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Latest Relationship marketing Stories

2014-06-30 20:21:57

Nominate business leaders who are advancing their organizations' customer-centricity efforts by July 7. STAMFORD, Conn., June 30, 2014 /PRNewswire/ -- Ten years ago, 1to1 Media launched the Customer Champions program to highlight business leaders' advancements and innovations around customer experience for their organizations. Over the years, these passionate evangelists have raised the bar for customer experience across all industries. 1to1 Media invites you to nominate a business leader who...

2014-06-30 12:28:03

The Email Deliverability Assessment Gives Marketers a Snapshot of Overall Email Deliverability and Performance ATLANTA, June 30, 2014 /PRNewswire-iReach/ -- ANNUITAS, a demand generation strategy and change management firm has launched an Email Deliverability Assessment offering to help marketers gain critical insight into overall deliverability performance and compliance best practices. The Deliverability Assessment gives a performance snapshot to assess and measure effectiveness as...

2014-06-25 16:25:13

Sales and marketing company receives "Campaign Cup" for excellence HALIFAX, Nova Scotia, June 25, 2014 /PRNewswire/ -- Aedos Marketing Concepts, a leading sales and marketing company headquartered in Nova Scotia, announced that they have earned an esteemed sales award for their outstanding work with a major client in the wireless industry. Aedos Marketing Concepts, headed by President Nadeem Jan, was selected to win the award based on the ongoing, outstanding results and quality...

2014-06-25 08:27:54

Floreano promoted to lead EMEA headquarters, Bloom joins sales team DALLAS, June 25, 2014 /PRNewswire/ -- Freeman, the leading global partner for integrated marketing solutions for live engagements, announced two key leadership appointments for its EMEA operations with the promotion of industry veteran Anthony Floreano to managing director, and the appointment of Ted Bloom to director of business development. Floreano brings years of leadership, client and operations experience...

2014-06-19 23:19:00

Bay, Inc., one of the nation’s premiere experiential marketing firms, recently discussed the benefits of creating interactive campaigns; this unique approach continues to outperform conventional strategies. Walnut Creek, CA (PRWEB) June 19, 2014 Alon Brener, the CEO at Bay, Inc., has made himself an expert in the most effective promotional techniques available. He explained that indirect marketing techniques such as television and radio ads are designed to extend a company’s reach...

2014-06-09 16:23:37

Biggest Research Ever Fielded on Event and Experiential Marketing Unveiled: EventTrack 2014 NORWALK, Conn., June 9, 2014 /PRNewswire-iReach/ -- The explosive growth of event and experiential marketing shows no signs of slowing, according to the third-annual EventTrack study, fielded by The Event Marketing Institute and top experiential marketing agency Mosaic, unveiled this week. Photo - http://photos.prnewswire.com/prnh/20140609/105912 At a time when consumers use DVRs to skip tv ads, pop-up...

2014-06-09 08:26:09

Freeman Connections Report and Readiness Assessment Online Tool Help Marketers Approach a Brand's Changing Audience Expectations DALLAS, June 9, 2014 /PRNewswire/ -- Freeman, the leading global partner for integrated marketing solutions for live engagements, today released the Freeman Connections Report - an overview of key trends and insights impacting face-to-face marketing today and into the future. The rapid pace of change is impacting the experiential and exhibitions industry in several...

2014-06-04 23:11:33

Bond Brand Loyalty to present a webinar that focuses on companies looking past points to create rich and engaging relationships with their customers. Cincinnati, OH (PRWEB) June 04, 2014 Loyalty is changing, but many brands still rely heavily on points, discounts, and rebates as their primary means of influencing customer behavior. The challenge for these brands is that monetary incentives are not sustainably differentiating, and brands cannot simply continue to outspend their competition...

2014-06-04 12:25:09

Leading Advocate Marketing Company Earns Top Honors in Technology / Service Category SAN FRANCISCO, June 4, 2014 /PRNewswire/ -- SocialChorus, the leading Advocate Marketing solution for brands people love, today announced that the company was recognized for its industry-leading Advocate Marketing solution with a PR News Social Media Icon Award. The prestigious award, which honors companies for cutting-edge work in the social media space, was announced on June 2, 2014. Designed by...

2014-05-28 23:10:31

Moderne Communications takes home the gold Ex Awards for best use of guerrilla & street marketing with the “What the French Fry” campaign. Rockville Centre, New York (PRWEB) May 28, 2014 Moderne Communications takes home the gold Ex Awards for best use of guerrilla & street marketing with the “What the French Fry” campaign. Started by the editors of Event Marketer magazine, the Ex Awards is the world’s largest recognition program for experiential marketing and the only...


Word of the Day
attercop
  • A spider.
  • Figuratively, a peevish, testy, ill-natured person.
'Attercop' comes from the Old English 'atorcoppe,' where 'atter' means 'poison, venom' and‎ 'cop' means 'spider.' 'Coppa' is a derivative of 'cop,' top, summit, round head, or 'copp,' cup, vessel, which refers to 'the supposed venomous properties of spiders,' says the OED. 'Copp' is still found in the word 'cobweb.'
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