Latest Smokey Bear Stories
WASHINGTON, Aug. 31, 2012 /PRNewswire/ -- As a part of an ongoing campaign encouraging children to spend more time outdoors and reconnect with nature, the U.S. Forest Service and the Ad Council have teamed up with Universal Pictures and Project Learning Tree to create an educational curriculum for the Discover the Forest Public Service Advertising campaign featuring Dr. Seuss' The Lorax. The curriculum, available on the Discover the Forest website, www.discovertheforest.org/lorax,...
HOUSTON, Aug. 9, 2012 /PRNewswire-USNewswire/ -- Join Smokey Bear as he explores the stars with NASA's Cosmo astronaut mascot August 15 at Myles Standish State Forest near Plymouth, Massachusetts. (Logo: http://photos.prnewswire.com/prnh/20081007/38461LOGO ) This event commemorates Smokey Bear's historic journey into space, as he accompanies NASA astronaut Joe Acaba aboard the International Space Station. The public is invited to attend this free event and learn about space,...
redOrbit Staff & Wire Reports - Your Universe Online On August 9 Smokey Bear is turning 68. NASA, the US Forest Service (USFS), the Texas Forest Service and Smokey Bear are getting together to celebrate Smokey’s day at the Johnson Space Center in Houston, Texas. The well liked mascot will tour the center and will record a promotional announcement for NASA Television to air later in August, 2012. Representing the Advertising Council Inc.’s longest running public service campaign,...
HOUSTON, Aug. 6, 2012 /PRNewswire-USNewswire/ -- NASA, the U.S. Forest Service (USFS), the Texas Forest Service and Smokey Bear are teaming up to celebrate Smokey's 68th birthday Aug. 9 at NASA's Johnson Space Center in Houston. The popular mascot will tour the center and record a promotional announcement for NASA Television that will air later this month. (Logo: http://photos.prnewswire.com/prnh/20081007/38461LOGO) Smokey Bear is the USFS symbol for wildland fire prevention and...
Smokey Bear and NASA Astronaut to highlight earth, forests & wildfire Juneau, AK (PRWEB) June 30, 2012 The U.S. Forest Service launched an important partnership with NASA that coincided with the mid-May liftoff of a new crew for the International Space Station (ISS). Through this partnership, the ISS crew may use high resolution photographs to document the extent and impacts of wildfire in the U.S. NASA Flight Engineer Joseph Acaba and his Russian crewmates, Soyuz Commander Gennady...
WASHINGTON, June 8, 2012 /PRNewswire/ -- In an effort to motivate Hispanic families to get outside more often and reconnect with nature, the Ad Council and the U.S. Forest Service have launched the Descubre el Bosque public service advertising campaign, an extension of their popular English-language Discover the Forest campaign started in 2009. To view the multimedia assets associated with this release, please click:...
WASHINGTON, June 6, 2012 /PRNewswire/ -- In the midst of wildfire season throughout much of the country, the U.S. Forest Service, National Fire Protection Association (NFPA) and the Ad Council announce the launch of a new public service advertising (PSAs) campaign, Fire Adapted Communities, which aims to help individuals prepare their homes and communities for the threat of wildfire. Created pro bono by advertising agency Draftfcb, this campaign addresses the issue of proactively...
WASHINGTON, Dec. 20, 2011 /PRNewswire/ -- In an effort to encourage children to spend more time outdoors and reconnect with nature, the USDA Forest Service and the Ad Council today announced that they are joining Universal Pictures to launch a series of public service advertisements (PSAs) featuring characters and footage from Universal and Illumination Entertainment's upcoming 3D-CG feature Dr Seuss' The Lorax. To view the multimedia assets associated with this release, please...
WASHINGTON, June 29, 2011 /PRNewswire/ -- The Ad Council, along with the USDA Forest Service and the National Association of State Foresters (NASF), launched a new series of public service advertisements (PSAs) featuring Smokey Bear designed to provide critical information to Americans about wildfire prevention. The PSAs are being distributed prior to the July 4th holiday, a time when many people go camping, have outdoor BBQs and light fireworks. To view the multimedia assets associated...
WASHINGTON, June 8, 2011 /PRNewswire/ -- Children in the U.S. spend 50 percent less time outdoors than they did 20 years ago. In an effort to motivate families and their children to get outside more often and re-connect with nature, the USDA Forest Service and the Ad Council today launched new public service advertisements (PSAs) to encourage families to take the time to discover the forest. The Chief of the U.S. Forest Service, Tom Tidwell, will unveil the new PSAs on June 11 at Kingman...
