, according to a study published Online First by JAMA Pediatrics, a JAMA Network publication. There is growing evidence that movies influence substance use...

Kids May Be Affected By Alcohol Scenes In Movies
2013-05-28 15:31:46

Brett Smith for redOrbit.com - Your Universe Online While American children are seeing less tobacco use in the movies these days, they´re also more likely watching alcohol consumption in those same films, according to new research in JAMA Pediatrics. The study explicitly showed the success of passing restrictions on the film industry, the study authors said, referring to regulations placed on tobacco images but not on alcohol. "In order to be effective, constraints on...

2013-05-07 23:33:11

The industry will get a boost during the economic recovery, when improvements in corporate profit and sentiment are expected to create renewed demand for promotional products; though, growing competition from low-cost manufacturers that deal directly with clients will force operators to differentiate themselves by using greener materials in their products or by increasing their web presence to enhance client interaction. For these reasons, industry research firm IBISWorld has updated a report...

2013-05-03 23:15:19

DigiTitles.com takes a look at Hollywood's most famous fictional brands. MONTREAL (PRWEB) May 03, 2013 DigiTitles.com, the site that delivers behind the scenes and extras content, has compiled its list of Hollywood´s most famous fake brands. Throughout the years product placement has become pervasive in movies and television, but not every product that appears on screen is available in stores. Filmmakers often use made-up brands so they don´t have to go through the trouble of...


Word of the Day
siliqua
  • A Roman unit of weight, 1⁄1728 of a pound.
  • A weight of four grains used in weighing gold and precious stones; a carat.
  • In anatomy, a formation suggesting a husk or pod.
  • The lowest unit in the Roman coinage, the twenty-fourth part of a solidus.
  • A coin of base silver of the Gothic and Lombard kings of Italy.
'Siliqua' comes from a Latin word meaning 'a pod.'
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