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Latest SymphonyIRI Group Stories

2014-06-24 16:26:18

New Branded Data Segments Enable Advertisers to Deliver Against Sophisticated Shopper Marketing Objectives BOSTON, June 24, 2014 /PRNewswire/ -- Digilant(TM), the leading programmatic media company, announced today that has a completed a data integration with providers Dunnhumby (Datalogix), Blue Kai (IRI) and Exelate (Kantar) to gain access to shopper marketing customer data. Coupled with Digilant's Page Indices specifically tailored to the top CPG/Retail buyer content...

2014-06-02 23:05:59

Database Trends and Applications magazine announces a special list that salutes the top companies in data management and analysis today. New Providence, NJ (PRWEB) June 02, 2014 Database Trends and Applications (DBTA) magazine is pleased to announce the second annual “DBTA 100: The Companies That Matter Most in Data,” a special list that salutes the top companies in data management and analysis today. From longstanding industry veterans to new big data vendors disrupting the status...

2014-05-20 12:30:11

LONDON, May 20, 2014 /PRNewswire/ -- Reportbuyer.com has added a new market research report:The New Face of Private Label: Global Market Trends to 2018http://www.reportbuyer.com/consumer_goods_retail/food_retailing/new_face_private_label_global_market_trends_2018.htmlToday's private labels - unlike the generic offerings of the past - are carefully managed and marketed in order to improve the retailer's competitive edge. Indeed, many are now seen as brands in their own right. This...

2014-05-05 12:26:11

Former Senior Vice President of Sales and Marketing Joins Marketing Mix Optimization Software Provider to Grow the Brand, Increase Sales CINCINNATI, May 5, 2014 /PRNewswire/ -- To broaden its customer base and bring the benefits of predictive marketing to new audiences, marketing mix optimization solution provider ThinkVine today named John Hennessy as its executive vice president of sales. With over 30 years of experience in the marketing and technology industries, Hennessy is...

2013-09-26 23:24:41

Stagnito Media announced today that it has acquired Carbonview Research, specialists in rapid-response, custom, primary market research and analysis for consumer packaged goods (CPG) manufacturers, retailers, and agencies. Deerfield, IL (PRWEB) September 26, 2013 Stagnito Media announced today that it has acquired Carbonview Research, specialists in rapid-response, custom, primary market research and analysis for consumer packaged goods (CPG) manufacturers, retailers, and agencies....

2013-09-04 23:23:06

This research forecasts the predictive analytics market to be worth $ 5.24 Billion by 2018. The report is spread through 406 pages providing 182 market data tables and 53 figures on this industry. Dallas, Texas (PRWEB) September 04, 2013 The surging competition across various industry verticals need to look out for newer technologies to maintain their foothold in the ever-changing market. Regardless of the industry type and organizational size, big data is generated with every instance of...

2013-08-22 23:27:44

MarketResearch.com announces the addition of a new market research report in Food & Beverage to their product offering:Health and Wellness in the US http://www.marketresearch.com/land/product.asp?productid=7730060&progid=85727 Rockville, MD (PRWEB) August 22, 2013 Health and Wellness in the US Total health and wellness food and beverage sales in the US recovered in 2012 but at a lower level than in 2011. Much of the slowdown is due to a reduction in unit prices of drinking milk...

2013-06-27 23:27:13

New service offering reveals opportunities for improving information management practices through an independent approach and proven research methodology Fairfax, VA (PRWEB) June 27, 2013 Prime Dimensions, LLC, announces the Information Management (IM) Health Assessor©* for Public Sector. This offering is designed to help agencies identify problem areas and improve their processes. In the digital age with the proliferation of Big Data, the effective and efficient management of data,...

2013-04-17 23:01:20

Joint Presentation by Legolas Media President Ran Cohen and SymphonyIRI VP of New Media Sales Phil Ripperger at the SymphonyIRI 2013 Summit Las Vegas, NV (PRWEB) April 17, 2013 Jointly addressing senior CPG marketers at the SymphonyIRI 2013 Summit today, Legolas Media President Ran Cohen and SymphonyIRI Vice President of New Media and Sales Phil Ripperger shared best practices for achieving in-store sales lift with targeted large-scale online advertising campaigns. In today´s...


Word of the Day
caparison
  • A cloth or covering, more or less ornamented, laid over the saddle or furniture of a horse, especially of a sumpter-horse or horse of state.
  • Clothing, especially sumptuous clothing; equipment; outfit.
  • To cover with a caparison, as a horse.
  • To dress sumptuously; adorn with rich dress.
This word ultimately comes from the Medieval Latin 'cappa,' cloak.
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