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Latest Soft drinks Stories

2010-05-17 08:00:00

LOS ANGELES, May 17 /PRNewswire/ -- Neuro Drinks, the Southern California brand of healthy functional drinks that enhance active lifestyles, is hitting the East Coast. Beginning this month, Neuro Drinks will be distributed by Pepsi Cola Bottling Company and will be sold in neighborhood grocery stores, delis, gas stations and high-end markets. Pepsi Cola bottles and supplies Pepsi-branded soft drinks, Gatorade, Tropicana juices and Aquafina water for New York City and beyond. "We are...

2010-05-03 09:37:00

NEW YORK, May 3 /PRNewswire/ -- Launching May 3rd, WAT-AAH!, the first functional bottled water for kids without sugar, coloring or calories, takes on soda manufacturers with a bold new advertising campaign: "Don't Drink _____, Drink WAT-AAH!". With "_____" filled in with the words "Soda," "Sugar," "Junk," and "&#%+!," the campaign has a clear and direct message: to make moms and kids aware that there is an alternative to soda and other sugary drinks that tastes great, is legitimately...

2010-04-26 10:29:00

RAMSEY, Minn., April 26 /PRNewswire/ -- RJM Distributing, Inc., exclusive licensee, manufacturer and distributor of Killebrew Root Beer and Cream Soda, announced today an endorsement agreement with Baseball Hall of Famer and legendary Minnesota Twins slugger, Harmon Killebrew. After signing an agreement in March with Killebrew Beverage to become the exclusive licensee and distributor of the brand, RJM Distributing has now finalized a partnership with Harmon Killebrew for the endorsement...

2010-04-22 10:35:00

GLOUCESTER, Mass., April 22 /PRNewswire/ -- The beverage industry is under attack from all sides. Schools are taking high sugar drinks out of cafeterias. Many parents refuse to buy sodas and caloric juice drinks. Legislators are looking at taxing sodas and other beverages. Environmental groups are campaigning to reduce plastic bottle waste. (Photo: http://www.newscom.com/cgi-bin/prnh/20100422/NE91469 ) One Mom entrepreneur has invented an alternative: Flavrz Drink Mix. Karen...

2010-04-12 07:30:00

TARRYTOWN, N.Y., April 12 /PRNewswire/ -- Crystal Light(®) is launching an exciting new way for women to enjoy the water their bodies need. Crystal Light Pure Fitness is the first nationally available low-calorie fitness beverage mix with no artificial flavors, colors, preservatives or sweeteners.(1) It's sweetened with evaporated cane juice and Truvia(TM), an all-natural, calorie-free sweetener derived from the stevia plant. "It's important for people to keep...

2010-03-02 08:27:00

HOUSTON and PENSACOLA, Fla., March 2 /PRNewswire-FirstCall/ -- Innovative Beverage Group Holdings, Inc. (Pink Sheets: IBGH) announced today, that CEO Peter Bianchi and his proprietary beverage, drank, have been featured as the cover story in the March issue of Beverage Spectrum, a highly respected beverage industry trade magazine. (Logo: http://www.newscom.com/cgi-bin/prnh/20090219/DRANKLOGO) The article, which touts drank(TM) as the category leader and face of the relaxation beverage...

2010-01-15 10:00:00

ATLANTA, Jan. 15 /PRNewswire/ -- Definition 6, an integrated interactive agency, today announced the launch of the Coca-Cola "Happiness Machine" video. Coca-Cola selected Definition 6 to develop a video for viral distribution that would tie into its recently launched 'Open Happiness' global advertising campaign. The video was introduced yesterday through Coca-Cola's YouTube channel. "We were looking for a creative way to connect with teens outside of the typical TV commercial or online...

2009-12-11 11:23:00

PUTNAM, Conn., Dec. 11 /PRNewswire/ -- Calling Barr, Inc.'s payroll issues "very minor infractions", The Connecticut Department of Labor assessed a small penalty against the company on Wednesday. The ruling settles a complaint by the Town of Killingly concerning payroll records for the Slater Hill Road Bridge Project. "We are relieved that this matter has been put to rest and that the truth is finally out about this issue--that it was an unintentional misclassification of the work...

2009-11-12 19:05:48

Free link to science-based content on HSPH's popular nutrition source website suggested In his November 9, 2009 letter, Willett, chair of the Department of Nutrition at HSPH and a professor at Harvard Medical School, suggests that AAFP provide a link on its website to HSPH's popular Nutrition Source website (www.hsph.harvard.edu/nutritionsource), which contains multiple pages of easy-to-read content for lay people on how to achieve a healthy diet. The healthy beverages section of the site,...

2009-09-14 12:46:48

Organizers of a mass cancan in Scotland said nearly 10,000 people participated in the dance to set a world record. Officials with soft drink company IRN-BRU said the main event at Sunday's Can Clan festival in Glasgow, which also featured live music and free IRN-BRU for participants, was a five-minute cancan performed by nearly 10,000 people and confirmed as a record by a Guinness World Records adjudicator in attendance. Robin Barr, who oversaw the Can Clan for IRN-BRU, praised the festival...


Word of the Day
call-note
  • The call or cry of a bird or other animal to its mate or its young.
'Call-note' is newer than 'bird-call,' which originally referred to 'an instrument for imitating the note of birds' but now also refers to 'the song or cry of a bird.'
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