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Latest Sunk costs Stories

mindfulness meditation
2014-02-13 05:21:42

April Flowers for redOrbit.com - Your Universe Online A new study from researchers at INSEAD and The Wharton School shows that one 15-minute focused-breathing meditation may help people make smarter choices. Commonly called "throwing good money after bad," people have trouble cutting their losses, resulting in behaviors such as holding on to stocks too long, staying in bad relationships, or continuing to eat large restaurant meals even when they are full. Behavioral scientists call this...

2011-09-08 11:50:10

℠Sunk-cost´ mindset also keeps losers in the stock market Within hours this summer, 30 American troops died in a strike in Afghanistan and millions of American investors watched the Dow Jones Average shed an astonishing 634 points in one day. While it might be difficult to find similarities in the two events, social psychologists can detect a common theme: In each case, investments (money and human lives) were made, and those resources were painfully lost. The...

2011-02-08 23:25:41

It's a common problem in the business world"”throwing good money after bad. People cling to bad investments, hoping that more time, effort, and money will rescue their turkey of a project. A new study published in Psychological Science, a journal of the Association for Psychological Science, finds that changing people's mindsets can make them more likely to abandon a failing investment. "These situations happen all the time," says Assistant Professor Daniel C. Molden, of Northwestern...


Word of the Day
penuche
  • A fudgelike confection of brown sugar, cream or milk, and chopped nuts.
'Penuche' is a variant of 'panocha,' a coarse grade of sugar made in Mexico. 'Panocha' probably comes from the Spanish 'panoja, panocha,' ear of grain.
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