Latest Sony Canada Stories

FOSTER CITY, Calif., Aug. 24 /PRNewswire/ -- Sony Computer Entertainment America Inc. ("SCEA") today announced the appointment of Timothy Bender to Senior Vice President of Sales, who brings more than two decades of industry experience and strategic leadership in U.S. and global sales and marketing expertise to the company. Bender will report directly to SCEA President and CEO Jack Tretton. "Tim brings a proven ability in growing strong consumer brands and building deep relationships with...

SAN DIEGO, Aug. 18 /PRNewswire/ -- Sony Electronics today announced its new integrated marketing campaign, which aims to reinforce Sony as a leader in quality and spur consumer demand for holiday shopping in the fourth quarter. (Photo: http://www.newscom.com/cgi-bin/prnh/20090818/LA62762) The campaign's theme centers on a message of Sony quality as a point of differentiation to resolve the decision-making purchase process at retail, and ultimately lead consumers to purchase a Sony...

NEW YORK, July 13 /PRNewswire/ -- This summer, experience 14 new interactive exhibits at the Sony Wonder Technology Lab (SWTL), a state-of-the-art technology and entertainment museum open free to the public. The new exhibits are the result of extensive collaboration between Sony's electronics and entertainment companies and more than a year of development and construction. SWTL is located at Sony's U.S. headquarters at 550 Madison Avenue in New York City. The multi-million dollar...

TOKYO, June 26 /PRNewswire/ -- Sony Computer Entertainment Inc. (SCEI) announced today that Kunimasa Suzuki has been named Representative Director, Deputy President of SCEI effective July 1, 2009, in addition to his current role as SVP, Deputy President, Networked Products & Services Group (NPSG), Sony Corporation (Sony). Suzuki will report to Kazuo Hirai, President and Group CEO, SCEI, and EVP and President, NPSG, Sony, and assist him in managing the day-to-day operations of the...

MIAMI, May 1 /PRNewswire/ -- Sony Electronics is helping Miami customers gear up for their summer vacations with the opening of a new Sony Style store located in the Aventura Mall in the Miami area. Sony Style stores, designed for a customer seeking the best in service, quality and innovation, offers a breath of Sony(R)hich electronics, music, movies and games in a 'home' environment.. Shoppers are encouraged to test-drive products and experience our high definition televisions and home...

LOS ANGELES, April 23 /PRNewswire/ -- Sony Pictures Releasing International Corporation (SPRI) has entered into an agreement with Sony Electronics' Digital Cinema Solutions and Services (DCSS) group for 4K DCI-compliant digital cinema deployments in Hong Kong, Japan, Korea, Singapore and Taiwan. SPRI is an international motion picture distribution arm of Sony Pictures Entertainment (SPE). SPE and DCSS previously announced plans to work together in the deployment of digital cinema...

Company is the First Electronics Manufacturer to Offer Free E-Recycling Through Drop Boxes at Retail Locations SAN DIEGO, April 22 /PRNewswire/ -- In conjunction with Earth Day, and to further encourage consumers to dispose of old or unwanted electronics in an environmentally safe manner, Sony Electronics is introducing GreenFill(SM) recycling service - the nation's first in-store, drop-box solution sponsored by a consumer electronics manufacturer. GreenFill service simplifies...

LAS VEGAS, April 20 /PRNewswire/ -- (NAB Booth #C11001) Two global entertainment giants - Sony Electronics and the Dallas Cowboys - are joining forces to deliver a unique high-definition video experience. The team's new stadium, scheduled to open in June, will give fans a great view from every angle, with more than 3,000 Sony LCD displays throughout the luxury suites, concourses, concession areas and more, offering fans viewing options that extend beyond the action on the field. Producing...

CMO of Sony Corporation Is Appointed President & CEO, SCEE TOKYO, April 15 /PRNewswire/ -- Sony Computer Entertainment Inc. (SCEI) announced today that Andrew House, Chief Marketing Officer (CMO) and Group Executive of Sony Corporation, has been named President, Chief Executive Officer (CEO) and Co-Chief Operating Officer (Co-COO) of Sony Computer Entertainment Europe (SCEE) as of May 1, 2009. In his new role, House will be responsible for managing the PlayStation business across...

Opportunity to Responsibly Dispose of all Brands of Electronics at No Charge MOUNTAIN VIEW, Calif., March 13 /PRNewswire/ -- To encourage consumers to recycle old, no longer working or unwanted electronics products, Sony Electronics is inviting Bay Area residents to recycle any brand of outdated electronics for free at a drive-up event on March 28 from 9 a.m. to 4 p.m. at the Shoreline Amphitheater. Drivers of the first 2,000 cars to drop off unwanted electronics will receive a voucher...