Latest R.L. Polk & Co. Stories
Auto information solutions company promotes three leaders, names new loyalty vice president SOUTHFIELD, Mich., April 29, 2013 /PRNewswire/ -- Four Polk employees have been recognized for their commitment and contributions within the global automotive market intelligence company and have been appointed to new roles within the organization. (Logo: http://photos.prnewswire.com/prnh/20120606/DE20130LOGO ) Marc Bland, Diversity & Inclusion; Theresa Gorman, sales and client...
WALTHAM, Mass., Feb. 10, 2013 /PRNewswire/ -- DealerRater, the world's premier car dealer review web site, today announced the results of a joint study with Polk that demonstrates the direct connection between auto dealerships' average online star ratings and new vehicle sales. Based on study findings, dealers with an average star rating of 4.0 or higher had a 25 percent greater increase in sales compared to dealerships with an average star rating of 2.0 or less over the study...
SOUTHFIELD, Mich., Jan. 2, 2013 /PRNewswire/ -- New light vehicle registrations in the U.S. in 2013 are expected to rise 6.6 percent over 2012 levels to 15.3 million vehicles, according to Polk, a leading global automotive market intelligence firm. At the same time, Polk analysts forecast North American production volumes to increase to the 15.9 million unit range (an anticipated 2.4 percent increase from 2012), driven by an improving economy and capacity expansion in the region....
SOUTHFIELD, Mich., Oct. 29, 2012 /PRNewswire/ -- Polk executives will share key automotive aftermarket insight as part of the upcoming Automotive Aftermarket Products Expo (AAPEX) and Specialty Equipment Market Association (SEMA) Show in Las Vegas. Polk presentations will include insight based on Polk's unique perspective and broad expertise in both the OEM and aftermarket segments of the industry. (Logo: http://photos.prnewswire.com/prnh/20120606/DE20130LOGO ) Tim Rogers, Polk...
HookLogic and Polk deliver success for growing number of participating dealers New York, NY (PRWEB) September 25, 2012 HookLogic, the industry leader in understanding and influencing shopper decisions to win the Moment of Truth, and Polk, a premier provider of automotive information and marketing solutions, today revealed initial results of their partnership, introduced at the end of 2011. Sales registration results of the partnership show that the combination of Polk Lead Scoring and...
SOUTHFIELD, Mich. and DANA POINT, Calif., Sept. 12, 2012 /PRNewswire/ -- Polk, a global leader in automotive market intelligence and solutions, has been named to the top 100 of the 2012 InformationWeek 500, an annual listing of the nation's most innovative users of business technology. This year's list was announced last night at a gala awards ceremony at the exclusive InformationWeek 500 Conference. This marks the fourth consecutive year Polk has been named to this prestigious list...
SOUTHFIELD, Mich., Aug. 13, 2012 /PRNewswire/ -- Polk announced today it has entered into an agreement with Chris Brady, president of Commercial Motor Vehicle Consulting (CMVC), to serve as an authorized sales agent for the Polk commercial aftermarket replacement demand product portfolio due to increased demand in the marketplace. Brady will focus on new business opportunities for the portfolio, allowing Polk's aftermarket replacement demand product to be available to more...
SOUTHFIELD, Mich., July 16, 2012 /PRNewswire/ -- The global commercial vehicle market declined seven percent during the first quarter of 2012 compared with the same period in 2011, according to a recent analysis by Polk, the recognized leader in data-driven solutions for the commercial vehicle industry. The global decline in heavy commercial vehicles mirrors the soft economic environment in select countries, according to Polk. (Logo:...
SOUTHFIELD, Mich., June 6, 2012 /PRNewswire/ -- Used commercial vehicle registrations (GVW 3-8) in the U.S. declined 26.7 percent to 164,024 units during the first quarter of 2012 as compared with the same timeframe in 2011 according to a recent Polk report. (Logo: http://photos.prnewswire.com/prnh/20120606/DE20130LOGO ) "While used vehicle registrations remain strong, the long awaited decline in used commercial vehicle registrations as seen in the past two quarters may indicate...
SOUTHFIELD, Mich., June 6, 2012 /PRNewswire/ -- Brad Korner has been promoted to vice president, sales and client services - Automotive Retail Solutions (ARS) and Media at Polk. In his new role, Korner will lead the ARS and Media Group with responsibility for managing and growing these businesses. "We are excited to welcome Brad to this role," said Kendra Rawls, senior vice president of global sales and marketing at Polk. "His proven track record and extensive industry experience,...
