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2008-09-02 15:15:00

By Dave Long Staff Writer It's happens during and after every Olympics. Certain sports get a spike in growth due to hours and hours of television coverage. Gymnastics is usually the one to see more mothers wandering into their facilities, hoping a coach can turn their daughter into an all- around world champion within six months. This year, though, swimming will probably get more new people into the pool thanks to Michael Phelps and Dara Torres. If you think you saw a lot of Phelps on TV...

2008-08-30 09:00:20

By Dave Long Staff Writer It's happens during and after every Olympics. Certain sports get a spike in growth due to hours and hours of television coverage. Gymnastics is usually the one to see more mothers wandering into their facilities, hoping a coach can turn their daughter into an all- around world champion within six months. This year, though, swimming will probably get more new people into the pool thanks to Michael Phelps and Dara Torres. If you think you saw a lot of...

2008-08-29 16:35:45

You might call Maarten van der Weijden the anti-Lance Armstrong. Last week, the Dutch Olympic long-distance swimming champion and cancer survivor told the British newspaper The Telegraph that he didn't want to be compared to the American cycling star. "Armstrong says that positive thinking and doing a lot of sports can save you. I don't agree," said van der Weijden. "I even think it's dangerous because it implies that if you are not a positive thinker all the time you lose ......

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2008-08-29 09:15:00

The Associated Press He does comedy, writes books and mixes it up with the hottest stars in music and Hollywood. With all this, who needs swimming? Certainly not Michael Phelps - not anymore, at least. But as a presenter at the 2008 Video Music Awards, all that fresh Olympic bling will certainly help. The swimmer who took home a record-breaking eight gold medals from the Beijing Games joins Miley Cyrus, Scarlett Johansson, Lindsay Lohan and Ciara as presenters at the Sept. 7 VMAs telecast...

2008-08-29 09:00:43

He does comedy, writes books and mixes it up with the hottest stars in music and Hollywood. With all this, who needs swimming? Certainly not Michael Phelps. But as a presenter at the 2008 Video Music Awards, all that fresh Olympic bling will certainly help. The swimmer who took home a record-breaking eight gold medals from the Beijing Games joins Miley Cyrus, Scarlett Johansson, Lindsay Lohan and Ciara as presenters at the Sept. 7 VMAs telecast from Los Angeles. British comedian Russell...

2008-08-23 00:00:24

Trying to keep the Michael Phelps glow, NBC has agreed to televise next year's World Swimming Championships from Rome, along with the 2009, 2010 and 2011 national championships. The deal, announced Thursday, is NBC's latest attempt to ride the wake of the Olympic golden boy's race to history. In large part because of Phelps' successful attempt to win eight gold medals in Beijing, NBC Universal's Olympic telecasts have been a ratings success. Phelps' coach, Bob Bowman, had told the AP earlier...

2008-08-19 09:00:23

From wire reports Visa popped out ads almost as quickly as Michael Phelps swam his laps. Pizza Hut is giving him and his teammates free pizza and pasta for a year . The makers of a new sports drink, PureSport, are embarking on their first national ad campaign, banking on his most recent swimming glories. The 23-year-old has proved himself in the pool, beating Mark Spitz's record of seven gold medals in one Olympics. But will he sink or swim as a long-term pitchman? "He is in the top...

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2008-08-19 06:00:00

Phelps has gone global. A huge marketing machine behind Michael Phelps hit town Monday, with a strategy in place to make him a global brand - and even richer. A day after Phelps won his eighth gold medal at the Beijing Olympics, making him the most successful swimmer and Olympian of all time, corporate executives emerged from poolside well prepared to capitalize on his new-found fame. But Phelps, 23, who was looking forward to going home to Baltimore to see his dog and visit with his...

2008-08-15 06:00:07

By Vicki Michaelis BEIJING -- With 200 more meters of otherworldly swimming, Michael Phelps could clinch the greatest Olympic performance ever. After a win this morning (Thursday night ET) in the 200-meter individual medley, Phelps has six gold medals in the Beijing Olympics and two more races in his quest for eight golds. In women's gymnastics, the U.S. team made history, too, with a 1-2 finish in the all-around final. Nastia Liukin won gold, and Shawn Johnson took silver....

2008-08-14 06:00:09

By Michael Hiestand Live sports coverage on the Internet, far from threatening TV networks, might let some lucky networks become sports giants bestriding the earth. Amid unprecedented live online Olympic coverage in the USA, we have the umpteenth example -- following the proliferation of sports radio and TV highlight shows and events appearing live online. When it comes to sports coverage, enough is never enough. First, some basics. Monday, NBC produced its highest-rated...


Word of the Day
virgule
  • A punctuation mark (/) used to separate related items of information.
  • A little rod; a twig.
This word comes from the Late Latin 'virgula,' accentual mark, a diminutive of 'virga,' rod.
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