Latest Sierra Mist Stories

2011-08-04 09:00:00

SAN DIEGO, Aug. 4, 2011 /PRNewswire/ -- With a nod to the increasing influence and importance of the blogosphere and the female bloggers who dominate it, PepsiCo is sponsoring the seventh annual BlogHer Conference. Now in its third straight year as a sponsor, the company is going deeper than ever to engage with today's digital elite -- with 15 PepsiCo brands participating, the reprise of its popular "Sofa Summit" series on female empowerment, and PepsiCo Chairman and CEO Indra K. Nooyi...

2010-04-20 08:00:00

PURCHASE, N.Y., April 20 /PRNewswire-FirstCall/ -- PepsiCo's Mountain Dew is once again tapping the collective intelligence of its most passionate consumers to help write a new chapter in the beverage's history and elevate the premier lifestyle brand to new heights. Beginning today, Mountain Dew will launch nationwide three new DEW flavor innovations - Mountain Dew® Distortion(TM), Mountain Dew® White Out(TM) and Mountain Dew®...

2009-04-09 09:13:00

NEW YORK, April 9 /PRNewswire-FirstCall/ -- Soccer United Marketing, Major League Soccer's marketing arm, and PepsiCo (NYSE: PEP) today announced a new multi-year partnership. The agreement renews PepsiCo's status with Major League Soccer, U.S. Soccer Federation and SuperLiga, an annual tournament in the United States pitting MLS teams versus Mexican First Division clubs. PepsiCo has been an MLS partner since the inaugural 1996 season. Under the new agreement, PepsiCo will have exclusive...

2009-04-07 08:22:00

Pepsi, Gatorade, Mountain Dew, Sierra Mist, Lipton Bottled Teas and Tropicana Lemonade Included in Exclusive Beverage Deal PURCHASE, N.Y., April 7 /PRNewswire/ -- The Yankees are not only moving to a new stadium this season, they're also refreshing their beverage lineup in a partnership with PepsiCo. As part of the agreement, Pepsi is the Official Soft Drink of the Yankees and Gatorade is the team's Official Sports Drink. "The Yankees arguably are the most recognizable baseball club in...

2008-07-22 15:00:45

SAN DIEGO, July 22 /PRNewswire/ -- A new source for news and entertainment hits the web today thanks to an irreverent group of tech-savvy kids from Middle Town Community College (http://www.middletowncommunitycollege.com/) and the new show's creators, Sierra Mist and Comedy Central alum, Adam de la Pena. At a Comic-Con panel discussion on Friday, July 25, Sierra Mist, the lemon-lime soft drink brand known for its comedic spirit, will premiere its first original web series, On the Bubble....

Word of the Day
  • A cloth or covering, more or less ornamented, laid over the saddle or furniture of a horse, especially of a sumpter-horse or horse of state.
  • Clothing, especially sumptuous clothing; equipment; outfit.
  • To cover with a caparison, as a horse.
  • To dress sumptuously; adorn with rich dress.
This word ultimately comes from the Medieval Latin 'cappa,' cloak.