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Last updated on May 25, 2013 at 17:29 EDT

Latest Suave Stories

2013-03-05 12:24:41

Denver Linebacker Transforms his Signature Goatee into a Clean Shaven Look from AXE Face ENGLEWOOD CLIFFS, N.J., March 5, 2013 /PRNewswire/ -- When it comes to the game of attraction, it's all about first impressions - and a guy's face is his calling card. A recent survey conducted by AXE found that 97 percent of 18- to 24-year-old girls think it's important for guys to have clear and smooth skin, yet only 27 percent of guys are using the right products to care for their face.* To...

2013-02-26 08:27:31

ENGLEWOOD CLIFFS, N.J., Feb. 26, 2013 /PRNewswire/ -- The tips, tricks, and must-know tidbits of the beauty and fashion world aren't always accessible to everyone, but Suave Professionals(® )believes they should be. That's why the brand has once again teamed up with designer, mentor and style icon Nicole Richie and is sponsoring NBC's "Fashion Star" for the second year in a row. Together, Nicole and Suave Professionals(®) are pulling back the curtain to unlock behind-the-scenes...

2013-01-30 08:26:54

NEW YORK, Jan. 30, 2013 /PRNewswire/ -- After hanging up his helmet for the season, defensive end J.J. Watt partnered with AXE Hair to up his game off-the-field by transforming his signature clean-cut look into a Mohawk. Watt, who will be rocking his new spiked up look for the first time at the big game in New Orleans, used AXE Hair Spiking Glue to get his new style and AXE Hair Extreme Hold Spray to keep it in place. (Photo: http://photos.prnewswire.com/prnh/20130130/CG50641)...

2013-01-17 08:23:07

ENGLEWOOD CLIFFS, N.J., Jan. 17, 2013 /PRNewswire/ -- Color can be magical in making the ordinary seem extraordinary. It has the power to express feelings, describe smells and illustrate textures. Some say yellow conjures images of sunshine beating down on their face, while others say blue evokes the feeling of diving into cool blue water. Dove® Hair is premiering a new video short that celebrates the many meanings of color at the Dove® Color Care Salon this weekend. The salon,...

2013-01-14 02:27:01

ENGLEWOOD CLIFFS, N.J., Jan. 14, 2013 /PRNewswire/ -- During award season, the red carpet is a beauty battleground with every celeb vying to be named the best look of the night. Designer gowns, sky-high stilettos and radiant skin are all essential to pulling together a winning look, but you don't have to be nominated to flaunt radiant skin. This year, rich skincare and style experiences are accessible to all women thanks to Suave(® )Skin Solutions Body Lotions. The brand is teaming...

2012-11-08 08:28:24

ENGLEWOOD CLIFFS, N.J., Nov. 8, 2012 /PRNewswire/ -- Guys, take note. Girls are paying extra close attention to your hair, and it can make or break a first impression: a recent survey conducted by AXE Hair found that 73 percent of girls listed hair as one of the first things they notice about a guy.(1 ) (Logo: http://photos.prnewswire.com/prnh/20120622/NY28462LOGO ) To help put the spotlight on this ever-important issue of attraction while bringing guys and girls together for...

2012-11-08 08:27:55

ENGLEWOOD CLIFFS, N.J., Nov. 8, 2012 /PRNewswire/ -- Suave Professionals(®) has teamed up with NBC by sponsoring the second season of the popular "Fashion Star" reality series, premiering early 2013, to help launch the fashion line of the next big designer. Building on the success of season one, the show will give viewers a behind-the-scenes look at the creation of different head-to-toe styles -- including the must-have hairstyles for each look. Suave Professionals(®) Celebrity...

2012-09-13 10:27:32

ENGLEWOOD CLIFFS, N.J., Sept. 13, 2012 /PRNewswire/ -- Motions® Salon Hair Care is proud to announce its sponsorship of the inaugural Black Girls RUN! ®/Drive to End Hunger 5K/10K race and fitness weekend presented by Coca-Cola from September 14 - 16 in Atlanta, Georgia. Motions® has been a trusted source in multi-textured hair care for almost 20 years. Now, they have partnered with Black Girls RUN!® - an organization dedicated to tackling the growing obesity epidemic among the...

2012-08-16 02:23:30

ENGLEWOOD CLIFFS, N.J., Aug. 16, 2012 /PRNewswire/ -- AXE, the number one men's grooming brand in the U.S., excluding shaving hardware, has teamed up with Emmy(®) Nominee Max Greenfield for a six-episode web series that humorously builds on the basis of the AXE "Susan Glenn" campaign. The name Susan Glenn - created by AXE - is a pseudonym that represents the special girl in a guy's life he hasn't had the confidence to approach. To view the multimedia assets associated with this...

2012-08-15 02:24:26

ENGLEWOOD CLIFFS, N.J., Aug. 15, 2012 /PRNewswire/ -- AXE guys love music and gaming, and now AXE is offering exclusive access to both. Beginning today, guys can download an advance unreleased track from one of the most talked about metalcore bands, Asking Alexandria, exclusively on the brand's social gaming hub, Planet AXE, months before the album drops. To view the multimedia assets associated with this release, please click...