Latest Product placement Stories
Young teens who watch a lot of movies featuring alcohol are twice as likely to start drinking compared to peers who watch relatively few such films.
Two articles in this week's PLoS Medicine address the question of whether films with smoking scenes should have "adult" ratings applied to them.
BEIJING, July 12, 2011 /PRNewswire-Asia-FirstCall/ -- Charm Communications Inc. (NASDAQ: CHRM), a leading advertising agency in China, announced today it has won Zhongpin Inc.'s brand and communications account. Zhongpin, Inc.
DENVER, May 2, 2011 /PRNewswire/ -- MusclePharm Corporation, a Nevada corporation ("MusclePharm" or the "Company") (OTCBB: MSLP), an expanding U.S.
LOS ANGELES, April 13, 2011 /PRNewswire/ -- Global sportlifestyle brand PUMAÂ® and The NMA Group, world-class leaders in product integration, promotions and entertainment publicity, today announced that The NMA Group will be the brand's global Agency of Record for entertainment marketing.
Red Bullâ€™s red and gold logo can â€œgive you wingsâ€ â€“ for better or worse â€“ even if consumers donâ€™t know it, according to a new study by two Boston College professors, who found the brandâ€™s edgy marketing efforts have sold a heavy dose of attitude to consumers.
- An imitative word; an onomatopoetic word.