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Latest Rums Stories

2011-06-22 13:10:00

LOS ANGELES and CORAL GABLES, Fla., June 22, 2011 /PRNewswire/ -- BACARDI®, the world's favorite and best-selling premium rum, and Live Nation Entertainment, Inc. (NYSE: LYV), the world's leading live entertainment and eCommerce company, today announced an innovative, multi-platform marketing campaign kicking off this summer titled, "Best Shared Live". (Photo: http://photos.prnewswire.com/prnh/20110622/NY24453-a ) (Logo:...

2011-06-02 05:00:00

CORAL GABLES, Fla., June 2, 2011 /PRNewswire/ -- BACARDI® - the world's best-selling and most awarded premium rum - announces the launch of "Like It Live, Like It Together" as part of its "BACARDI Together" campaign. The iconic rum brand will bring people together by turning consumers' online "Likes" expressed through Facebook into real life experiences for thousands of fans at events to be held in New York on June 13 and Las Vegas on June 15. (Logo:...

2011-05-27 08:00:00

NEW YORK, May 27, 2011 /PRNewswire/ -- For the second consecutive year, the Women's National Basketball Association (WNBA) and Bacardi U.S.A., Inc. have awarded two college students each with a $15,000 scholarship at the league's sixth annual WNBA Inspiring Women Luncheon which took place in New York City on Tuesday, May 24. Ariel Roberts of Chicago, Ill. and Blanca Martinez of Bronx, N.Y. were selected by the Thurgood Marshall College Fund and the Hispanic Scholarship Fund, respectively,...

2011-05-24 09:54:00

CORAL GABLES, Fla., May 24, 2011 /PRNewswire/ -- Today, BACARDI(®) - the world's best-selling and most awarded premium rum- announces the official launch of the "BACARDI Together" campaign. As part of its "Together" platform, the brand has unveiled a new 30-second television spot titled "Inventions," which brings to life the brand point of view by demonstrating for years many things have been invented to help people get together, including BACARDI. (Logo:...

2011-05-16 05:00:00

NEW YORK, May 16, 2011 /PRNewswire/ -- The National Basketball Association (NBA) and Bacardi U.S.A., Inc. today announced the regional winners of the inaugural Gold Standard Scholarship Program. The twenty-four adult students (aged 21+) from culturally diverse communities will now vie for their chance to receive an additional $30,000 scholarship as four national winners will be selected by public voting beginning today at www.nba.com/goldstandard. Through the program, the Thurgood...

2011-03-16 11:30:00

CORAL GABLES, Fla., March 16, 2011 /PRNewswire/ -- Tequila CAZADORES®, Official Spirits Sponsor of Ultimate Fighting Championship® (UFC®), is proud to announce the 19th recipient and repeat winner of the Tequila CAZADORES® Spirit Award - heavyweight fighter Brendan Schaub, known for his well-rounded fighting abilities. (Photo: http://photos.prnewswire.com/prnh/20110316/NY63073-a ) (Logo:...

2011-03-15 07:00:00

MIAMI, March 15, 2011 /PRNewswire/ -- The Sixth Bacardi Cruise Competition announced this year's Bacardi Bartender of the Year and Bacardi Chef of the Year at an exclusive awards event at The Forge Restaurant in Miami last night. Simon Blacoe of Royal Caribbean International was awarded the Bartender of the Year title for his creation 'O Bloody Hell', made with Grey Goose(R) L'Orange, while Anuroop Konikkara of Carnival Cruise Lines claimed the Chef of the Year honours for his...

2011-03-14 12:04:00

NEW YORK, March 14, 2011 /PRNewswire/ -- Premium spirits producer Proximo announced today the launch of a new, multi-million dollar television advertising campaign for the Kraken® Black Spiced Rum. Named for a legendary giant sea beast of myth and legend, The Kraken® Rum features the giant squid on its label and a bottle with handles evocative of the squid's eyes. The new advertisements were created by Proximo and Brooklyn, NY based agency Dead As We...

2011-02-23 14:08:00

NEW YORK, Feb. 23, 2011 /PRNewswire/ -- If you've got it, flaunt it! As part of the government of Puerto Rico's efforts to remind the audience that Puerto Rico does it better and promote the quality products produced on the Island, Rums of Puerto Rico, the umbrella marketing organization for the collection of the world's finest rums, today launched its 2011 campaign in New York City. The campaign underscores the award-winning attributes that make Puerto Rican rums stand out from their...

2011-02-08 11:44:00

CORAL GABLES, Fla., Feb. 8, 2011 /PRNewswire/ -- Tequila CAZADORES®, the number-one premium tequila in the world(1) and Official Spirits Sponsor of Ultimate Fighting Championship® (UFC®), is proud to announce the 18th recipient of the Tequila CAZADORES® Spirit Award - bantamweight fighter Miguel Angel Torres. Miguel is known for his strong will, competitive nature and loyalty to mixed martial arts. Tequila CAZADORES...


Word of the Day
sough
  • A murmuring sound; a rushing or whistling sound, like that of the wind; a deep sigh.
  • A gentle breeze; a waft; a breath.
  • Any rumor that engages general attention.
  • A cant or whining mode of speaking, especially in preaching or praying; the chant or recitative characteristic of the old Presbyterians in Scotland.
  • To make a rushing, whistling, or sighing sound; emit a hollow murmur; murmur or sigh like the wind.
  • To breathe in or as in sleep.
  • To utter in a whining or monotonous tone.
According to the OED, from the 16th century, this word is 'almost exclusively Scots and northern dialect until adopted in general literary use in the 19th.'
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