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Latest Product placement Stories

2013-01-13 16:21:42

LONDON, January 14, 2013 /PRNewswire/ -- - Product placement deal sees bespoke furniture on set - ITV and DFS [http://www.dfs.co.uk ] announced an agreement which will see the iconic sofas on ITV's flagship daytime programme, This Morning, change to a new hand crafted design. The one-year partnership, developed by Mediacom Beyond Advertising [http://mediacomuk.com/what-we-do/other-specialist-divisions/mediacom-beyond-advertising ], will see the bespoke DFS...

2012-10-15 11:26:14

GIBRALTAR, October 15, 2012 /PRNewswire/ -- Betfred.com the UK's largest independent bookmaker, today announces its return to TV and the highly competitive football betting market with its new 'Now Even Better Fred' campaign. The popular betting website's new ads will draw attention to a bigger and better football proposition including the relaunch of the highly successful 'Goals Galore [http://www.betfred.com/sport/goalsgalore ]' product, the launch of the new and exclusive...

2012-05-03 02:29:31

NEW ROCHELLE, N.Y., May 3, 2012 /PRNewswire/ -- The story of Jagermeister is one of incredible growth and success. This iconic brand has earned its position as the #1 selling imported cordial in America and 8th largest selling premium spirit worldwide without leveraging what most in the category have for years - television advertising. On May 3, 2012 this will change. Jagermeister, the brand known for pioneering the original bar party with its signature Jagerettes, ground-breaking Tap...

2012-02-21 16:40:00

LOS ANGELES, Feb. 21, 2012 /PRNewswire/ -- IC Places, Inc. (OTCQB: ICPA) is pleased announce it has retained Julie Thomas Knap as the Company's Senior Product Placement and Strategic Partnerships Consultant. In her role, Ms. Knap will negotiate and arrange for in-show paid sponsorships and product placement of major brands in IC Places shows across all distribution platforms. These platforms include on-line, television and private networks. "This is the next step in our revenue...

2012-02-21 11:47:51

Comparing media and family predictors of alcohol use: A cohort study of US adolescents Young teens who watch a lot of movies featuring alcohol are twice as likely to start drinking compared to peers who watch relatively few such films, reveals research published in the online journal BMJ Open. And these teens are significantly more likely to progress to binge drinking, the study shows. The findings prompt the researchers to suggest that Hollywood should adopt the same restrictions...

2011-11-29 07:00:00

HERNDON, Va., Nov. 29, 2011 /PRNewswire/ -- Audi of America announced today that PMK*BNC once again has been named the brand's communications agency for the U.S. PMK*BNC has served as Audi of America's U.S. communications agency for the past four years. After a comprehensive, mandatory review, PMK*BNC was selected from several firms for its strategic support in business, product, lifestyle and entertainment. "Each of the presenting firms offered interesting ideas and...

2011-10-18 07:54:00

TAMPA, Fla., Oct. 18, 2011 /PRNewswire/ -- VideoViralViews.com (http://www.videoviralviews.com), the popular YouTube video promotion company, has rolled out two new products for musicians and YouTube artists. Released today, you can now buy iTunes Ratings and Comments that help songs, videos, and apps (applications) increase iTunes sales and downloads (http://www.videoviralviews.com/buy-itunes-ratings-and-comments.html), while YouTube Product Placement gets companies to make money with the...

2011-10-11 02:00:00

LOS ANGELES, Oct. 11, 2011 /PRNewswire/ -- After two and a half successful seasons, the IKEA produced award-winning web series EASY TO ASSEMBLE will launch its highly anticipated third season "Finding North" on October 18th, on MY DAMN CHANNEL www.MyDamnChannel.com/EasyToAssemble and EASYTOASSEMBLESERIES.com. The show, written and produced by actress Illeana Douglas, has averaged over 10 million views and counting on sites like MY DAMN CHANNEL, You Tube, Koldcast, Hulu and IKEA Fans.com,...

2011-08-24 17:14:46

Two articles in this week's PLoS Medicine address the question of whether films with smoking scenes should have "adult" ratings applied to them. Christopher Millett from Imperial College, London, UK and colleagues report that, despite the WHO Framework Convention on Tobacco Control recommendation that films with smoking scenes have adult content rating, very few governments have complied with this advice. Arguing that exposure to tobacco imagery in movies is a "potent cause of youth...

2011-07-12 04:00:00

BEIJING, July 12, 2011 /PRNewswire-Asia-FirstCall/ -- Charm Communications Inc. (NASDAQ: CHRM), a leading advertising agency in China, announced today it has won Zhongpin Inc.'s brand and communications account. Zhongpin, Inc. (Nasdaq: HOGS) is a meat and food processing company that specializes in pork and pork products, and fruits and vegetables in China. The company is a leading enterprise in developing nationally-recognized, high-quality meats and food products through a brand image...