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Latest Steve McKee Stories

2011-01-28 15:06:00

ALBUQUERQUE, N.M., Jan. 28, 2011 /PRNewswire/ -- While Pittsburgh and Green Bay battle it out in Dallas, consumers across the country will weigh in on the brands battling for top position in the annual ADBOWL®, picking the game's advertising winner. ADBOWL®, first launched in 2001 by McKee Wallwork Cleveland (MWC), is the original real-time website that tracks what consumers think of the multimillion-dollar ads that air during the year's biggest...

2010-02-08 00:02:00

ALBUQUERQUE, N.M., Feb. 8 /PRNewswire/ -- "You're Not You", the Snickers commercial featuring Betty White and Abe Vigoda, was voted consumers' favorite advertisement during Super Bowl XLIV according to ADBOWL® (www.ADBOWL.com), the original advertising ranking website and new iPhone App for consumers developed by McKee Wallwork Cleveland. ADBOWL has been tracking and reporting on consumer's opinions of the most anticipated ads of the year for the past decade. As of 12...

2009-10-01 05:35:00

ALBUQUERQUE, N.M., Oct. 1 /PRNewswire/ -- Steve McKee, author of the book When Growth Stalls: How it Happens, Why You're Stuck & What to Do About It, and partner at McKee Wallwork Cleveland, an award-winning full-service marketing agency, today announced the October 1, 2009 launch of www.FindYourNerve.com, a website dedicated to supporting the community of corporate leaders who want to move beyond the economic morass and return their companies to the growth path. "Re-igniting the...

2009-03-10 12:20:00

Hailed as 'Timely and Timeless' -- New Book Helps Companies Challenged by Stalled Growth   SAN FRANCISCO, March 10 /PRNewswire/ -- At a time when business leaders are struggling with how they can return their companies to health in the midst of the worst recession in the post-war period, When Growth Stalls: How It Happens, Why You're Stuck and What to Do About It (http://www.WhenGrowthStalls.com), written by BusinessWeek.com columnist and marketing expert Steve McKee, is a particularly...

2009-02-02 00:43:08

U.S. tire maker Bridgestone's Potatoheads commercial was voted the favorite product pitch aired during the Super Bowl Sunday in the ninth annual ADBOWL. The ad, featuring Potatohead toys driving a car equipped with Bridgestone tires, was the first non-beer commercial to grab the top spot in six years, said Steve McKee, president of the media services firm McKee Wallwork Cleveland and founder of ADBOWL. Bridgestone also took second place with its Hot Item ad, which showed astronauts tooling...


Word of the Day
cruet
  • A vial or small glass bottle, especially one for holding vinegar, oil, etc.; a caster for liquids.
This word is Middle English in origin, and ultimately comes from the Old French, diminutive of 'crue,' flask.
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