Latest Quaker Oats Company Stories
"The Cap'n Crunch Show" Debuts on YouTube CHICAGO, April 23, 2013 /PRNewswire/ -- Cap'n Crunch is dropping anchor after years at sea in order to explore new horizons - specifically, the launch of an all new, late-night talk show online. "The Cap'n Crunch Show," an animated series of webisodes aimed at adults, debuted its teaser today (click here to view) with nine future episodes set to air every other Tuesday throughout the spring and summer on YouTube at 11:35 p.m. EDT. (Photo:...
Shopper Marketing Effie Awards honors the best in the industry CHICAGO, April 11, 2013 /PRNewswire/ -- For the third year in a row, Saatchi & Saatchi X received more awards than any other agency at the Shopper Marketing Effie Awards held Tuesday night in Chicago, picking up their tenth Effie Award since 2011. The Shopper Marketing Effie Awards are presented to the most effective integrated retail campaigns which solve shopper marketing challenges and lead to a retail purchase....
CHICAGO, Dec. 21, 2012 /PRNewswire/ -- The Quaker Oats Company, a division of PepsiCo, announced today the debut of "Quaker Up," an integrated marketing campaign that showcases how Quaker provides the nourishment to fuel the epic adventures of everyday family life. The new campaign takes a master brand approach by highlighting the broad portfolio of delicious Quaker products made with oats from oatmeal to snack bars to cereal to cookies. It aims to contemporize the iconic and...
CHICAGO, Nov. 19, 2012 /PRNewswire/ -- As one of the most trusted food companies, The Quaker Oats Company, a division of PepsiCo, is in a unique position to help inspire and enable families to choose nutritious food to help get them going and keep them going throughout their busy days. As part of that mission, Quaker is proud to announce its support of Common Threads, an organization dedicated to educating children about the importance of nutrition and physical well-being and...
CHICAGO, Oct. 29, 2012 /PRNewswire/ -- National Oatmeal Day is Monday, October 29 and who better to celebrate this wholesome holiday than the people who've had a seat at the breakfast table for 135 years, Quaker Oats, a division of PepsiCo. "Quaker provides mom and the entire family energy to get going and to help keep them going with the fuel needed to do the activities they love," said Justin Lambeth, Chief Marketing Officer for Quaker Oats. "It all starts with breakfast, and...
PLANO, Texas, Sept. 5, 2012 /PRNewswire/ -- The Doritos brand today announced the return of Crash the Super Bowl, the groundbreaking contest that invites consumers to create homemade Doritos ads for the chance to see their work air during the Super Bowl broadcast. Marking the seventh anniversary of the program, this year's contest promises to be the biggest, boldest to date with many exciting new twists and an opportunity for the winner that could be a true career game changer. Full...
CHICAGO, Sept. 4, 2012 /PRNewswire/ -- The Quaker Oats Company, a division of PepsiCo, along with NFL PLAY 60 and NFL rookie quarterback Andrew Luck are teaming up to find inspiring kids who make eating right and physical fitness a priority and can motivate their peers to do the same. Starting today, parents can encourage their kids, ages six to thirteen, to enter The NFL PLAY 60 Super Bowl Contest presented by Quaker by sharing how they help power their play with nourishing foods...
CHICAGO, June 4, 2012 /PRNewswire/ -- Today, The Quaker Oats Company, a division of PepsiCo, is announcing the creation of The Quaker Oats Center of Excellence - a cross functional entity focused on elevating the relevance and benefits of oats through science, agriculture and innovation. For more than 130 years Quaker has been a leader in helping nourish families through great-tasting oat-based products. The Center is part of Quaker's commitment to uncovering new benefits and...
NEW YORK, April 25, 2012 /PRNewswire/ -- Today at the National Football League's (NFL) PLAY 60 Youth Football Festival, The Quaker Oats Company, a division of PepsiCo, is kicking off its League sponsorship as the Official Hot Cereal Sponsor of the NFL. Quaker is serving a delicious and nourishing oatmeal breakfast at the two-day festival which helps kids learn healthy fitness and eating habits on and off the field. At the event, 2012 NFL Draft prospect Andrew Luck will help...
CHICAGO, Feb. 29, 2012 /PRNewswire/ -- Quaker Oats today announced the expansion of their existing Quaker Oatmeal Squares cereal lineup with the launch of their new, Honey Nut flavor. In honor of Leap Day, Quaker is encouraging everyone to discover the nutty taste, hearty crunch and the right amount of honey flavored sweetness of the new Honey Nut flavor of Quaker Oatmeal Squares. Now with new packaging, breakfast lovers will be delighted by the taste of all four varieties...
