Latest Specific Media Stories

2015-04-07 12:27:37

People-Based Solution Allows Marketers to Deterministically Connect to Discrete Consumer Groups Across Connected Devices IRVINE, Calif., April 7, 2015 /PRNewswire/ --

2015-03-11 08:26:15

Key Findings Show Hispanic Americans Spend More Time Online Shopping, More Frequently Use Mobile Devices and Engage in Multi-Screening Activities IRVINE, Calif., March 11, 2015 /PRNewswire/

2014-10-09 12:22:02

Tenured marketing and communications specialist brings more than 20 years of automotive experience IRVINE, Calif., Oct.

2014-10-08 12:24:35

TV Audience and MovieGoers Segmenting Improve Ad Campaign Precision IRVINE, Calif., Oct.

2014-09-11 12:25:40

Set Top Box Data Enhances Precision of Desktop Campaigns IRVINE, Calif., Sept.

2014-09-11 12:25:17

Expanded Digital Ad Targeting Now Includes Rentrak Set Top Box Data and TV Tune-In Measurement from Digital Campaigns IRVINE, Calif., Sept.

2014-05-29 08:27:01

CRM Tool Matches Offline Customer Data to Online Individuals for Customized Campaigns IRVINE, Calif., May 29, 2014 /PRNewswire/ -- Specific

2014-05-20 08:29:27

IRVINE, Calif., May 20, 2014 /PRNewswire/ -- Specific Media, a leading global media company, announces the addition

2014-03-18 08:21:42

IRVINE, Calif., March 18, 2014 /PRNewswire/ -- Specific Media, a leading global media company, announced that it has

Word of the Day
  • a study of the individuals in a group of people within a specific context and their relationships.
  • In rhetoric, the description of any one's personal appearance.
The word 'prosopography' comes from a Latin word meaning 'description of a person’s appearance' from Greek roots meaning 'face' or 'person' and 'writing'.